E Commerce Marketplace Manager / Coordinator
Rigby, Idaho, Us
In my role as E-Commerce Marketplace Manager/Coordinator at Teton Outfitters / Klim, I orchestrated the day-to-day operations across various marketplaces, overseeing a spectrum of responsibilities. This encompassed the coordination of operations, customer service, and returns, ensuring a streamlined workflow and optimal customer experience.A key facet of my role involved the strategic management of PPC (Pay-Per-Click) campaigns, focusing on listing optimization and targeted campaigns to enhance product visibility and drive conversions effectively. My proficiency extended to project management and maintenance of FBA inventory levels, mitigating over- and under-shipments to optimize operational efficiency.I demonstrated a keen ability to create, manage, and optimize listings, utilizing data-driven insights to enhance product discoverability and elevate sales performance. Furthermore, I took charge of coordinating marketing initiatives across online marketplaces, strategically leveraging promotional opportunities, optimizing pricing strategies, and crafting compelling content such as guides, banners, HTML templates, and email campaigns.An integral part of my responsibilities included managing and maintaining strategies on Amazon FBA, Seller Fulfilled, Seller Fulfilled Prime, and PPC campaigns, aligning these efforts with overarching growth objectives. This experience equipped me with a comprehensive skill set in e-commerce, blending operational excellence with strategic marketing proficiency.