Chris Gerber

Chris Gerber Email and Phone Number

Account Representative at Marmon Link @ Marmon Link
osseo, minnesota, united states
Chris Gerber's Location
Greater Minneapolis-St. Paul Area, United States
Chris Gerber's Contact Details
About Chris Gerber

I am known for critical thinking, technical problem solving and strategic planning. I work well across teams by building strong relationships with a focus on getting the work done together. Strengths in managing key projects, developing and improving business processes and working across business units in a matrix organization. I learn technical systems and processes quickly through research, meeting with subject matter experts, reviewing system architecture and following workflows to make sense of complex topics, processes, problems and systems. I led an initiative with a major retailer to expand their loyalty program to the mass channel market. Working with IT and the client, we developed the system requirements, worked through the user experience and user acceptance testing, and launched the new program. Using input from the client, I helped to prioritize system enhancements and fixes, completing the necessary testing and then regression testing the website after each new release. Developed fraud management metrics to support the data integrity of the program. Learned the process for maintaining information on the program website and documented all of the procedures for updating reward items and content.Experience with market research resources, including LexisNexis, Forrester, eMarketer, GfK MRI, Qualtrics, Iconoculture, Euromonitor, Mintel, IRI, and Nielsen. Experience in agriculture:- EDI with ag distributors for product sales, - Logistics/transportation of ag products - Territory sales for crop protection products - EDI with trading partners for ag data - Transaction management for ag data - Digital/hard copy ad materials for crop protection products- Procedures for ag trade show coordinationFamiliarity with travel systems such as Internet Booking Engines, IATA, Sabre GDS, OAG Schedules Analyzer, ISO Airline Software (Pacific, Emerald CRM), and Flyertalk

