Red Cedar Insurance Agency provides business owners hands on consultation in the areas of insurance, risk management, safety, strategy, and human resources. Our niches include:Construction, Manufacturing, Aquatic Risk, and Dealers/Rental, and surety bonding. We often help companies with hard to place liability risk or that have had a string of tough losses who need help "righting the insurance ship". We restore faith in the insurance profession by being proactive and spending real face time helping our clients through the unique challenges their businesses bring them.

I funded. built, and failed a startup that provided a scheduling and booking service to connect guides with hunters. The lessons I learned along the way were tough but helped me substantially as a leader and entrepreneur. Specifically, engage the market meaningfully and get continuous feedback as you fund and build, have your target market define your product as you pivot. Understand how the market uses the product and adaption curves of market segment. Conversion testing, web dev, analytics and online advertising, UX,UIX. Managing a development and digital marketing team, etc.

I have previously worked at both regional and national brokerages in business development and marketing. My experience at these companies helped me understand what needed to be changed about the traditional broker/client relationship so that customers could see real value in the insurance professionals they work with.