Chris Peña

Chris Peña Email and Phone Number

VP, CIO Go To Market Industry Lead @ Salesforce
New York, NY, US
Chris Peña's Location
New York, New York, United States, United States
Chris Peña's Contact Details
About Chris Peña

Global Technology Executive with 20+ years of experience leading digital transformations, e-commerce innovation, and large-scale product implementations across consumer goods, financial services, retail, education, and consulting industries. Adept at driving operational efficiency, reducing costs, and enhancing customer engagement through agile, data-driven solutions across omnichannel and digital ecosystems for global brands.Dynamic Technology Executive: Results-driven leader with a proven track record in building and managing diverse global teams, spearheading large-scale digital transformations, and excelling in competitive, fast-paced environments. Seeking a strategic role as VP/SVP of Technology, CDO, CTO, or Digital Transformation Lead within a world-class organization.Strategic Innovator: Accomplished in developing solutions-oriented strategies to overcome challenges and enhance operational efficiency. Expert in driving agile transformations and establishing Centers of Excellence that foster innovation and operational excellence.- 𝐆𝐥𝐨𝐛𝐚𝐥 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐓𝐫𝐚𝐧𝐬𝐟𝐨𝐫𝐦𝐚𝐭𝐢𝐨𝐧: Currently at PVH Corp., leading the unification of regional platforms into a global model for brands like Calvin Klein and Tommy Hilfiger, achieving a 25% reduction in OPEX and 30% savings in DevOps costs. Spearheaded the Salesforce ecosystem integration, driving personalization across consumer-facing platforms and enabling a 10% YoY growth in owned channels.- 𝐏𝐞𝐨𝐩𝐥𝐞 𝐋𝐞𝐚𝐝𝐞𝐫𝐬𝐡𝐢𝐩: Built global teams from the ground up at PVH Corp. and Aspire Lifestyles, expanding product, engineering, UX/UI, and DevOps capabilities to over 100+ professionals across APAC, EMEA, and the U.S. Established CoEs to support global alignment, fostering an agile, scalable product operating model that optimized service quality and delivery time.- 𝐂𝐥𝐨𝐮𝐝 𝐚𝐧𝐝 𝐈𝐧𝐟𝐫𝐚𝐬𝐭𝐫𝐮𝐜𝐭𝐮𝐫𝐞 𝐌𝐨𝐝𝐞𝐫𝐧𝐢𝐳𝐚𝐭𝐢𝐨𝐧: At Aspire Lifestyles, directed a transition to Azure-based cloud infrastructure, modernizing operations across 15 countries and reducing service times by 50%. Defined an API-first omnichannel strategy, enabling rapid B2B2C deployments and improved self-service utilization.- 𝐄-𝐜𝐨𝐦𝐦𝐞𝐫𝐜𝐞 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲 & 𝐑𝐞𝐯𝐞𝐧𝐮𝐞 𝐆𝐫𝐨𝐰𝐭𝐡: Led e-commerce strategies at Pearson and Razorfish, implementing headless commerce and subscription management systems to drive B2B and B2C revenue. At Pearson, centralized digital content and subscription capabilities, generating multi-billion dollars in annual sales.

