Christopher Lebron Email & Phone Number

New York, Ny, Us

New York, New York, United States

New York City Metropolitan Area

I work with small businesses, brands and advocacy groups on digital media, fundraising, CRM, brand positioning and communications. Past clients include: Dermalogica, SIRIUS XM Satellite Radio, Singlecut Beersmiths, Ahalogy, Parents Magazine, Global Spectrum, Saint Louis University, Flextecs, Movember...

New York City Metropolitan Area

- Specialized in the burgeoning recreational cannabis industry within New York State, leading the way in strategic insights and legislative development.- Advocated for non-profits and organizations representing minority-female entrepreneurs, ensuring they have a voice in the evolving cannabis landscape.- Represented a statewide organization for the formerly incarcerated, championing their rights and opportunities in the cannabis industry.-Pioneered first-to-market consulting services, guiding recreational sale permit holders in establishing robust relationships with county and local community boards in New York City.- Facilitated critical partnerships within the cannabis industry, strengthening the network of stakeholders and promoting sustainable growth.Key Skills: Event Management, Partnership Management, Strategic Consulting, Legislative Advocacy, Stakeholder Engagement.

New York City Metropolitan Area

New York, New York, United States

- Established and managed comprehensive legislative and district office operations, serving approximately 200,000 constituents in Central Brooklyn.- Supervised the District Office Director, Community Liaison, and a team of interns/volunteers, ensuring efficient office operations.- Served as the primary contact for public, press, and government agencies, facilitating effective communication and coordination.- Played a key role in crafting federal housing reform impacting the five boroughs, directly affecting approximately 500,000 NYC Housing Authority residents.- Developed and implemented a strategic plan to track utility and elevator outages, as well as violent crimes, enhancing safety and operational efficiency.- Managed budgetary funding for infrastructure projects across all five boroughs, focusing on public housing and affordable housing development in the district, with funding in the millions of dollars.- Managed communications and fostered strong relationships with the press, ensuring accurate and timely dissemination of information to the public.- Oversaw the social media presence of elected officials, strategically curating content to engage constituents and promote transparency.

New York, New York

Legislation and budget read each, Social & Digital Media Fellow for the Black Latino and Asian Caucus of the New York City Council.

Greater New York City Area

- Managed the recruitment and hiring process for full-time employees, consultants, and interns, ensuring the team was equipped with the necessary skills and expertise.- Developed and executed a citywide fundraising campaign for the Public Advocate candidate, raising over $125,000 in a 6-week period through a multi-pronged approach.- Formulated policy and programs for the campaign platform, including a unique 3-point citizen empowerment plan, demonstrating strategic thinking and innovative problem-solving.- Oversaw the creation and execution of campaign messaging, design, and workflows, ensuring consistent and effective communication.- Managed volunteer schedules, press relations, and community relationships, demonstrating strong organizational and interpersonal skills.- Created and implemented a comprehensive media plan, and successfully negotiated ad buys, showcasing negotiation skills and understanding of media landscape.- Pioneered the use of LinkNYC kiosks for political campaigning in NYC, demonstrating creativity and a forward-thinking approach to digital marketing.

Greater New York City Area

- Co-founded an action committee with Manhattan Borough President Gale Brewer, demonstrating leadership and initiative.- Directed a political campaign focused on educating the public, showcasing strong communication and project management skills.- Secured endorsements from activists and clubs, highlighting networking and persuasion abilities.Successfully opposed Mayor Bill de Blasio’s ballot measure proposals 2 and 3, which aimed to increase the Mayor’s power over the 59 micro-governing bodies known as Community Boards.- Garnered significant support for our campaign position, with 479,530 and 386,951 votes respectively, demonstrating effective campaign management and public engagement.Key Skills: Communications, Project Management, Public Education, Stakeholder Engagement, Campaign Direction

New York, New York

I was hired by the global agency, 1000heads, to enhance their client services and project management processes. My primary focus was on their key accounts, Samsung, Microsoft and SKYPE. I implemented strategic optimizations to improve service delivery and project outcomes. This role allowed me to leverage my skills in client relationship management and project coordination to drive success for these high-profile clients.- Led a team to generate 335K social engagements and 62K in-bot messages (840K overall), serving 40 hours of content.- Accepted the challenge to connect Microsoft with a younger demographic, showcasing new Skype features popular on platforms like Snapchat and Messenger.- Developed chat bots for Skype desktop, mobile, and web, creating a platform for developers to build messenger-bot experiences.- Identified key passion-points for younger target users, focusing on their love of travel.- Collaborated with travel vlogger Christian LeBlanc, who has over 950,000 YouTube subscribers, to fuel the audience’s wanderlust.- Navigated the challenge of declining trust in influencer brand endorsements among millennials, thinking beyond the typical YouTube brand promo.- Utilized Skype as a base platform for teaching amateur DJs the skills they need to make the perfect EDM track.- Partnered with world-renowned recording label SPINNIN’ to put on a master class, providing DJs the opportunity to speak with their heroes.- Achieved 46K unique bot engagements, 231K bot engagements, and received 6K+ tracks submitted to competition.Key Skills: Social Media Marketing, Influencer Marketing, Content Creation, Strategic Partnerships, Project Management.

