Chris Heath Email & Phone Number

Los Angeles, Ca, Us

Served as leader of the organization and was responsible for the strategy and profitable growth of the Company and returning value to the shareholders. Led team members across all business lines to meet or exceed performance standards. Routinely met and spoke with shareholders, potential shareholders, and BODs about past and current performance and the company's direction.Restructured the business, resulting in revenue growth and profitability the first quarter after becoming CEO, and reduced corporate overhead by over 80% within the first six months of becoming CEO. Launched multiple organic business units resulting in additional yearly revenue of over seven figures while also purchasing and selling multiple multimillion-dollar assets. Mentored employees in marketing and analytical techniques to improve operational and sales efficiency which led to increased profitability. As a result of these actions, the business became attractive enough to buyers that we sold the assets and shareholders voted to reclassify the business to cannabis, where my team and I built a vertically integrated operation in 12 months, through a mix of organic buildouts and M&A. Grew revenues from $0 to seven figures in the first year by leading our team to meet and exceed goals and timelines. Ultimately, sold the company to another publicly traded company and returned value to the shareholders.

Responsible for all digital marketing efforts to generate leads and admits for drug and alcohol rehab facilities. Built and led a team that grew revenues by just over 300% to $15MM in two years, while facing increased competition. Oversaw all social, SEM, SEO, PR, and other types of campaigns. Developed and implemented Salesforce.com for the sales and marketing team which led to increased productivity and closing rates. Due to my team’s successes, I was promoted to CEO at the beginning of 2017.

Steinach, Switzerland, Ch

Headed a team of marketing/communication specialists and graphic designers that grew revenue generated by the department by 250% to $8MM in two years. Created regression models that the C-level executives used to help forecast demand. Managed all SEM, SEO, retargeting, email, and affiliate marketing and spearheaded initiatives to transition company sales from less profitable sales channels to more profitable sales channels. Recruited to Convalo Health International to duplicate the success at IQAir with a larger marketing budget.

Was recruited to develop a business loan lead generation profit channel for the Company. Created, grew, and managed a profitable B2B lead generation website by establishing and optimizing SEM, SEO, email, and social media campaigns. Engineered a scale to rank traffic based on various factors to enable more strategic media buying, as well as implemented A/B testing and self-developed metrics to increase the conversion rate.

Mba, Management, Finance, Accounting

Business Economics, Economics, Accounting, Finance