Christopher Murphy

Christopher Murphy Email and Phone Number

Marketing Services Lead (FTC) @ Royal London Asset Management
Peebles, GB
Christopher Murphy's Location
Peebles, Scotland, United Kingdom, United Kingdom
About Christopher Murphy

Skilled at planning, delivering, maintaining and measuring both digital and traditional marketing campaigns and activity - bridging the gap between the two disciplines. A broad marketing experience covering web, social media, marketing automation, CRM, audience segmentation, search, brand / visual identity development, product positioning, online advertising and video.A deep understanding of investment management distribution and regulatory landscapes, including institutional and wholesale markets in the UK, Europe and US. Extensive experience marketing a range of products, strategies and asset classes, including equities, fixed income, real assets, multi-asset and alternatives.An experienced people manager, most recently leading a team of digital marketing professionals across various locations in the UK, Netherlands and US as Global Head of Digital Marketing at Aegon Asset Management. A confident, adaptable and hands-on team-player with excellent organisational skills and a high degree of emotional intelligence.Has the credibility, experience and confidence to set high standards and be accountable for the successful delivery and management of both traditional and digital marketing platforms and activity. Comfortable operating within a local / global corporate structure with multiple influences and cross-functional accountability.

Christopher Murphy's Current Company Details
Royal London Asset Management

Royal London Asset Management

View
Marketing Services Lead (FTC)
Peebles, GB
Website:
rlam.co.uk
Employees:
624
Christopher Murphy Work Experience Details
  • Royal London Asset Management
    Marketing Services Lead (Ftc)
    Royal London Asset Management
    Peebles, Gb
  • Aegon Asset Management
    Global Head Of Digital Marketing
    Aegon Asset Management Jan 2021 - Jan 2024
    The Hague, Nl
    Set-up and leadership of the global digital marketing group, leading and supporting a broad range of commercially-focused digital marketing services, activity and campaigns across EMEA, Asia & US business units. Key areas of responsibility included managing our suite of digital marketing operations & technology platforms, web, social medial channels, video production, email marketing / automation, marketing collateral production and 3rd party agency partners.Planning, development and content change management of the www.aegonam.com multi-jurisdiction global website, web content management platforms and associated digital technologies & fund / market data providers.Leading a team of digital marketing and creative professionals in the UK, Netherlands and US, I worked closely with Global Client Group teams including Sales, Marketing, Communications, Client Management, Product & RFP.A member of the Aegon Brand & Marketing Board, which oversees all brands across the Aegon Group.
  • Aegon Asset Management
    Head Of Marketing, Europe
    Aegon Asset Management Jan 2019 - Jan 2021
    The Hague, Nl
    Led the marketing / digital strategy and delivery across our 3 primary European business units: Aegon Asset Management, Kames Capital and TKP Investments.Channel marketing head for DACH, Southern Europe, BeNeLux, Nordics, UK Wholesale and UK Institutional regions, as well as Pan-European events and digital marketing activity.Initiated, led and delivered a year-long global re-brand project which aligned Aegon AM’s legacy multi-brand approach (TKP Investments, Kames Capital, Aegon Asset Management NL, Aegon Real Assets, and Aegon Asset Management USA) to a single global identity and voice.Leading a team of marketing and digital professionals in the UK and Netherlands, I worked closely with European Commercial Group teams including Sales, Insights, Communications, Client Management, Product and RFP.A member of the Aegon Brand Board, which oversees the group's international brand portfolio.
  • Aegon Asset Management
    Head Of Digital Marketing, Europe
    Aegon Asset Management Jun 2018 - Jan 2019
    The Hague, Nl
    In 2018 Aegon Asset Management established a common executive team to manage its principal European business units, with combined assets under management of £280 billion. The business operates a multi-brand strategy, including Aegon Asset Management, Kames Capital and TKP Investments. Led the digital marketing function which serves the institutional & wholesale markets in the UK and Continental Europe.Websites:www.kamescapital.comwww.aegonassetmanagement.comwww.tkpinvestments.comBlogs:www.bondtalk.comwww.sustainability-soapbox.comwww.takingstock.global
  • Kames Capital
    Head Of Digital Marketing
    Kames Capital May 2008 - Jun 2018
    Edinburgh, Lothian, Gb
    Set-up and led the digital marketing function for an international investment management business with assets under management of £45 billion. Working with investment, client service and sales teams in the UK, Continental Europe, North America and Asia to attract and retain profitable clients.Design, structure, implementation and change management of all Kames Capital websites and digital marketing platforms. These include device-responsive multi-jurisdiction public websites & campaign microsites, bulk email communications, video content production, staff intranet & investment team blogs.Implementation and strategic development of audience segmentation, scoring, grading, lead nurturing and marketing automation programs.Leadership, people management and career development responsibility for a team of digital marketing and design professionals.Development and implementation of digital content plans and technology improvement initiatives to support the ongoing promotion of the Kames Capital brand and investment products to a diverse range of audience segments and clients.
  • Companynet
    Marketing Manager
    Companynet 2005 - 2008
    Edinburgh, Gb
    CompanyNet is a leading software development company with more than 20 years'​ experience of creating high-impact, web-based technologies and systems across a range of sectors.During my time at Company Net I worked on a number of accounts including Disney, Kronenbourg 1664, Miller Homes, NHS Scotland, The AA and Coca-Cola Enterprises.Website:www.company-net.com

Christopher Murphy Education Details

  • Queen Margaret University
    Queen Margaret University
    Information Management

Frequently Asked Questions about Christopher Murphy

What company does Christopher Murphy work for?

Christopher Murphy works for Royal London Asset Management

What is Christopher Murphy's role at the current company?

Christopher Murphy's current role is Marketing Services Lead (FTC).

What schools did Christopher Murphy attend?

Christopher Murphy attended Queen Margaret University.

Who are Christopher Murphy's colleagues?

Christopher Murphy's colleagues are Gary Ewen, Cfa, Afzal Ahmed, Azhar Hussain, Matt Baker, John Carmen, Keith Miller, Shailendra Shah.

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