Greater New York City Area

Hired directly by the CEO of VaynerMedia, Gary Vaynerchuk, entrusted with managing creative production, social channels, and special strategic initiatives for key accounts within the Office of the CEO.- Client Relationship Management: Managed day-to-day communications with the client, effectively addressing their needs and concerns regarding initiatives, strategies, and public relations matters.Integrated Marketing Campaigns: Represented the agency in integrated marketing campaigns, demonstrating strong collaboration and coordination skills.- Product Development & Marketing: Conceptualized and managed the development of the Cap’n Crunch Video Game, showcasing my ability to drive product marketing strategies from inception to execution.- Creative Direction: Directed the production of 4 computer-animated commercials, highlighting my creative vision and leadership in executing high-impact marketing materials.- Project Management: Successfully led the “Cap’n Crunch Legendary Crunch Times” campaign, driving sweepstakes for an MVP game experience.- Audience Engagement: Achieved over 146k views through strategic optimization, resulting in one of Cap’n Crunch’s most engaged and commented ads.- Led a successful influencer marketing campaign for Cap’n Crunch, introducing a new wave of influencers to the brand universe.- Developed strategic marketing initiatives that tapped into the target demographic’s nostalgia for college football and love for Cap’n Crunch.- Identified key college football moments across the decades to engage our overlapping audience.- Directed meticulous breakdowns of each play to create animations that resonated with Cap’n Crunch ESPN College Gameday fans.- Managed ad campaigns across Twitter, Facebook, and Instagram, resulting in some of Cap’n Crunch’s most engaged and commented ads in their brand history.

Greater New York City Area

I was responsible for providing monthly performance reports and strategic recommendations to the Chief Marketing Officer (CMO) and Chief Sales Officer (CSO). My contributions played a significant role in year-over-year revenue growth, resulting in an increase of over $500k.I managed an email marketing team based in India, where I developed and executed integrated communications plans. These plans combined email marketing, social media, and website content to promote brand awareness and engagement for ALM’s B2B products.My experience in strategic planning, team management, and data analysis, coupled with my ability to drive revenue growth, makes me a strong candidate for marketing roles. - Engaging in creative brainstorming sessions and contributing to the development of internal creative briefs for marketing initiatives.- Collaborating with the creative services team to ensure smooth production of campaign assets.- Assisting in crafting press releases, generating online content, and developing infographics.- Participating in the creation of a competitive research and analysis program.- Developing strategic sales pitch materials, presentations, and sell sheets that were client-oriented.- Maintaining daily communication with team members and Product Owners/Strategists to discuss campaign progress, potential solutions, and strategies for ongoing success.- Implementing campaigns that consistently met weekly and monthly targets for sales leads and prospective business opportunities.- Promoting attendance at publication events, sharing content on social media platforms, and encouraging responses to periodic surveys.- Guiding the management of internal digital marketing campaigns.- Producing comprehensive reports that provided clear insights into marketing performance and return on investment (ROI).- Performing various administrative tasks as required.

Greater New York City Area

- Directed social media and communications for John Varvatos during New York Fashion Week (NYFW) Fall/Winter 2016.- Managed influencer invites and RSVPs, coordinating with celebrities and their publicists for experiential marketing.- Worked closely with PR and design teams to create a memorable event at the historic OMFUG CBGB1.Partnered with Snapchat for special event coverage, enhancing brand visibility.- Developed a brand awareness campaign called “Homecoming” that received 20,000 unique engagements and plays in 12 grid posts on Instagram and Twitter.- Collaborated with local Detroit photographers for user-generated content (UGC) to explore and celebrate the Motor City.- Managed key brand partner relationship with Madison Square Garden Entertainment and the Public Relations team to turn New York Rangers players into brand ambassadors for future events.

Greater New York City Area

- Spearheaded Samsung’s immersive branded experiences at Austin’s SXSW 2014 and 2015, known as “Samsung GALAXY Experience” and “Samsung STUDIO” respectively.- Managed influencer invites and RSVPs, coordinating with celebrities and their publicists for experiential marketing.- Showcased new hardware and software from Samsung to young influencers, executives, heads of tech, and state.- Developed and executed strategic brand marketing initiatives that resonated with the target audience.- Leveraged social media platforms for event coverage and promotion, enhancing brand visibility and engagement.- Worked closely with PR and design teams to create memorable events at the historic OMFUG CBGB and partnered with Snapchat for special event coverage.- Coordinated experiential marketing efforts to increase brand visibility and engagement.