Christen Evans (She/Her) Email and Phone Number
Experienced and knowledgeable Affiliate expert specializing in both client management and publisher development. Big fan of learning new things and making the world a little more awesome along the way. Love driving sustained, scalable growth through data driven, outside-the-box partnerships. 2017 Affiliate Summit Affiliate Advocate of the Year Pinnacle Award Winner. Performance Marketing Association Board of Directors. PerformanceIN 2021 Top 50. Speaker. Recovering blogger. Lover of bourbon, sparkles and making new friends. Excellent high-fiver.Speaking experience:Affiliate Summit East: 2014, 2015, 2017Affiliate Summit West: 2015, 2016, 2018, 2020Performance Marketing Summit, Chicago: 2016ShareASale ThinkTank Keynote: 2016Type-A Parent: 2017, 2018International Food Bloggers Conference: 2018AWin / ShareASale ThinkTank: 2019Plaid St: 2019Alt Summit: 2020PMA Virtual Summit: Spring 2021, Fall 2021
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PodcasterThe Aff PodcastRancho Cordova, Ca, Us
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Founder + CeoSpark Partnerships Jan 2023 - PresentCaliforniaSpark Partnerships is an incubator agency focused on helping brands and creators get their start in the performance marketing space. -
Director Of Affiliate MarketingLarue Pr Llc Mar 2022 - Dec 2022• Built and scaled affiliate division at legacy PR agency, including hiring and developing team of 6• Onboarded and managed 15+ net new clients, including building strategy, managing recruitment and monitoring data for 500% division growth in 1 year• Cultivated cohesive foundational strategy to drive topline revenue growth while securing key brand awareness placements, leading to ongoing incremental revenue• Optimized mature partner programs, leading to 71% revenue growth with 22% spend decrease for niche fashion brand -
Affiliate Channel ManagerCratejoy Mar 2021 - Mar 2022Remote• Developed in-house affiliate manager through regular coaching, touch bases and goals• Identified opportunities to close solution gaps through affiliate partnerships• Grew and diversified partnerships to capture multiple funnel components• Restructured attribution rules, commissions to provide clearer value snapshot• Educated affiliates, marketplace sellers and internal stakeholders on strategy, execution and paths forward• Collaborated closely with internal stakeholders to ideate and execute multi-channel campaigns, identifying key partners to drive revenue growth -
Founder / EditorThe Minimalist Wedding Sep 2016 - Mar 2022RemoteThe Minimalist Wedding is a space for couples looking to celebrate their love, simply. From fashion to stationery to decor and more, we focus on keeping things simple and including only what makes you the happiest.
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Owner / ConsultantBourbon & Sparkle Feb 2015 - Mar 2022RemoteBourbon & Sparkle connects bloggers with education and resources on how to monetize their sites with affiliate marketing.
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Sr. Accounts ManagerApogee Agency Sep 2020 - Jan 2021- Client lead on multiple accounts across 10+ verticals within the e-commerce space- Developed, implemented and evaluated performance marketing strategies for key client accounts ($1M+ in annual net revenue) within the home, food and beauty categories- Drove 150% growth in revenue and 267% increase in traffic year over year for boutique gourmet food retailer by identifying key partners and negotiating relevant placements- Trained, developed and mentored team of affiliate managers and coordinators- Met or exceeded goals, receiving regular promotions consistent with performance -
Account ManagerApogee Agency Sep 2019 - Sep 2020- Oversaw day-to-day strategy for clients across multiple verticals on a variety of affiliate marketing platforms- Implemented attribution rules and maintained commissioning strategy to entice top of funnel affiliates to drive conversions- Key lead in client communications- Collaborated with Affiliate Services team to ensure brand and messaging alignment -
Affiliate ManagerApogee Agency Nov 2018 - Sep 2019Remote- Developed and implemented messaging for affiliate outreach- Created campaigns and outreach strategies to educate and activate affiliates- Developed and implemented affiliate strategy from prospecting to onboarding to activation to ongoing collaboration- Ideated and implemented bonus strategies to incentivize affiliates during slower or off-peak shopping seasons -
Recruiter / Social Media GeniusApogee Agency Jan 2017 - Nov 2018Remote- Created messaging around affiliate outreach to increase onboarding and activation- Managed regular social media messaging across Facebook, Twitter, Instagram- Developed educational videos to ensure ease of onboarding for new affiliates -
Editorial And Accounts Manager Of AwesomeThe Broke-Ass Bride May 2012 - Aug 2017Helping businesses play in the awesome land of Broke-Ass Bride.Communicate with existing and potential clients regarding sponsorship and advertising offerings, campaign directions, blog statistics and partnership potential.Establish direction of advertising campaigns and write compelling copy to promote client while maintaining The Broke-Ass Bride brand voice.Manage all accounts from initial inquiry through termination.Recruit, train and manage 10+ contributors.Generate creative, original and enticing content to engage readers.Create detailed and effective editorial and social media calendar to drive traffic and engagement.
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Real Weddings ContributorThe Broke-Ass Bride Nov 2011 - May 2012Jackson, WyomingI showcase real weddings on The Broke-Ass Bride, which is achieved by contacting brides or photographers, providing a questionnaire for the bride to fill out, obtaining the questionnaire and photographs, formatting posts and writing an introduction.
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Freelance Copy WriterSelf-Employed Dec 2009 - Mar 2017Write Web content for a variety of businesses to attract new clients.Proofread publications to ensure accurate and correct information.Contact businesses to expand on information and obtain more details for write-ups.Blog ContributorReal Weddings Contributor for Broke-Ass Bride, thebrokeassbride.com
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Freelance Copy EditorSelf-Employed Jan 2010 - May 2015Jackson Hole, Wyoming"Spiritual Signs and Lessons of a Survivor: Book Two;" Untitled novella.Communicated with Dr. Robert Rauch about goals, deadlines and general direction of each book.Proofread and edited document for flow, grammar, punctuation and spelling.Sub-contract with Gliffen Designs in Jackson Hole, Wyo., for various jobs, including: website biography writing, website copy writing, proofreading brochures/other public literature, editing various pieces of copy for businesses.
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Assistant EditorJackson Hole Daily Jul 2008 - Aug 2012Edit and proofread articles from The Associated Press for content, grammar, length and accuracy.Create appropriate and enticing headlines relevant to articles.Paginate editorial pages according to relevant and current news.Maintain consistency according to AP style.
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Copy EditiorJackson Hole Daily Jul 2008 - Aug 2012Jackson Hole, Wyo.Edit and proofread articles from The Associated Press for content, grammar, length and accuracy.Create appropriate and enticing headlines relevant to articles. Paginate editorial pages according to relevant and current news. Maintain consistency according to AP style.
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Blog Manager And ContributorDishing Jackson Hole Mar 2012 - Jun 2012Jackson Hole, WyomingEdit posts for length, content, grammar. Schedule incoming posts to go live at a consistent time. Format photographs for visual appeal. Create enticing headlines to draw in an audience. Insert tags, categories and other information to increase SEO.
Christen Evans (She/Her) Education Details
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Western Wyoming High SchoolGeneral Education
Frequently Asked Questions about Christen Evans (She/Her)
What company does Christen Evans (She/Her) work for?
Christen Evans (She/Her) works for The Aff Podcast
What is Christen Evans (She/Her)'s role at the current company?
Christen Evans (She/Her)'s current role is Podcaster.
What schools did Christen Evans (She/Her) attend?
Christen Evans (She/Her) attended Cape Cod Community College, Western Wyoming High School.
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