Chris Sice Email & Phone Number

London, Gb

Oversee content strategy, production and global distribution for Icons, the disruptive sport-entertainment brand. Team Match Play golf played by iconic athletes. A fresh format where sports unite.

Guide forward-thinking business at the intersection of sport, entertainment and music to develop and manage content propositions of commercial value. Innovation at heart. Bringing rights to life for sponsor brands, teams, talent.

I led Product Development and Marketing for Web3 specialist consultancy, Capital Block, for F1 teams such as McLaren F1 Racing, football clubs such as Legia Warsaw, talent like Cristiano Ronaldo and sponsor brands Tezos and Binance.

Investor and Marketing Director, responsible for launching disruptive D2C subscription supplements brand. Powered by content, influencer marketing and community brand evangelism with storytelling the 'marketing driver' to low-cost customer acquisition and retention, complemented by paid media. Shareholder.

London, England, United Kingdom

Recruited to build a ‘next generation entertainment group’ though the acquisition of content, talent and tech companies. Responsible for approaching target businesses and developing digital transformational strategies

London, United Kingdom

Blended Republic is my consultancy business. We guide forward-thinking businesses on how to create and distribute content that audiences love. That deliver commercial value. We take those 20 years of experience running TV channels and digital plaforms to help sponsors, record labels, start-up's, sports associations etc think like a media company so their storytelling delivers value - whether that be direct revenues or marketing value. Often with digitally transformational technology at its core.We've managed over 40 international content marketing projects creating globally distributed entertainment from sport sponsorship rights with talent driving storytelling.Clients include: Puma, Johnnie Walker, Rexona (Sure), Barclays, Universal Music

London, United Kingdom

Working as a ‘networked consultant’ partnering with specialist production companies, distribution and marketing agencies to develop branded content including: BBC Worldwide, F1 Rocks, Universal Music, Metropolis Studios.

Managed TV, Digital and Distribution for the F1 Rocks business developing an international content platform for this Formula One Management/Universal Music JV from scratch. We elevated sport into entertainment bringing Lewis Hamilton together with Beyonce, The Black Eyed Peas into the pitlane and Jamiroquai pulling 360's with Fernando Alonso, creating TV shows and digital assets around live events from Singapore to São Paulo.Created one of the biggest branded content distribution platforms in the world with TV shows aired in 172 countries delivering over $25m worth of media value per event for sponsors including LG, Pirelli and Singapore Tourist Board.

Responsible for MTV International’s Development unit, The Greenhouse, creating MTV’s biggest series and their multi-platform spin-offs.The role involved working with the UK’s top production companies to develop ideas from scratch, create pilots – and ultimately – to deliver a range of high rating series that work on TV, and other new platforms, and were highly attractive to sponsors.Broadcast Award for Best TV Show of the Year - Virgin Diaries

Responsible for output for MTV UK’s portfolio of five channels. A year after re-launch of its flagship MTV channel, ratings rose 25%, it won Channel of the Year at the Edinburgh TV Festival and secured its most lucrative distribution deal in its history.

Led output for MTV’s four genre-based channels, whilst also overseeing MTV’s Online, Mobile and Interactive TV businesses. Oversaw ratings increase of 25 and 30% for MTV2 and MTV Base whilst winning Bafta for Innovation in Digital.

Hired to galvanise the business to embrace new media, relaunch websites, and develop new mobile and interactive services. Within 18 months, MTV’s transformation was recognised with a series of awards:- Revolution Grand Prix Award for Best Use of New Media by a Media Owner- Revolution Award for Best Mobile Service- Revolution Award for Best iTV Service- New Media Age Award for Best Mobile Service

Built dotmusic to become the UK's most popular music website.Originally a business to business website with 2 staff (I was no 2!) I repositioned the site as a consumer-facing website, recruited a corking team, and led dotmusic to become one of the pioneering UK digital start-ups with a £147m value.

Business In The Metaverse Economy, Metaverse / Web 3.0

Diploma In Marketing

Hnd Business Studies (Advertising & Marketing Specialism)