Christa Peck Email & Phone Number

Tallinn, EE

Tallinn, Harjumaa, Estonia

Worked with an international group of marketers, product owners, and business leaders to bring consistency and excellence to our marketing efforts across Europe.

Tallinn, Harjumaa, Estonia

Responsible for development and execution of global marketing in 6 countries, as well as building the marketing team. Goals include increasing brand awareness by building and strengthening the corporate brand, improving share of wallet with existing customers, and launching new verticals and products in existing markets.

Tallinn, Harjumaa, Estonia

Design and implement marketing strategies to grow awareness and increase the customer base for an adtech startup. Responsible for copywriting and editing of all marketing and communications.Successes in year 1 - increase new customers by 350% YoY, and increased advertising conversions 100% YoY while decreasing cost per conversion 40%.

Greater Seattle Area

Trained clients on Amazon best practices for growth, optimizing their digital merchandising and marketing strategies to increase sales.

Managed $50m vendor portfolio, advising brands on merchandising, promotions, inventory planning, and operational improvements. Increased sales for vendor portfolio by analyzing vendor financial performance, consulting with vendors on Amazon growth strategy, and driving operational, marketing, and cost-saving initiatives. Owned promotional strategies.

Seattle

• Developed and executed social media and digital marketing strategies to build the Credit Union’s digital brand. Created and owned corporate brand on social media, to build community and achieve board-directed goals..
• Achieved a 7% member penetration on Facebook and 5% average engagement rate, double the industry standard
• Redesigned the New Member onboarding program using a multi-touch strategy to optimize results, changing content and frequency of emails, phone calls, and printed pieces
• Increased email open rate from 23% to 30% in 8 months, creating 5-10 emails a month with an average monthly reach of 250,000 members

Executed internal and external communications and public relations for the Presbytery of Seattle and the fifty churches it comprises, including email and social media channels. Directed digital marketing efforts including website content, social media strategy, and digital communications increase effectiveness and depth of relationship. Maintained.

Provided project management support for two design and construction projects for a three-month contract, including maintenance of Microsoft Project workflows, creation of project reports for senior hospital leadership, establishment of weekly status meetings, and development and validation of process flows and conversion to Visio.

Analyzed market conditions to create extensive list of future business pursuits. Wrote and submitted a successful grant application for an affiliated non-profit. Managed the social networking and public relations for a newly-published author

Compiled potential projects database, analyzed the results and presented recommendations to the regional manager. Designed brochures for clients advertising strategic hires within the company. Reconfigured the website for the Northwest Transportation Group to reflect current industry trends, transportation information, and project statuses. Prepared.

Analyzed socioeconomic information of 14,200 residents to determine home-buying potential. Researched real estate records and litigation surrounding Seattle’s tent city to identify a new location and limit the negative impact and publicity. Wrote grant applications to fund future housing projects and maintenance of current properties.

Bs, Management, Concentration In Marketing

Activities and Societies: Mortar Board, Relay For Life (Sponsorship chair, raising $69,000 ['07-08]; Treasurer ['08-'09]), InverVarsity.

Ba, Linguistics

Activities and Societies: Linguistics Teaching Assistant (spring semesters '08 and '09), See other UB degree for activities

Project Management Certificate, Project Management