Chris Stephenson

Chris Stephenson Email and Phone Number

Brand Strategy | Culture | Leadership @ Madre Mezcal
Chris Stephenson's Location
Los Angeles, California, United States, United States
Chris Stephenson's Contact Details
About Chris Stephenson

After 25 years building brands in music, fashion and technology in companies such as MTV, Ministry of Sound, xbox, Interscope Records, SFX Entertainment I launched my own Brand Agency in 2016 after the SFX IPO.Working with clients such as Pernod Ricard and Anheuser Busch to help them build lifestyle and culture strategy for Absolut, Corona, Budweiser and others, I launched my own brand with a small group of amazing people in an underserved and misunderstood category: mezcal.Madre Mezcal has become one of the leading brands of mezcal in USA and is number one by value in the leading mezcal market in the world, California. We operate in 19 states in USA and will grow 12 international markets in 2023.I also invest as an angel through my agency in exciting, progressive, emerging brands and act as an advisor and incubator to new entrepreneurs.

Chris Stephenson's Current Company Details
Madre Mezcal

Madre Mezcal

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Brand Strategy | Culture | Leadership
Chris Stephenson Work Experience Details
  • Madre Mezcal
    Co-Founder & Ceo
    Madre Mezcal Jan 2016 - Present
    Los Angeles, Ca, Us
    From our artisanal palenque in Oaxaca, Madre is a unique ensamble mezcal driven by the spirit of adventure for the culturally curious.https://madremezcal.com/
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  • Cr8
    Brand Incubator
    Cr8 Jan 2015 - Present
    Pacific Palisades, Ca, Us
    CR8 is a brand incubator working with emerging brands and founders to develop their vision and bring products to life.We are early stage / seed investors and advisors to brands in progressive areas of culture.We have deep experience working with established brands such as Absolut, Corona, Budweiser and others in beer and spirits.We focus on primarily brands in consumer goods with focus on BevAlc, health and nutrition and lifestyle.
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  • Pernod Ricard
    Brand Consultant
    Pernod Ricard Jan 2015 - Jun 2021
    Paris, Ile-De-France, Fr
    Retained consultant overseeing brand strategy in culture and entertainment.
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  • Anheuser-Busch
    Brand Consultant
    Anheuser-Busch Jan 2015 - Jan 2021
    St. Louis, Mo, Us
    Retained consultant overseeing brand strategy in culture and entertainment.
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  • Sfx Entertainment, Inc.
    Chief Marketing Officer
    Sfx Entertainment, Inc. Feb 2011 - Jan 2015
    Beverly Hills, Ca, Us
    CMO of live entertainment company which owned industry benchmark festivals such as Tomorrowland, Mysteryland, Electric Zoo and Stereosonic.Part of original management team that took the company public on NASDAQ.Ran the internal brand strategy group that conceived and developed programs for Corona, BudLight, AB-InBev, T-Mobile, MasterCard.Authored the original concept for Corona Sunsets, seen as one of the most enduring global, branded music franchises in the industry.
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  • Interscope Records
    Chief Marketing Officer
    Interscope Records Sep 2009 - Jan 2011
    Us
    Oversaw marketing for leading record label with Lady Gaga, Black Eyed Peas, U2, Far East Movement, One Republic and others.Supported the growth and development of the BEATS platform as well as oversaw the experiential launch of VEVO which featured Lady Gaga and BONO.
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  • Microsoft
    Gm, Global Entertainment
    Microsoft 2006 - Sep 2009
    Redmond, Washington, Us
    Ran marketing for Global Entertainment Group and developed launch plan for music and video integration into Xbox platform, Zune and oversaw artist development programs.
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  • Antenna Usa, Llc
    Owner
    Antenna Usa, Llc Mar 2001 - Mar 2006
    CEO and entertainment industry linchpin bridging brands with live entertainment, primarily music and Hollywood..Ran brand programs or Jaguar, Land Rover, Mercedes, various record labels and Reuters.
  • Ministry Of Sound
    Ceo North America
    Ministry Of Sound Jan 2001 - Jan 2003
    London, Gb
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  • House Of Blues
    Svp, Sales & Marketing
    House Of Blues 1996 - 2001
    Los Angeles, California, Us
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  • Viacom
    Senior Vp, Marketing Mtv & Vh1
    Viacom Oct 1991 - Dec 1996
    New York, Ny, Us
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  • Pepe Jeans London
    Director Of Marketing
    Pepe Jeans London Sep 1987 - 1991
    Sant Feliu Llobregat, Barcelona, Es
    Ran marketing for Pepe Jeans and we acquired Tommy Hilfiger during that time. Also re-designed logo for Tommy Hilfiger and developed initial consumer brand strategies.
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Chris Stephenson Skills

Entertainment Marketing Digital Media Product Marketing Marketing Communications Digital Marketing Mobile Devices Music Industry Marketing Strategy Strategic Partnerships Digital Strategy Social Media Marketing Television Business Development Product Development Social Media Strategy Brand Architecture Introducing New Products Digital Music Marketing New Media Video Brand Strategy Advertising E Commerce Sponsorship Brand Development Online Advertising Creative Direction Cyclist Ultra Runner Bike Mechanic Music

Chris Stephenson Education Details

  • University Of Lancashire
    University Of Lancashire
    French & Economics

Frequently Asked Questions about Chris Stephenson

What company does Chris Stephenson work for?

Chris Stephenson works for Madre Mezcal

What is Chris Stephenson's role at the current company?

Chris Stephenson's current role is Brand Strategy | Culture | Leadership.

What is Chris Stephenson's email address?

Chris Stephenson's email address is cs****@****hoo.com

What is Chris Stephenson's direct phone number?

Chris Stephenson's direct phone number is +164656*****

What schools did Chris Stephenson attend?

Chris Stephenson attended University Of Lancashire.

What are some of Chris Stephenson's interests?

Chris Stephenson has interest in Electronics, Business Development, Home Improvement, Art, Digital Entertainment, Reading, Music Industry, Sports, Brands And Branding, Animal Welfare.

What skills is Chris Stephenson known for?

Chris Stephenson has skills like Entertainment, Marketing, Digital Media, Product Marketing, Marketing Communications, Digital Marketing, Mobile Devices, Music Industry, Marketing Strategy, Strategic Partnerships, Digital Strategy, Social Media Marketing.

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