Manage a team of 14 marketing professionals responsible for marketing campaigns, sales materials, sales presentations, and other projects that support B2B sales teams across 4 states. Impact the sales opportunities for more than 1,500 clients and prospects annually, representing over 500,000 consumers and end users. Specific team responsibilities include:o Managing all marketing collateral, including value prop and ROI.o Developing customized materials for sales presentations.o Writing responses to RFPs and RFIs.o Launching new products and services in the market.o Collaborating with external partners on co-branded campaigns.o Providing content and training to channel partners.o Translating and publishing all Spanish-language marketing materials.o Responding to ad hoc requests from Sales.Align team objectives with those of the Sales team during the strategic planning process and manage the team's day-to-day activities to maximize their contribution to the achievement of sales goals.Represent the entire organization at the B2B Marketing Collaborative, a partnership with other B2B marketers at BlueCross BlueShield plans nationwide.Specific achievements from recent years include:o Redesign of the web experience for channel partners, including content strategy, U/X design, development, and delivery on time and under budget.o Development of an updated value proposition for B2B marketing, including narratives, marketing collateral, and Sales training.o Development of materials, processes, and training to support virtual meetings with clients in 2020 in response to the COVID-19 pandemic.o Implementation of a department-wide dashboard in Salesforce.com to track goals and achievements.Successfully managing a team of 14 unique individuals across multiple offices, including development of job descriptions, interviewing, hiring, performance reviews, & training.Promoted from Senior Sales Support Analyst, an individual contributor role, in October 2012.

Oversaw all aspects of development for a 2,240 acre golf and residential community, including:• Entitlements: working with government agencies on permitting and approvals• Planning: managing engineers and architects for horizontal and vertical construction• Budgeting and forecasting: setting budgets and creating pro forma models for the project• Construction management: overseeing contractors in the construction of improvements• Personnel management: daily oversight of operations, maintenance, and accounting staffPrior to employment directly by the project, executed same job responsibilities for Remington Ranch as an employee of Winchester Development. First began work on the project in early 2005.

Projects include 20+ residences, 2 golf courses, and related infrastructure. Experienced in:• Feasibility studies: collecting data, reviewing business plan with owners and consultants, conducting sensitivity analysis, and identifying risk factors.• Budgeting and cash flow projections: building pro forma models, comparing actual and expected figures, predicting cash shortfalls, and creating models for various scenarios.• Project management: overseeing a varied team of employees and consultants, meeting budgets and timelines, and reporting to ownership.Maintained a California residential real estate license.

Primary client contact and project manager for a marketing research startup company. Sold services to existing clients and managed a team of 3 people responsible for all aspects of research projects. Identified research objectives, designed questionnaires, programmed surveys in proprietary web survey language, collected responses, analyzed data, wrote reports, and presented results to clients.

Provided analytic support and consulting to a variety of clients as part of the Strategy, Finance, and Economic Consulting Group. Worked directly with clients, focusing on lost profit modeling, business interruption analysis, and audits of insurance claims for health care providers.