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MidWest Zone VP of Sales, responsible for leading a team > 130 direct/indirect employees across 7 Regions. Responsible for > $1B annual operating plan across the Philips Healthcare portfolio, including monitoring analytics and therapeutic care, diagnostic imaging, image guided therapy and customer services in the Mid-Western United States.Results:YoY Orders Growth (2106, 2017 & 2018): 27%, 9% & 10% (respectively)YoY Revenue Growth (2016, 2017 & 2018): 8%, 5% & 12% (respectively)

Accountable for the management of a sales team of 10, tasked with growing the Philips business representing the imaging systems and patient care portfolios. Responsibilities and accomplishments include:• Top 5 region nationally at year end.• Drove 138% YoY order volume growth, to a volume of ~$63MM.• Turned around historically under-performing team to deliver 143% to AOP.

• Responsible for the service Line scope of Acute Device Care, Arrhythmia Clinic Solutions, Arrhythmia Diagnostics, and Consultancy Services.• Responsible for strategic business definition and functional roadmaps to meet near and long termbusiness needs.• End-to-end development and implementation of new, profitable, business models which includes:- Business Model Validation : Proof of concept pilots- Set goals for overall business success (R&D, service levels, etc)- Maintain and improve product and operational service levels- Ensure appropriate communications for all stakeholders• Accountable for business line “virtual” P&L of services using financial, operational, and humanresources to maximize return and meet business plan goals• Defines and establishes ongoing business operations as required. Operations including but notlimited to supply chain, manufacturing, technology operations, customer service, and tech services tosustain product or service profitability, customer satisfaction and product/service support.• Accomplishments include:- Grew customer base by 250% YoY.- Grew re-occuring revenue base by 225% YoY.

Accountable for the product development execution in the areas of program management and product management, with the aim of accelerating the innovation pipeline while ensuring the development of a common information management platform to be leveraged by all new products. Cross functionality leadership of a team of over 20. Responsibilities and accomplishments include:• Aligned the R&D teams to create 4 new products in a 8 month period, including: o An emergency response platform that leverages a cloud infrastructure to aggregate data from field based acquisition systems, to allow first responders to better manage a radiological event o iOS based acquisition systems and chain of custody management systems o The next generation medical device used to measure dose delivered to a patient during radiation therapy procedures.• Created new service models which will enable the company to expand it’s core technology into parallel markets• Responsible for an annual product development budget of $5MM+• Directing the build out of a cloud infrastructure to host the emergency responder applications• Directing the commercialization of the next generation dosimetry platform that will revolutionize personal dosimetryResults in the first few months of product availability include:• Enabled the company to win new business worth $500k+ for the emergency responder market.• Enabled the company to sell the new medical device measurement platform at a 62% improved gross margin, yielding an incremental ~$500k in gross margin.

Accountable for the leadership, growth and profitable operation of the diagnostic imaging side of the medical physics business, including:  P&L ownership, revenue modeling and forecasting, back office integration, sales and marketing support. Responsibilities and accomplishments include:• Delivered 49% YoY top line revenue growth, 97% YoY gross margin growth, 205% YoY operating income growth and 439% YoY EBITDA growth on $6.4MM in revenue• Lead several exclusive OEM and large client sales opportunities yielding $550k+ in incremental revenue.• Successfully managed the deployment of a professional services management platform to improve the analytical capabilities of the entire business with practice level metrics to manage and drive improvement, including: o Financial and operational controls o Client and service profitability analysis and improvement o Medical physicist utilization o Streamlining of the order to cash cycle o Improved contract management• Successfully implemented a client satisfaction survey process for all clients.

