I am a researcher of Organizational Culture & Change and a Lecturer in Management & Marketing at the University of Westminster. From 2001 to 2004, I studied Chemistry in Switzerland, followed by my work as a Scientist in Pharmaceutical Research & Development. I then moved to the UK to study Business and Management, followed by a PhD in Media Practices. I am an all-around, transdisciplinary researcher and enjoy theoretical and empiric research using mixed-method research approaches, and digital methods. It is my passion to research and transform knowledge into action for Positive Change Making in Academia.