Chris Kells Email & Phone Number

North Carolina, United States

• Coordinated alignment, design and publishing of internal/external digital presence for social content.• Edited, formatted, analyzed and streamlined content to rejuvenate employee communication sites.

North Carolina, United States

• Coordinated omnichannel marketing campaigns that reached 139 countries in 10 languages. • Revamped internal communications to align and strengthen the Cisco Sales–Marketing partnership.

North Carolina, United States

• Conceived and managed first framework for generating services revenue in the Digital Support space, doubling sales-qualified leads to an annual $5.2M within three years. • Designed and owned first Digital Support home-page area aimed at “making support the new sales.”• Managed content, demos and media at flagship conventions for sales teams and business partners.

North Carolina, United States

• Launched and managed external communications for Cisco Digital Support (web and mobile), which serves 4 million+ monthly visitors in 182 countries and is foundational to customer loyalty.• Created and curated content grounded in customer needs and tailored for specific channels, including web messaging, blogs, articles, instructional guides, success stories and personalized communications. • Authored industry award narratives that produced 11 wins for Cisco within 6 years.• Produced 17 videos and multimedia tours showcasing digital support capabilities and tools. • Delivered 35+ live training sessions and self-paced modules to customer/partner accounts worldwide. • Coordinated J.D. Power audits that amassed a record 10 consecutive support certifications for Cisco.• Managed executive communications to align leaders and teams across the support organization.• Led marketing campaigns to evangelize major redesigns of the Digital Support website.• Directed logistics, content and staffing for Digital Support presence at 25+ global Cisco Live! events.• Innovated methods for engaging attendees, such as an IT competition at Latin American events.

North Carolina, United States

• Partnered with subject matter experts to write, publish and maintain technical documents covering priority support topics in multiple languages.• Managed publications team and oversaw all project scoping work, hiring and training as well as content production and maintenance for a library of 6,000+ technical documents.• Led writing team to produce full suite of product documentation aimed at small/medium businesses.• Engaged European customers in usability studies to critique and improve software designs.• Coordinated vendors and international Cisco teams to customize documents for Japanese customers.• Worked with software developers to improve documentation for client applications and tools.