Chris Peña's Current Company Details
Salesforce

Salesforce

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VP, CIO Go To Market Industry Lead
New York, NY, US
Website:
salesforce.com
Employees:
83776
Chris Peña Work Experience Details
  • Salesforce
    Vp, Cio Go To Market Industry Lead
    Salesforce
    New York, Ny, Us
    View
  • Pvh Corp.
    Global Vp Of Consumer Technologies
    Pvh Corp. 2021 - Present
    New York City, Ny, Us
    Brought in by the EVP of Consumer and Corporate Technology to lead a global digital transformation for brands like Calvin Klein and Tommy Hilfiger, shifting from regional to unified global platforms for Marketing, E-commerce, and Customer Insights.- Expanded and led a global team of 120 professionals across Product Management, Engineering, UX/UI, and DevOps, scaling from 2 to 8 direct reports across the U.S., EMEA, and APAC regions.- Transitioned to a global product model, reducing OPEX by 25% and DevOps costs by 30% by consolidating platforms like Salesforce Commerce Cloud, Marketing Cloud, Service Cloud, MuleSoft, and Salesforce Data Cloud.- Orchestrated Salesforce ecosystem integration, enhancing consumer personalization, increasing engagement, and contributing to a 10% YoY growth across owned channels.- Established and led a Global Center of Excellence, aligning strategic initiatives and supporting a scalable, agile product model.- Led innovation projects with GenAI startups to scale product design and accelerate outputs.1. Digital Transformation 2. E-commerce Strategy 3. Salesforce Ecosystem 4. Agile Leadership 5. Cloud Migration 6. DevOps Management 7. Omnichannel Strategy 8. Product Management 9. Global Team Building 10. Consumer Personalization
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  • Aspire Lifestyles
    General Manager Cio, Global Technology
    Aspire Lifestyles 2018 - 2020
    Jersey City, New Jersey, Us
    Recruited by the CEO to build a global tech team, scaling from 1 engineer to over 100 across APAC, EMEA, and the U.S., modernizing operations for high-value clients like Visa, Amex, and Mastercard.- Directed a transition to Azure-based cloud infrastructure, modernizing operations across 15 countries and reducing service time by 50%.- Developed a modular B2B2C platform, launching client experiences in 30 days and achieving 60% efficiency gains.- Enhanced contact center with self-service capabilities, increasing utilization from 5% to 40%, and implemented RPA to cut manual processes by 50%.- Managed $10M CAPEX and OPEX budgets, securing PCI, SOC 2, and ISO 27001 certifications.- Championed Agile SCRUM, optimizing project time-to-market and quality.
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  • Ey
    Senior Manager Advisory Services - Digital & Emerging Technologies Digital Ecommerce Leader
    Ey 2015 - 2018
    London, Gb
    Led digital consulting for Fortune 500 clients, serving as EY’s lead digital commerce expert, managing cross-functional teams for e-commerce and platform integration.- Directed teams of 5-30+ members for platform selection and deployment, focusing on omnichannel and platform-agnostic solutions.- Built partnerships with Adobe, SAP, and Salesforce for MarTech, CRM, and content solutions to enhance client capabilities.- Supported M&A due diligence, assessing scalability and integration needs.1. Digital Strategy 2. MarTech Solutions 3. Platform Selection 4. CRM Integration 5. Content Management 6. Team Leadership 7. M&A Due Diligence 8. Adobe Ecosystem 9. Client Relationship Management 10. Platform Agnosticism
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  • Razorfish
    Vice President, Client Partner
    Razorfish 2013 - 2015
    New York, Ny, Us
    Client Partner for Razorfish Technology Platforms Division with a focus on global digital marketing and hybris ecommerce platform engagements.
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  • Pearson
    Global Vp Engineering For Digital And Ecommerce Platforms
    Pearson 2011 - 2013
    London, Gb
    Responsible for building Pearson's next generation Ecommerce and Digital Marketing platform. The goal of the platform is to provide a self service platform for Digital Marketers and a API strategy for internal and external product development teams to support Pearson Digital Transformation Strategy and in alignment with our three key businesses; K12 Education, Higher Education and Professional Education. Responsible for leadership of all engineering, product management and delivery of the digital marketing and eCommerce platforms. Work with C level leadership and marketers across all of Pearson’s educations businesses globally to develop and execute a comprehensive digital marketing platform strategy to meet short and long term objectives. Serve as the platform evangelist in the design and build of the next generation digital marketing and eCommerce platform. Drove the evaluation and selection of a global web content management platform, an eCommerce platform and supporting tools and services. Lead the implementation of a global scalable, digital platform that includes Adobe Experience Manager (Adobe CQ) for Web Content Management, Elastic Path for our eCommerce engine, Adobe Marketing Suite for Analytics, Advise my engineering team on continuous integration best practices, the implementation of test driven development and the creation of a development framework for use by other internal and external partners. Strong hands on involvement in all aspects of the platform development and delivery. Primary technical contact for business sponsors from our Marketing and Product development organizations, maintain direct relationships with CMOs across the organization. Responsible for all budgeting and strategic planning for the online and ecommerce group; Responsible for supplier relationships across, software vendors, systems integrators and external partners. Responsible for globally distributed development and product management teams.
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  • Jt Solutions, Inc.
    Principal
    Jt Solutions, Inc. 2003 - 2011
    Providing solution architecture and project management services for Fortune 1000 companies on enterprise level projects; currently at Pearson Education involved in the implementation of an enterprise web content management platform. Was previously at Time Inc's Time Interactive Division providing project management services for several high profile projects, with a focus on enterprise web content management. JT Solutions also provides project management and technical strategy service for other large media and publishing clients in the New York area.Clients: Pearson, Time Inc., Nutrisystem, United Health Care, Tommy Hilfiger, American International Group (AIG), Rodale Press
  • Bond Technologies
    Technical Director
    Bond Technologies 1996 - 2003
    Was responsible for Bond Technologies' Media and Publishing Practice- Supplied hands-on technical direction for large-scale client projects, from scope definition to delivery. Recruited, trained and mentored a growing technical and managerial staff. Established and controlled finances, time lines, resources, contract negotiations, partner relations and change management. Was responsible for managing a team of 40+ senior consultant, technical architects and project leaders. Had P&L responsibility for the practice. Clients Included Time Inc., Associated Press, Bloomberg, Capital Printing, Turner Broadcasting, Financial Times, Penguin Putnam, Simon and Schuster, and Scholastics

