Cristian Luca Email & Phone Number

Copenhagen, Dk

Copenhagen, Capital Region, Denmark

Advise and provide first level technical support for the Marketing Operations department • Set-up Journeys to create and manage a variety of automated and responsive marketing campaigns • Create advanced dynamic content using AMPscripts in Emails• Perform troubleshooting of technical errors for multiple global clients• Identify areas for process optimizations and implement solutions• Oversee technical documentation and quality assurance practices• Collaborate with the Development and Data departments to augment new solutions • Handle the testing and roll-out phases of new solutions• Assist stakeholders with monthly reporting of customer engagement data• Experience with SQL, AMP Script, HTML‘Salesforce Marketing Cloud E-mail Specialist’ - Certified

Copenhagen, Capital Region, Denmark

• Implement and execute multi-channel marketing campaigns• Perform Segmentations and Data look-ups using SQL queries to reach specific target groups• Perform A/B testing• Perform HTML modifications• Monitor and report dispatched campaigns• Team leader – Prioritise, delegate, and ensure the dispatch of campaigns in a timely manner• Mentor – train and onboard new campaign specialists

Brussels Area, Belgium

ICHEC Junior Consult is a rapidly growing consulting firm and member of the worldwide Junior Enterprise network. Leaving a trace on the world of consulting, with the support of our partners Cream, PwC Belgium and Delaware, ICHEC Junior Consult has been awarded the best improvement award in 2019.My task was to gain insights into master students' experience throughout their study years at ICHEC Brussels Management School, by analysing data collected from over 200 participants:- Used Microsoft Power BI to analyse data, and create reports and dashboards- Improved the data collection process and standardised reporting by creating templates- Presented findings to stakeholders

Copenhagen Area, Denmark

Assistant manager responsible with administrating the front office department in Cabinn City Hotel, one of the busiest hotels in the Copenhagen Area. Responsibilities:- Planned, supervised and coordinated daily activities of personnel- Managed the inventory within the imposed budget limits- Constantly reviewed guests' feedback to gain insights for improving service quality

Copenhagen Area, Denmark

CPH Junior Consultants F.M.B.A. is a non-profit student organisation that provides strategic and operational advice to start-ups, SMEs, organisations and governmental entities in the Copenhagen area. The organisation consists of dedicated and talented students coming from different educational backgrounds.Responsibilities:- Improved the company's affiliations in close collaboration with the Managing Director- Developed marketing strategies to support the management's branding initiatives within the academic talent pool- Delivered workshops regarding standardisation of processes and transfer of knowledge within the company

Master Of Science - Msc, Brand And Communications Management

Gained a deep understanding of consumers’ mindsets to be able to effectively plan marketing efforts and build, manage, and strategically.

Master Of Business Administration - Mba, Exchange Student

Learned how to segment consumers, analyse different customer touchpoints, calculate customer lifetime value, and assess customer.

Bachelor Of Science - Bsc, Business Administration And Management, General

Ap Degree, Marketing Management