Christopher Simard Email & Phone Number

United States

Synchrony is a Fortune 500 company that offers consumer financing products, including credit, promotional financing and loyalty programs, installment lending to industries, and FDIC-insured consumer savings products through Synchrony Bank.POSITION OVERVIEW:Creative lead in the development, design, and execution of digital creative in collaboration with cross-functional teams of new and existing B2B and B2C products, brands, and marketing advertising social campaigns.Translate business requirements into innovative and intuitive digital design solutions that adhere to strict brand standards, and achieve business needs and project considerations.Designed targeted mobile optimization email campaigns, corresponding landing pages, direct mailcollateral and paid media banner assets that support campaign offers and finance opportunities.Development and implementation of responsive email templates across a wide variety of different branding standards that follow industry best practices.DELIVERABLES:Digital:- Email campaigns- Email templates- Campaign landing pages- UX UI digital asset creation- Lead nurturing social ad campaigns (Google - LinkedIn - Facebook - Instagram)- PowerPoint presentations- Animated ads & headersPrint:- Direct mail postcards- Card carrier lettersDigital asset creation:- Photo retouching and color correction- Iconography- Infographics- LogosBRANDS:- Google- Amazon- Sam's Club- Guitar Center- Lowes- T.J. Maxx- Newegg- America Eagle Outfitters- Verizon- Cathay Pacific

Tampa/St. Petersburg, Florida Area

SiteZeus is a location intelligence company that leverages the latest AI and machine learning technology. The data tools collect meaningful insights from geospatial data relationships that provide retailers and brands impactful insights on how to drive return on Investment for established brands, brokers and retailers.POSITION OVERVIEW: Collaborate with the marketing team, business line stakeholders and sales team to develop multi-channel marketing deliverables that effectively provide insights and value propositions that drive faster lead generation and greater customer retention that creatively align across all marketing channels.Design lead for online lead nurturing ad campaigns for Google, LinkedIn, Facebook and Instagram.Design landing pages that support online ad campaigns promoting new product launches.UX Design for platform menus and map visualizations for development.Design trade show displays, digital kiosk graphics, and corresponding print event collaterals. Create Illustrations and business graphics that effectively explain complex A.I.-related processes.Develop PowerPoint presentations and B2B collateral that support marketing strategy sales initiatives. Coordinate, purchase, and manage business collateral print production and distribution. Creation, development, and maintenance of SiteZeus digital branding style guide and assets via Adobe CC library and Adobe XDDELIVERABLES:Digital:- Lead nurturing social ad campaigns (Google - LinkedIn - Facebook - Instagram)- Campaign landing pages- Website product pages- PDF resource articles- PowerPoint sales and webinar decks- Animated ads & headers- LinkedIn SlideShare presentations- UX platform design- Email campaignsPrint:- Tradeshow displays- Tradeshow swag items - Presentations folders and insert sheetsDigital asset creation:- Illustrations- Iconography- Infographics- Photo retouching & color correctionAWARDS - ADDYS

Tampa/St. Petersburg, Florida Area

National life insurance and financial services company operating the industry's largest direct-to-consumer life insurance program through an exclusive partnership with AARP.POSITION OVERVIEW: Collaborated with business line stakeholders to produce multi-channel digital marketing strategies for new and existing digital initiatives to deliver responsive websites, landing pages, email, and banner campaign concepts for development and user testing.Designed and developed creative concepts for multi-channel digital marketing strategies in lead designer role.Produced, adapted and maintained deliverables that visually communicated product value propositions and targeted demographics while adhering to New York Life and AARP brand standards.Developed and conducted campaign concept presentations to seek approvals from business line stakeholders.Delivered final design files, wireframes, and UI/UX kits to the development team for production implementation.Consolidated development of digital asset tools to improve campaign speed-to-market by an average of two months reducing New York Life's creative development cost $200-$300k over two years.DELIVERABLES:- Websites- Landing pages- Email- Banner ads- Facebook ads- PowerPoint presentationsDigital asset creation:- Illustrations- Iconography- Infographics- Photo retouching & color correction

9417 Princess Palm Ave.

Worldwide leader in online education assisting renowned universities in expanding enrollment, increasing revenue and advancing their mission through the development of online undergraduate degree, graduate degree and professional certificate programs. POSITION OVERVIEW:Collaborated with creative director, brand managers, writers, and developers to create effective marketing and advertising materials for online schools and universities for web and print. Designed and developed targeted branding and marketing campaigns in Lead Designer and Art Director roles for new and existing product groups while adhering to brand standards.Provided critiques for online and printed deliverables, delegated tasks and supervised in the assessment of graphic materials to ensure quality and accuracy.Developed and conducted campaign concept presentations to seek approvals from business line stakeholders.Effectively managed brand teams and maintained on-time workflow of multiple projects to meet tight deadlines using Agile methodologies. Collaborated with the brand team to perform off-site and online user testing. Created New England College branding concepts that awarded Bisk Education the contract for their online and ground-based programs.DELIVERABLES:Digital:- Websites- Landing pages- Email- Banner ads- PowerPoint and Keynote presentationsPrint:- Direct mail- Catalogs- Trade show displaysDigital asset creation:- Illustrations- Iconography- Infographics- Photo retouching & color correctionAWARDS - ADDYS

4302 W. Elprado Blvd., Tampa, Fl 33629

Independent design studio producing B2B marketing & advertising materials for national, regional and local businesses.POSITION OVERVIEW:Collaborated with creative director, marketing professionals, clients, and staff designers to create effective marketing and advertising materials for a diverse client base. Developed and maintained B2B marketing and advertising materials for a diverse client base.Effectively managed and maintained on-time workflow of multiple projects in a fast-paced environment to meet tight deadlines. Advised clients on the most effective graphic design solutions based on their overall marketing goals. Consulted with print representatives to implement specialized print production techniques and attended press checks.Built and maintained customer loyalty by meeting and exceeding client expectations through creative development, adept file management, and accuracy of deliverables.DELIVERABLES:Digital:- Banner ads- Landing pagesPrint:- Annual reports- Brochures- Catalogs- Direct mail- Newsletters- Logos- Trade show displays- Signage- Invitations- Posters- Specialty itemsDigital asset creation:- Illustrations- Logos- Iconography- Infographics- Photo retouching & color correctionAWARDS:ADDYSIABC Bronze Quill AwardsHermes Creative AwardsBoy Scouts of America Presidents Award for Marketing ExcellenceFlorida Print Awards