Chrissy B. Email & Phone Number
Who is Chrissy B.? Overview
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Chrissy B. is listed as Senior Retention Strategist at New Standard Co., based in Los Angeles, California, United States. AeroLeads shows a matched LinkedIn profile for Chrissy B..
Chrissy B. previously worked as Founder/ Fractional CMO at Growth Marketing Hacks and Growth & Strategy Marketing at Marketerhire. Chrissy B. holds Master Of Science - Ms, Psychology, 4.0 from California Southern University.
Email format at New Standard Co.
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About Chrissy B.
High-performing Marketing Director with a passion for consumer-focused companies with 12 years of experience impacting positive outcomes through empowering people, creating efficiency in ROI, and analyzing data, confident in my ability to collaborate with cross-functional teams to solve complex high-stakes problems and committed to continuing to improve and continue to a team. Skilled in developing and executing profitable brand and marketing strategies that drive revenue and market share growth. I have a proven track record of integrating full-funnel marketing campaigns for start-ups and growth companies, with a focus on consumer research, media planning, sales, omnichannel strategy, and product innovation. Director of Marketing // Director of Growth Marketing // Senior Marketing Lead // Head of Marketing
Chrissy B.'s current company
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Chrissy B. work experience
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Founder/ Fractional Cmo
CurrentPartnering with Growth Marketing Hacks isn't just a collaboration; it's an investment in your brand's unlimited potential.With an unwavering commitment to your success, I am dedicated to illuminating the path forward, driving results that redefine industries.
Growth & Strategy Marketing
CurrentFreelance Growth Marketing Manager for Elite level recruiting agency, with a less than 3% acceptance rate. Directly responsible for providing an omnichannel audit, restructuring and managing the overall ROI growth strategy and execution and delegating. LTV,CAC,ROAS,CRO. Audits, education, strategy, execution, team leadership.
Growth Marketing Lead
As the Growth Marketing Lead for Astellas' RX+ division, Orchana, I have played a pivotal role in directing the build of a digital health company from alpha to beta to commercialization. With a focus on strategic planning and evidence generation, I have successfully executed go-to-market strategies and positioned our brand in a competitive landscape.
Head Of Marketing (Interim Maternity Leave)
Vice President Marketing
Rebranding company to go from transactional/product-focused to a lifestyle brand, while continuing to build a community. Drove product development and roadmap from the requirements fathered through to releasestrategy. Managed team of 12+ internal team members, agencies, and contractors to ensure Marketing strategy wasimplemented while maintaining and increasing ROAS and ROI.
Head Of Marketing (Us Focused)
Provide oversight and direction of operations of a remote US team. Engaged in strategy alignment, projectmanagement, and tracking metrics for five time zones. Led a six-figure marketing budget. Guided the launch of a SaaSproduct and supplied automated marketing services, including, mass emails and SMS messaging targeting businessowners, increasing company visibility and brand awareness. Initiated new hiring and onboarding protocols to attain agrowth-focused group of marketing specialists. Implemented an affiliate program to promote outreach efforts• Maximized business growth leading revenue growth from $400K to $2M+ in less than six months throughproactively boosting brand engagement, recognition, and visibility in multiple markets.• Initiated new hiring and onboarding protocols to attain a growth-focused group of marketing specialists.Implemented an affiliate program to promote outreach efforts• Streamlined communications targeting 70+ daily clients.
Senior Marketing Manager
(Founded And Exited) Director Of Marketing & Sales
Co-Founded, scaled and exited supplemental nutrition company growing the company 40X ROI. Guided eight product launches in the US and Canada, which included targetedmarketing, promotional campaigns and marketing initiatives at the individual level of granularity for severalproduct lines. Oversaw all facets of marketing activities, optimized marketing strategies and sales managementincluding product launches, sales and marketing campaigns and customer engagement.• Led & executed company to 1200% growth during a four-year period.• Utilized paid and organic marketing to drive an overall 3.9+ ROASfor paid advertising.
Senior Marketing Manager
Researched and implemented individualized client solutions through converting market research. Developed relations, initiated and attained engagement, and upsold products.• Delivered marketing and sales expertise to clients and trained/coached innovative methods, which included SEO, SEM, and geo-targeting to enhance profits.• Initiated and nourished partnerships with B2B customers and professional network connections to provide marketing solutions.
Marketing Account Manager
Directed the activities of account managers and sales efforts in a $2.8M territory with focused efforts on developing relationships with critical clients and generated 1,000+ key accounts. • Implemented the Phoenix training system to teach/ motivate sales support. • Training included personalized coaching on critical operations and functions.• Initiated proactive efforts to attract and win B2B clients. • Focused efforts on identifying needs, building relationships, and employed
Accounts Payable Analyst
• Perform business analysis and mitigate risk for the Vendor financial accounts• Audit Vendor accounts to assure rates and pricing are correct • Perform daily bank reconciliation and ensure any reconciling items are resolved.• Verify, pay and reconcile logistics bills for an organization with over $2 million in freight charges.• Contact with Vendors directly regarding prices, rates and discrepancies.
Chrissy B. education
Master Of Science - Ms, Psychology, 4.0
Bachelor Of Applied Science (B.A.Sc.), Business, Management, Marketing, And Related Support Services
Frequently asked questions about Chrissy B.
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What company does Chrissy B. work for?
Chrissy B. works for New Standard Co..
What is Chrissy B.'s role at New Standard Co.?
Chrissy B. is listed as Senior Retention Strategist at New Standard Co..
Where is Chrissy B. based?
Chrissy B. is based in Los Angeles, California, United States while working with New Standard Co..
What companies has Chrissy B. worked for?
Chrissy B. has worked for New Standard Co., Growth Marketing Hacks, Marketerhire, Astellas Pharma Us, and Golde.
How can I contact Chrissy B.?
You can use AeroLeads to view verified contact signals for Chrissy B. at New Standard Co., including work email, phone, and LinkedIn data when available.
What schools did Chrissy B. attend?
Chrissy B. holds Master Of Science - Ms, Psychology, 4.0 from California Southern University.
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