Company wide responsibility for the integration and implementation of all new business, including: core teleradiology,technology solutions and the vRad Alliance business. Managing an implementation team of 23, consisting of implementationmanagers, training professionals, technology integration professionals and managers. Responsibilities and accomplishmentsinclude:• Lead cross functional due diligence activities associated with new radiology practice acquisitions• Created a standard set of tools and processes to facilitate thorough due diligence efforts• Established vRad’s Alliance implementation team and associated processes• Created a project guidebook, used in all Alliance implementations and integrations• Refined vRad’s implementation organization to better align with market requirements• Implemented a client satisfaction survey process into all new go-lives

Acting as the interim General Manager for the largest hospital based radiology practice vRad has acquired to date, New YorkRadiology Alliance ($32MM+/year). Primarily focused on bringing the two organizations together by identifying deficienciesand assembling an action plan to close any gaps. Responsibilities and accomplishments include:• Identified and eliminated $3.8MM worth of reoccurring cost• Cultural integration between two dramatically different organizations• New business development support and evaluation to ensure profitability• Infusing business management practices into newly acquired organization• Creation of best practice business management tools and processes to improve our business management ability• Financial management, including revenue growth and radiologist compensation cost management• Executive communication and weekly reporting to corporate CEO, CFO, CTO, CCO and VP of Ops.• Lead multiple cross functional teams to improve service levels and financial performance on client by client basis

Company wide responsibility for the strategic and tactical vision of vRad's technology platforms, primarily focused upon client facing technologies. These cloud based technologies consist of a radiology workflow platform, DICOM image storage services, PACS replacement technologies, dictation systems, enterprise critical finding management systems and an iPhone/iPad app for ordering/referring physicians. Responsibilities and accomplishments included:• Transformation from a pure teleradiology firm to a firm with a more broad product portfolio• Sales training, strategy development, site visit and demonstration support• Executive level communication and influence amongst conflicting priorities• Ownership of product roadmap, business plan development and execution• Executed many buy, partner or build evaluations• Marketing strategy and value proposition/collateral development• Established a pricing model for a paradigm changing service• Extensive experience with cloud based computing and SaaS business models leveraging technology to drive growth into core business• Financial modeling and forecasting future growth• Over a 12 month period: o Grew reoccurring revenue by 2,636% ($275k in 2009 to $1M+ in 2010) o Enabled core business growth of $9M o Grew client base by 2,571% (35 to 125 facilities) o Organized and launched 4 products

Drove diagnostic imaging equipment sales (MR, CT, CV, XR, HIT, Surgery C-Arms, Nuclear & Hybrid Imaging systems) and other activities, including: Ensuring absolute satisfaction of an array of major hospitals in the Minneapolis/St. Paul area; Executive level management & support; Presenting to large groups; Strategic & analytical thinking to win key business; Proactive business leadership to identify opportunities & drive them to closure.• Pinnacle Board award winner: 2008.• Sales Excellence award winner: 2008.• Exceeded 2008 order budget by 86%.• Grew business 450% over two years.

Managed a $15MM+/year business including: Complete ownership of the regional P&L; Regional strategy development & management; Daily operations of 24 field engineers in 4 states; Cross functional team leadership between sales/service/support organizations.• Improved service region ranking from #7 to #1• Provided organizational leadership that drove the field engineering team to improve operational performance and ensured 100% compliance at year end.• Drove customer loyalty initiatives to improve year over year customer satisfaction by 10%.• Delivered strong and sustainable performance and productivity gains.• Delivered strong and sustainable financial gains, year over year growth of up to 30%.

Managed a team of 8 focused on Radiology & Cardiology PACS implementations.• Redesigned business processes for order handling & project engagement, resulting in improved customer satisfaction.• Aligned project teams, focusing on reducing the cycle time of implementations and improving customer satisfaction.

Managed the North American aspect of a global Virtual Private Network based network, connecting all Philips MedicalSystems compatible equipment. Including: rollout, training, demonstration support, connectivity support, reporting, andutilization management.• Originated the network in North America.• Achieved 135% of target, connecting over 3,300 systems.

Performed the installation, maintenance, and service of Philips medical imaging equipment as well as ensured the totalsatisfaction of customers.