Chrissy Gedeon Email & Phone Number

Oakville, Ontario, Canada

Led design innovation meetings with agency partner to determine new items for development and opportunities for growth.Travelled to industry trade shows including The Inspired Home Show (Chicago), Ambiente (Frankfurt), China Import and Export Fair (Canton) to research emerging trends, source new suppliers and foster long term mutually beneficial.

Toronto, Ontario, Canada

Toronto, Ontario, Canada

Analyzed style, size and colour performance by location, preparing and presenting weekly and seasonal sell through reports.Devised strategic quantification approach and presented weekly buy quantities to CFO.Prepared and presented monthly retails and GM% report to CFO and managed retail pricing strategy.Managed two associates and mentored them to become.

Toronto, Ontario, Canada

Created expanded assortment strategy through analysis and interpretation of data from sales and consumer trends to address missed product opportunities.Leveraged product development team to negotiate costs and ensure on-time delivery of inventory, driving seasonal sales.Initiated and led project to redevelop packing in support of global environmental.

Toronto, Canada Area

Successfully executed the realignment of brands within the banner by exiting 10%+ established brands and introducing 15%+ new trending brands, thereby elevating brand positioning and enhancing the customer shopping experience.Negotiated new vendor agreements and grew valuable partnerships while formulating curated product assortment plans to exceed.

Toronto, Canada Area

Identified opportunities and developed and executed a strategy for incremental programs for multiple key accounts which resulted in exceeding total sales plan by 14%.Spearheaded opening of new distribution channels to drive sales in clearance and aged inventory, meeting sales plans and exceeding profit targets.Successfully managed to increase retail prices.

Markham, ON

Improved sample productivity and hit rate by implementing a focused customer driven approach, reducing sampling and courier costs.Negotiated best prices and deliveries maintaining mutually beneficial and profitable partnerships.Championed superior communication skills by leading product seminars for The Hudson’s Bay Company across Canada.

Restructured trend and athletic categories to drive sales, broaden core assortment, reduce SKU count and decrease PO receipt timing by incorporating immediate stock buys from new vendor base.Implemented new methods of weekly reporting to increase visibility of sales information to management.

Exceeded Fall 2009 sales plan resulting in a 62% increase in GP$.Led the footwear team to rank regularly in the top three categories of the Sirens division each week.

Sourced emerging lifestyle brands and negotiated introduction to the existing brand matrix.Introduced private brand footwear, increasing initial markup and expanding the customer reach to non-action sports related consumers.