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An experienced executive with a deep background in communications strategy, marketing, team management and business development.
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Principal And FounderNomadicsAsheville, Nc, Us -
PrincipalNomadics Oct 2016 - PresentSeattle, Wa -
Senior Director, Marketing & Content StrategyNyhus Communications May 2014 - Nov 2016Seattle, Wa--Launched and oversaw marketing and content strategy practice, accounting for 33% of agency revenue--Developed crisis communications and media strategy for Fortune 500 companies--Led branding, marketing and content development strategy for agency and clients, including Alaska Airlines, Hainan Airlines, Expedia, PATH and Tableau--Member of agency's executive team, reporting to the CEO, and responsible for strategic growth, team management, budgeting and planning--Developed strategy for marketing automation platforms (Marketo and Pardot) for agency and client programs--Oversaw creative team and lead creative direction and strategy to produce engaging content, including websites, videos, infographics, white papers, data visualizations and live event production--Developed white label resource strategy and pricing to extend agency capabilities and offerings--Sourced and qualified new business opportunities, developed proposals and pitch new business -
Creative DirectorEspn Radio Oct 2010 - Apr 2014Seattle, Wa--Managed strategy and creation of in-channel branding, promotion, production and user experience for broadcast products reaching almost a half-million daily users.--Lead digital marketing strategy resulting in 25% increased engagement and awareness.--Created, produced and developed revenue strategies for events with the NFL and MLB to enhance brand position.--Developed the industry's first audit program with Nielsen to ensure 100% channel credit across all distribution channels.--Designed live multi-camera video streaming platform, including revenue strategy, studio design, distribution/archiving and remote broadcasts with industry-complaint audience measurement encoding.--Introduced tools to automate audio distribution increasing efficiency and cutting production time by 30%.--Developed content partnerships with MLB and NFL.--Managed production process -- from research, budgeting and storyboarding to shooting, editing and distribution. -
Founder/Business DevelopmentCreate Audio, Inc. Jan 2005 - Feb 2014--Lead production team on strategy and product development for national sports radio production platform.--Grew network reach to 44M people weekly in 36 months resulting in a 75% growth in revenue.--Managed talent acquisition, distribution contracts, and vendor relationships.--Created long-form audio content marketing for non-profit organizations to drive advocacy and revenue--while earning a Bronze Anvil award from the Public Relations Society of America.--Produced audio content for NASA's Space Shuttle Program to provide a richer user experience in their existing content creation.--Developed branding, sonic identity, and custom music for the Wall Street Journal's national radio program.
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Production DirectorClear Channel Radio Jan 2005 - Jan 2006Atlanta, Ga--Led production, branding, and in-channel promotion for the Atlanta Braves Radio network, the largest in Major League Baseball (MLB).--Coordinated production and delivery of sales assets during MLB broadcasts.--Created partnership with Atlanta Braves to share multimedia assets to enhance user experience and increase promotional opportunities.--Producer for Clear Channel's national radio production platform for news and sports formats. -
Production ManagerAbc Radio Jan 2004 - Jan 2005Washington D.C. Metro Area--Lead in-channel production and promotion for ABC Radio's news station during the 2004 presidential election.--Worked with sales management to create "proof of concept" assets for key sponsorship packages.--Contributed to ABC Radio's national production platform creating branding and promotional assets for news and talk radio stations.
Chris Pendl Skills
Chris Pendl Education Details
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Business Intelligence: Techniques For Decision-Making -
Advanced Online Marketing -
Honors College
Frequently Asked Questions about Chris Pendl
What company does Chris Pendl work for?
Chris Pendl works for Nomadics
What is Chris Pendl's role at the current company?
Chris Pendl's current role is Principal and Founder.
What is Chris Pendl's email address?
Chris Pendl's email address is ch****@****mac.com
What is Chris Pendl's direct phone number?
Chris Pendl's direct phone number is +130545*****
What schools did Chris Pendl attend?
Chris Pendl attended University Of Washington, University Of Washington, Florida Atlantic University, Miami Dade College.
What are some of Chris Pendl's interests?
Chris Pendl has interest in Volunteering, Flying, Technology, Photography, Hiking, Camping, Arts And Culture.
What skills is Chris Pendl known for?
Chris Pendl has skills like Digital Marketing, Broadcast, Radio, Marketing Strategy, Creative Direction, Social Media, Audio Editing, Video, Social Media Marketing, Radio Broadcasting, New Media, Marketing.
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