Chris Gerber's Current Company Details
Marmon Link

Marmon Link

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Account Representative at Marmon Link
osseo, minnesota, united states
Website:
marmonlink.com
Employees:
35
Chris Gerber Work Experience Details
  • Marmon Link
    Account Representative
    Marmon Link Nov 2018 - Present
    Osseo, Mn
  • Seeking  Marketing Operations | Account Management | Project Management
    Marketing Operations | Account Management | Project Manager
    Seeking Marketing Operations | Account Management | Project Management Jul 2016 - Nov 2019
    Greater Minneapolis-St. Paul Area
    Marketing Operations | Account Management | Project Manager
  • Aimia Inc (Previously Carlson Marketing)
    Senior Account Manager
    Aimia Inc (Previously Carlson Marketing) Feb 2013 - Jul 2016
    Greater Minneapolis-St. Paul Area
    ACCOUNT MANAGEMENT- Led loyalty program delivery, and development of program strategies and objectives- Built and maintained strong relationships across client business stakeholders- Managed program financials such as budget, system enhancements and staff hours- Focused on campaign management, project management, and program enhancements - Collaborated with Customer Service and Partnerships team to implement monthly reward partners - Provided competitive market research, business trends and enhancement recommendations TECHNICAL PRODUCT ANALYST- Converted client to a new loyalty technology platform by assessing customer needs and requirements, reviewing use cases, analyzing web services issues, user experience design, complex problem solving, and user acceptance testing- Managed day to day technical operations of the new program by defining procedures, business rules and workflows; prioritizing system enhancements and participating in release testing- Implemented a pilot mass channel consumer loyalty program on a new CRM platform collaborating with the client, user experience, external partners, call center and IT- Researched and developed a process to transition manual data entry to an automated POS feed PROJECT MANAGEMENT/PROBLEM SOLVING- Generated insights into potential program fraud opportunities and implemented control checks to maintain the integrity of the program, keeping fraud to less than 2% of program activity- Transitioned retailer sales distribution accounting function to a new vendor- Initiated a process to transition manual data entry to an automated data feed through POS software
  • The Lacek Group
    Project Manager | Competitive Analysis, Market Research
    The Lacek Group 2012 - 2013
    Greater Minneapolis-St. Paul Area
    PROJECT & ACCOUNT MANAGEMENT- Coordinated on-boarding of a new agricultural crop protection client- Developed and standardized procedures and established operational workflows for the client team - Integrated corporate project management processes into the client team- Organized the transition of client’s product digital assets from previous vendor MARKET RESEARCH- Produced a competitive assessment of airline initiatives in the airline industry- Researched the value of a strategic partnership between an airline and an insurance company
  • Carlson Marketing (Now Operating As Aimia)
    Market Research Manager | Consumer & Company Research | Vendor Management
    Carlson Marketing (Now Operating As Aimia) Jun 2008 - Dec 2011
    Greater Minneapolis-St. Paul Area
    MARKET RESEARCH- Conducted market research projects to develop new business opportunities, support client growth plans and summarize topics of interest for client services and brand planning teams- Created an industry update format to make the new business team smarter when approaching clients in new industries for loyalty or meeting/events programs- Developed a comprehensive company overview and competitive assessment format for the new business team in preparation for approaching potential clients- Developed a newsletter format for the Meetings & Events team to share trends and new ideas in their industries and about their clients - Created a competitive assessment of emerging mobile capabilities across automotive companies- Successfully developed a reusable loyalty toolkit on how to build different types of consumer advocacy - Created training opportunities for colleagues to self-serve on research resource tools- Developed a source exhaustion process that helped manage search terms and sources for various projectsVENDOR MANAGEMENT- Oversaw the selection, on-boarding and budget for primary and secondary research vendors- Managed vendor licenses to ensure we had the maximum number of people using them- Coordinated group sessions when vendors presented on key marketing topics (mobile loyalty, customer experience) to share information within the department- Managed relationships with those vendors and created opportunities to maximize their use- Provided competitive assessments of campaign management platforms and social media vendors
  • Carlson Marketing (Now Operating As Aimia)
    Customer Relationship Center Manager
    Carlson Marketing (Now Operating As Aimia) Sep 2006 - Jun 2008
    Greater Minneapolis-St. Paul Area
    CALL CENTER MANAGEMENT- Co-led a shared client call center for a 200 agent team with workforce management, training and quality managers- Directly managed a team of four supervisors and four team leads for phone, email and processing services for multiple clients in industries such as travel, pharmaceutical, financial services and retail- Monitored call quality, average handle time, adherence to schedule, and attendance metrics - Coached supervisors on how to manage agent performance in above metrics- Ensured quality processes and appropriate prioritization for all processing workflows- Partnered with client teams and workforce team to reorganize processing and email tasks around peak call periods to maximize agent utilization during down time- Developed coaching plans and career paths for agents, leads and supervisors
  • Carlson Marketing (Now Operating As Aimia)
    Operations Supervisor
    Carlson Marketing (Now Operating As Aimia) Mar 2002 - Sep 2006
    Greater Minneapolis-St. Paul Area
    REPORTING TEAM SUPERVISOR- Reorganized loyalty-wide client reporting by centralizing all reporting into one team - Organized client reporting by platform and developed platform level reporting packages- Managed team of 6, provding direction, managing workload and resources- Developed standard client dashboard reports outside of platform reportingDATABASE MANAGEMENT SUPERVISOR- Restructured and expanded database management team from five to eight people for a custom engagement platform as new clients and new features were added- Developed training module plan for loyalty platform to on-board new team members due to growth of clients joining the platform- Built an internal communications team that planned and wrote departmental communicationsACCOUNT MANAGEMENT- Led full-service financial services client to implement new bank launches- Managed program changes and system enhancements- Coordinated communications and updates with the client, IT, Awards, and Travel- Managed the program from new launches through enrollment, transactions and monthly statements
  • Carlson Marketing (Now Operating As Aimia)
    Business Analyst
    Carlson Marketing (Now Operating As Aimia) Jan 2000 - Mar 2002
    Greater Minneapolis-St. Paul Area
    PRODUCT MANAGEMENT- Defined requirements for a large, agricultural loyalty program of consumers and channel partners- Coordinated and prioritized technical projects and followed through software development life cycle - Collaborated on release management including requirements, design, UAT and release coordination- Assisted teams with balancing system testing with their busiest processing timePROCESS DEVELOPMENT- Ensured that quality and secure processes were implemented in new and existing projects- Worked with system users to develop documentation of new processes
  • Carlson Marketing (Now Operating As Aimia)
    Program Manager
    Carlson Marketing (Now Operating As Aimia) Jun 1998 - Jan 2000
    Plymouth, Mn
    EDI TRANSACTION MANAGEMENT- Managed existing data connections with channel partners for Harvest Partners loyalty program- Assisted new channel partners with transaction mapping and connecting their data to the programDISKETTE DATA MANAGEMENT- Developed enhancement requirements for Harvest Partners loyalty program fulfillment on diskettes- Facilitated delivery of diskettes to channel partners- Created communication piece to convert channel partners using paper forms to the diskettePAPER DATA MANAGEMENT- Managed processing team for paper transaction entries for the Harvest Partners loyalty program- Provided direction on how to prioritize and work the backlog of paper forms
  • American Cyanamid (Now Basf)
    Sales Representative
    American Cyanamid (Now Basf) Jun 1996 - Jun 1998
    Findlay, Ohio
    SALES TERRITORY MANAGEMENT- Developed and grew a $3.5 Million sales territory for crop protection products - Managed product and territory budgets and negotiated timely resolution of seasonal customer product concerns - Managed relationships with retail channel partners and their farmer/grower customers.- Assisted growers with retrofitting their planters for insecticide deliveryMARKETING & PROGRAM MANAGEMENT- Administered company programs, for promotional, inventory and sales programs - Conducted agricultural training clinics for retail customers and consumers- Developed and coordinated marketing plans for state and local trade shows- Assisted retail channel partners with sharing their sales data for the Harvest Partners loyalty program through EDI, diskette or paper forms

