Business Development Officer & Project Manager
Spanish Fort, Alabama, Us
Charged with developing new business from the grassroots level while managing key projects and initiatives on behalf of the business. Drove market expansion endeavors through new and innovative marketing methods, which resulted in new project referrals. Prepared a variety of sales, expense, and project reports and utilized when forecasting and communicating results. Authored and created new traditional and digital marketing collateral to enhance brand awareness in outreach efforts. Managed the company website and performed updates to ensure alignment with changing Web standards and improve lead generation and conversion.• Acted as a member of the Senior Leadership team; reported directly to company ownership.• Championed traditional and digital marketing initiatives that resulted in a 200% increase in bid inquiries. • Formulated a multi-faceted marketing campaign; results delivered new sales and brand awareness in Alabama, Mississippi, South Carolina, and Georgia. • Administered conference budgets and coordinated logistics for varied conferences and events; addressed the needs of conference attendees from multiple industries, including Food and Beverage, Petrochemical, Engineering, Automotive, Municipal Government, Manufacturing, and more. • Presented on a wide selection of key products and total integrated turnkey systems. • Introduced a Lunch and Learn program and grew interest amongst vendors; educated partners and referral sources on the latest technologies and strategies for maximizing their use of technology systems. • Streamlined project processes from the initial bid through to completion; realized a 10-40-hour savings per project related to overhead and manpower.