Chris Peña Skills

E Commerce Strategy Product Management Content Management It Strategy Enterprise Software Program Management Management Project Management Digital Strategy Agile Methodologies Vendor Management Leadership Mobile Devices Software Development Strategic Partnerships Enterprise Architecture Cms Business Intelligence Mobile Applications Publishing Information Architecture Crm Web Content Management Seo Saas User Experience Change Management Digital Media Solution Architecture Web Development Online Advertising Web Analytics Professional Services Agile Project Management Enterprise Content Management Web Design Creative Direction Retail Email Marketing Start Ups Analytics User Interface Design Web Applications Web 2.0 Finance New Business Development Team Management Web Project Management Insurance

Chris Peña Education Details

  • Mit Sloan School Of Management
    Mit Sloan School Of Management
    General
  • The City University Of New York
    The City University Of New York
    Graphic Communications

Frequently Asked Questions about Chris Peña

What company does Chris Peña work for?

Chris Peña works for Salesforce

What is Chris Peña's role at the current company?

Chris Peña's current role is VP, CIO Go To Market Industry Lead.

What is Chris Peña's email address?

Chris Peña's email address is cp****@****ons.com

What is Chris Peña's direct phone number?

Chris Peña's direct phone number is +4420795*****

What schools did Chris Peña attend?

Chris Peña attended Mit Sloan School Of Management, The City University Of New York.

What are some of Chris Peña's interests?

Chris Peña has interest in New Technology, Education, Dancing, Experience Management, Digital Marketing, German Cars, Content Management, Open Source Technology, Mountain Biking, Technical Strategy.

What skills is Chris Peña known for?

Chris Peña has skills like E Commerce, Strategy, Product Management, Content Management, It Strategy, Enterprise Software, Program Management, Management, Project Management, Digital Strategy, Agile Methodologies, Vendor Management.

Who are Chris Peña's colleagues?

Chris Peña's colleagues are Paul Morin, Mike Brewis, Tyler Gawlick, Najia Qaderdan, Justin Wilson, Jonathan Inman, Jennifer Clifford.

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