Chris Gerber Skills

Vendor Management Crm Market Research Competitive Analysis Process Improvement Leadership Management Project Management Program Management Marketing Team Building Team Leadership Training Account Management Building Relationships Strategy Business Process Improvement Customer Relationship Management Business Requirements Employee Engagement Business Intelligence Cross Functional Team Leadership Coaching Business Development Client Services Marketing Strategy Call Centers Collaborative Problem Solving Competitive Intelligence Strategic Communications Budgets Budget Management 360 Feedback Personal Development Research Secondary Research Resource Management User Acceptance Testing Company Profiling Process Flow Documentation Proactivity Market Intelligence High Performance Teams Business Documentation

Chris Gerber Education Details

Frequently Asked Questions about Chris Gerber

What company does Chris Gerber work for?

Chris Gerber works for Marmon Link

What is Chris Gerber's role at the current company?

Chris Gerber's current role is Account Representative at Marmon Link.

What is Chris Gerber's email address?

Chris Gerber's email address is ch****@****ail.com

What is Chris Gerber's direct phone number?

Chris Gerber's direct phone number is +176367*****

What schools did Chris Gerber attend?

Chris Gerber attended Michigan State University.

What are some of Chris Gerber's interests?

Chris Gerber has interest in Writing, Detail Orientation, Baking, Personal Development, Polaris, Developing Others, Input, Responsible Sourcing, Complex Problem Solving, Competitive Insights.

What skills is Chris Gerber known for?

Chris Gerber has skills like Vendor Management, Crm, Market Research, Competitive Analysis, Process Improvement, Leadership, Management, Project Management, Program Management, Marketing, Team Building, Team Leadership.

Who are Chris Gerber's colleagues?

Chris Gerber's colleagues are Patrick Rodriguez, Deborah Bertsch, Gretchen Morical, Eric Morris, Robert Dealing, Lanie Laumeyer, Susan Gassman.

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