Chris Liberge Email & Phone Number

Chicago, Il, Us

Los Angeles, California

Developed a state-of-the-art tracking product ("Campaign Management") that allowed studios to track and manage both established and emerging film franchises.Worked closely with studio clients to provide strategic insights and recommendations on their theatrical marketing campaigns.

Century City

Worked with vendors to design custom quantitative and qualitative studies, presenting key insights to worldwide theatrical marketing team to help guide marketing strategy and audience targeting in multiple international territories.Responsible for weekly comprehensive box office tracking report circulated to high-level studio executives which assessed each future release’s performance across 11 international territories; report used as a tool to influence last-minute marketing strategy and media spend decisions.

Santa Monica, California

Managed custom research projects (positioning and brand health studies, quantitative and qualitative creative testing, competitive release studies) from start to finish; presented findings for a number of studio clients in the motion picture industry. Assisted in overseeing Reel Pulse, the company’s domestic box office tracking service, serving as a primary client liaison and analyzing tracking data and social media trends to forecast the box office.Led a team to produce industry-wide projects that delivered long-range forecasts of the seasonal movie-going landscape.

Norwalk, Ct

Oversaw product development, product management, marketing, and budgeting for over thirty product lines.

Boston, Ma

Coordinate with colleges, businesses, and organizations in the Boston area to promote upcoming Sony releases.