Vice President Sales Operations
Chevy Chase, Md, Us
Led WeddingWire's Local Sales and Sales Operations strategy. The WeddingWire Network was launched on May 1, 2007 and now reaches over 20 million visitors each month, while powering leading sites such as WeddingWire, Martha Stewart Weddings, Brides.com and ProjectWedding.comSales: Responsible for 90+ Sales and Account Managers, including leadership of 10 senior managers. Helped grow start up environment from zero to over 20,000 paying subscribers across US & Canada with aggressive yearly growth targets. Responsible for all things from recruiting and hiring, to compensation/quota/territory planning and go to market strategy. Sales Operations: Oversee team of 6 that helps integrate all business units via Salesforce.com. Sales process, integration with internal admin system, data science, finance/accounting, and marketing platforms. Sales Analytics: Rep productivity/efficiency, territory analysis, recurring sales metrics reporting, incentive tracking, comp plan design and tracking.