Full Service, Sales, Marketing, Distribution, E-Commerce, Logistics, Transportation, Manufacturing, Co-Packing, Packaging Company

“It started as an idea, then a mission, bring better for you products to the masses. Champion the entrepreneur’s dream, open doors that big companies want to keep locked. We are a company built on a shared vision of fulfilling our business partners dream of bringing better food choices to the consumer in a responsible, honest, contemporary, sustainable manner!”“We have the track record of success in Fortune 500 companies, we now are translating that knowledge and success to our partners.”BIOGRAPHYDistinguished career in driving profitable revenue growth, increased market share, and international expansion for global CPG brands and early stage start-ups.Career marked by award-winning CPG leadership for companies including Coca-Cola, 7-Up, Brach and Brock Confections, Lindt & Sprungli, Godiva, Storck, Unreal Brands and Baron Chocolatier. Experienced in developing, launching, and/or resurrecting brands, product lines, and concepts into successful multimillion-dollar businesses across all classes of trade. Collaborative leader with solid history of hiring, developing, and mentoring high potential staff into next generation of leaders.Key Highlights IncludeEstablished new concept Food Company from initial ideation through development and launch to viable sub category with $8.5 M RTS in first five months.Unreal BrandsSpearheaded creation and launch of new product line that made premium brand accessible to mainstream population, delivering over $12M in incremental revenue.GodivaCreated $30M revenue stream with $3.5M+ RTS across all classes of trade by developing and launching premium chocolate product, Werther’s Chocolate Caramels.StorckShifted paradigm of premium confectioner to mainstream distribution resulting in $80M profitable sales growth in five years. LindtLindtFashioned a Family Owned Private Label Company into an International Brand Focused force, increasing first year revenue over $13.5M in incremental business.

EUROPEAN CHOCOLATE-MILLANO – Poznan City, Poland JUNE 2013 - PresentSENIOR VICE PRESIDENT / GENERAL MANAGERRecruited to expand global footprint of European Chocolate-Millano, a privately held Confectionery Manufacturer with sales revenues of +$500M World Wide. Establish and Expand ECM in North America, Latin America, Philippines, and Columbia. Develop, execute strategic business plan, and establish locations for distribution center, offices in expansion territories. Recruit, hire and train, field sales and back office support staff. Establish five year financial plan. Create packaging and product formulation collaboratively with parent company in Poland - Baron Brand. Responsible for complete operational control and P&L. *Created and Built, Products, Packaging, Go to Market Strategies and Unique Selling Proposition through use of market gap analysis. Wrote broker contracts, Aligned Coverage Geographically, Established best practices, Created policies and procedures manual, developed forecasting, financial models and web based Sales Support/Brand Portal. *Launched and Gained Placement in Major FDM accounts as well as Alternative Trade Classes By leveraging industry reputation and retail relationships, generated new listings. *Established global synergies in product forecasting, demand planning, supply chain, and trade management. Worked collaboratively to consolidate European, Asian and North American forecasting, trade spending

Senior Vice President of Sales / General ManagerRecruited to develop, launch, and establish entire food company from proof of concept through phased national launch. Developed strategic business plan, retailer sales presentations, trade support, operational systems, financial models, go to market and sales channel strategies, and consumer marketing platform. Introduced innovative consumer marketing plans encompassing social, digital, public relations, social influencer, field activation, and traditional media. Lead team of 6 direct and 25 indirect reports, plus broker sales force of 50 professionals.* Secured distribution agreements with regional and national retailers including CVS, Target, Walgreens, Kroger, Rite Aid, Tedeschi, Staples, Sheetz, Michael’s Crafts, 5-Below, Amazon, Barnes and Noble, 7-11, Dylan’s Candy, Mclane, Kehee, HT Hackney, CPI, Coremark, and Bed, Bath and Beyond.

Recruited to build new business model designed to expand consumer accessibility in North American market. Held full P&L responsibility. Led team of 12 direct and 25 indirect reports, plus 250 department store merchandisers.* Attained record level of profitability.* Boosted wholesale revenue by $55M+ and grew sales across all channels. * Generated 8% retail growth and 20% increase in department store business. * Added $10M in incremental revenue by resurrecting and re-launching self-consumption product lines.

Embraced challenge to reverse 10% declining sales trend in the United States, while transitioning company from mainstream sugar confectioner to premium sugar and chocolate confectioner and opening new markets in specialty foods/alternative channels. Led sales planning and trade marketing teams comprised of 20 direct reports, plus broker network of 100+ professionals. * Turned around $40M business with 10% annual rate of decline to 62% sales growth over three years reaching $100M in annual revenue. * Boosted profit from 25% to 43%.

Developed U.S. markets by developing sales forecast, annual budget requirements, and complete P&L planning/tracking systems for wholesale distribution. Led eight-person management team with 12 indirect reports and 50-member broker network. * Played instrumental role in introducing premium chocolates into mainstream consumer outlets, resulting in $3.5B incremental category and growth of Lindt US from $35M to $215M in annual sales. * Drove 28% increase in retailer profit margins. * Recognized by Board of Directors for outstanding performance with Swiss Special Achievement for Excellence Award.

Worked in Various Positions with upward career path growth