Working alongside Outscape’s Executive Director to provide leadership and set the direction of the organisation, with particular focus on raising the profile of Outscape and the benefits of outdoor recreation to key influencers to allow the organisation to realise its vision and mission and key priorities. Taking the lead in maximising opportunities to create a financially sustainable not-for-profit organisation whilst at the same time observing the vision and charitable objectives.

Working alongside ORNI’s Executive Director to provide leadership and set the direction of the organisation, with particular focus on raising the profile of ORNI and the benefits of outdoor recreation to key influencers to allow the organisation to realise its vision and mission and key priorities. Taking the lead in maximising opportunities to create a financially sustainable not-for-profit organisation whilst at the same time observing the vision and charitable objectives.

Working alongside ORNI’s Executive Director to set the strategic direction of the organisation with particular focus on raising the profile of ORNI and the benefits of outdoor recreation to key influencers and planning innovative future funding strategies to allow ORNI realise its vision, mission and key priorities. Key Responsibilities include:- Championing outdoor recreation - engaging with key stakeholders to convey the benefits of outdoor recreation - Business Development - identifying new clients and helping them maximise their investments and achieve their objectives. - Project Management - delivering key outdoor recreation projects- Management of MountainBikeNI Consortium and key consumer brand MountainBikeNI.com

Responsible for ensuring ORNI's marketing team delivered its objective of promotion of activity tourism in Northern Ireland with specific responsibility for adventure activities, mountain biking and canoeing.Key Responsibilities included:- Project management of outputs for key client Northern Ireland Tourist Board inc: - Engaging both private sector stakeholders to allow market opportunities to be capitalised upon - Industry Liaison with private sector Activity Tourism Forum - Delivery of Best Practice Learning Journeys and industry training seminars - Provision of engaging and accurate web content and information - Management of key consumer brands - OutdoorNI.com, MountainBikeNI.com & CanoeNI.com- Management of Activity Experience Gift Vouchers e-commerce platform

Delivering the key functions of the ORNI marketing team in order to increase the awareness of and participation in outdoor recreation across Northern Ireland by both the local population and visitors.

Responsible for all aspects of marketing and sales for Ireland's largest multi activity centre on the shores of Lough Erne attracting on average 10,000 residential and 5,000 day visitors per year.