Amazon & Google Advertising · For Profit Clients include: Ann Clark Cookie Cutters, Orgain, Verilux, J.K. Adams, Compound Solutions, Maria & Ricardo's, Mother Myrick's Confectionery, Grunts Move Junk, Jeffrey Hollender Partners, Gardening with Charlie Nardozzi · NonProfit Clients include: Vermont Public, Shelburne Museum, Vermont Youth Conservation Corps, Geovisions, Planned Parenthood, American Society for Clinical Investigation, Community Heart & Soul, VCAM, Burlington City Arts, Frog Hollow, Israel Lacrosse, Kadampa Meditation Centre London, Project Laundry List, New Moon Café, SERRV, Women's Action to Gain Economic Security (WAGES), Green Faith

Lean Edge Marketing offers businesses Amazon Marketing expertise and management.

Catalog University is a vibrant online community dedicated to educating catalog professionals and online marketers · The College of Ecommerce includes classes on Analytics, Ecommerce Platforms, Email, SEO/Organic Search, Paid Search, Social Media, and Strategy

Retail, Ecommerce, and Lead Generation digital marketing SaaS platform · Marketing, SEO, PPC, Email, Lead Generation, and Social Media consulting · Copywriting & editing websites, ads, and landing pages · Clients include: Hepper, Modkat, Von Bargen's Jewelry, Healthy Living Market, Vermont Farm Table, Runamok Maple, Hampton Direct, Devonne, Union Street Media, Diray Media

Responsible for growing direct-to-consumer database 1000% · Creating a proprietary in-house "big data" consumer database tying together email, Google Ads, ecommerce, analytics, retail sales, Facebook, and Twitter · Growing Facebook fans from zero to 1 million+ · Growing Twitter to the #1 household brand & a top 40 brand overall · Managing editorial copy flow, including news & feature articles, blogs, and newsletters · Creating, updating, and syndicating editorial & marketing content · Managing online communities, including Facebook, Twitter, Google+, Pinterest, Instagram, LinkedIn, YouTube, Foursquare, FriendFeed, Tumblr, MySpace, forums, blogs, RSS, and product reviews, including sweepstakes, sampling, contests, and giveaways · Overseeing freelance writers & copy editors · Posting text, audio, images, and video · Writing & editing articles & content · Sourcing images · Optimizing press releases for SEO · Pay-per-click · Search engine optimization · Google Webmaster Tools · Managing email marketing including an 18-part welcome series and re-engagement & reactivation campaigns · Facebook advertising & tabs · Display advertising · Remarketing · Website analytics · Social bookmarking & tagging · Budgeting · Presenting at business conferences about Internet opportunities

Instructor - Internet Marketing: examining Internet marketing in depth, including SEO, PPC, RSS, blogs, analytics, e-mail marketing, public relations, social marketing, ethical issues, branding, and consumer behavior with a semester-long group-based project solving Internet marketing challenges for real-world businesses including Green Mountain Coffee Roasters, Chelsea Green Publishing, Big Heavy World, Eating Well Magazine, Peace & Justice Center, Lake Champlain Bikeways, and Green Mountain Habitat for Humanity

Responsible for driving profitable 1000% growth for direct-to-consumer through SEO, PPC, email, direct mail, catalog, and print · Achieving Internet Retailer Top 100 list for ecommerce website · Budgeting · Google, MSN, Yahoo, Ask, and other keyword/portal/feed buys · Search engine marketing · Search engine optimization · RSS Feeds · Managing & maintaining website · Website analytics · Managing E-mail & affiliate marketing · Managing photography, design, print, segmentation, circulation, merchandising, and mailings for mail order catalogs & web · Copywriting · Managing & staffing call center, including outsourcing · Public relations including press release writing & distribution · Coordinating ad campaigns & marketing initiatives · Initiating marketing internship program · Presenting at marketing conferences about Internet opportunities · Managing MBA projects of The Tuck School of Business at Dartmouth · HTML programming

Public relations for 800response, a vanity toll-free number reseller, and Riser Management Services, a telecommunications engineering firm · Researching & writing trade articles · Writing & editing newsletters · Developing & writing research reports · Directing marketing strategies · Developing & writing press releases & sales, marketing, and product support literature · Website analytics · Developing press databases

Responsible for coordinating 150,000+ pieces of direct mail per month · Writing & editing Direct Marketing Workbook, Training Manual, and monthly Marketing Tips · Researching, developing & implementing marketing strategies · Developing & writing sales, marketing, and product support literature · Securing trade agreements with business journals, magazines, and card decks · Training sales force · Database management & user interface

Responsible for editing & proofreading catalogs, advertisements, promotions, product packaging, displays, CD inlays, and in-house literature for clients including Burton Snowboards, Phish, Canon, Journey Natural Soda, and Def Leppard

Responsible for developing, managing & marketing the Environmental Partners Program · Editing Office Green Buying Guide · Researching & writing newsletter articles · Developing educational articles, press releases, and marketing literature · Editing grant submissions · Presenting at environmental conferences

Wrote & produced award-winning political television talk show focusing on generational issues from the perspectives of a libertarian, an environmentalist, a conservative, a liberal, and guests including Bill Strauss, co-author of 13th Gen

Responsible for managing telemarketing & call center staff for the Environmental Protection Agency's Energy Star Programs · Advising EPA on marketing & communications activities · Developing outreach, marketing, and technical project infrastructures · Researching, planning, and implementing marketing strategies · Marketing through public outreach to FORTUNE 1000 & other corporations, associations, colleges & universities, nonprofits, state & local governments, and media organizations · Researching, developing, and analyzing marketing techniques, tools, and literature · Organizing methodologies for target marketing · Researching & writing articles · Writing Recruiting Handbook · Compiling common objections & training staff to overcome them · Researching target markets · Developing marketing literature