Chris Reed Email & Phone Number

Whitby, ON, CA

Whitby, Ontario, Canada

Responsible for sales, service and fulfilment of sponsors/advertisers investment in/at facilities, programs and events with the Town of Whitby. Primary focus is on naming rights for the new Sports Complex under construction.

Greater Toronto Area, Ontario, Canada

Provide consultative support in a strategic marketing capacity to a variety of organizations ranging in scope from non-profit sports associations to larger blue-chip organizations. Services have included inventory assessment, sponsorship asset measurement and analytics, direct consultative guidance, ideation strategies and tactics, sponsorship strategy.

Milton, Ontario, Canada

Responsible for providing strong leadership and strategic direction in the establishment and implementation of sponsorship and advertising programs and resultant sponsorship policy creation while ensuring alignment to strategic planning initiatives. Key mandate is the establishment and maintenance of corporate sponsorship and advertising agreements for the.

Oshawa, Ontario

Professor in the School of Business, IT & Management (BITM) specifically with Sports Administration in areas of Team & League Management, Event Management, Sport Finance, and Sport in Society

Toronto, Canada Area

The Partnership Group is one of Canada's leading sponsorship property service companies. We work directly with properties (events, conferences, non profits, businesses, sports organizations, charities and various associations) to assist them in the development and profitability of their sponsorship programs. As Senior Consultant was specifically.

Toronto, Canada Area

Strategic Consulting, including business plan & soccer sponsorship strategy development and special project management. Responsible for management of BMO's Property Sponsorship Evaluation process for their Corporate Sponsorship group. All major sponsorships existing and proposed are analyzed and evaluated using the ROI evaluation tool. Also key player in.

Manage, strategize and activate sponsorship properties (Leafs, Raptors, Toronto FC, Flames and CSA). Responsible for negotiation of select sponsorship argreements for renewal/new properties.

Responsible for the management of the Sponsorship service team who activated the partnership agreements for Leafs, Raptors, Marlies.

• Account service and management including lead responsibility for key accounts including servicing, promotion creation and overall administration (including account budget management), execution and fulfillment of.
• Achieved the top service score from online Partner feedback of all 5 Account representatives in each of the 4 years directly managing accounts.
• Consistently led all colleagues in “up sell” competition – overachieving annual sales target by average of 80% over the 4 years.
• Successfully turned around two MLSE legacy Partners resulting in Top 5 recall scores (unaided) and Top 3 Partner satisfaction scores

Responsible for creation and execution of game day activity, negotiation/renewal of marketing partners.

Responsible for Team administrative activity - team travel, media/PR and all game operations.

Sports Management, Sports Marketing; Advertising; Promotion

Sports Management - 3 year Program

Business Administration, Business, Management, Marketing, And Related Support Services

Activities and Societies: Varsity soccer team

General Studies

Activities and Societies: Varsity soccer team