Christian S. Email & Phone Number

Carthage, Nc, Us

United States

Executed B2B lead generation and sales strategies in order to find a product-market fit, as well as gain brand traction and increase month-over-month revenue growth.

SharpSpring is a sales and marketing management platform with powerful automation capabilities. Nearly 2,000 agencies and 10,000 businesses around the world rely on SharpSpring to generate leads, improve conversions to sales, and drive higher returns on marketing investments.SharpSpring was acquired in September 2021

Manage all digital ad campaigns for our premier accounts. Standard tasks include budgeting LSA and PPC campaigns, handling all communication with sales teams and sales teams to ensure a successfulcampaign, reporting, campaign management, and optimization. Well versed in Programmatic Display, Pre-Roll, OTT, Social Marketing, Targeted Email, LSA, SEO, and SEM.

Charlotte, North Carolina Area

• Planned and executed extensive media campaigns which included programmatic display, pre-roll video, and paid social using tactics such as ad scheduling, geo-fencing, keyword contextual, audience segmentation, and site retargeting• Fulfilled all aspects of media buys, including compliance, trafficking, optimization, reporting, and analysis across multiple social networks, ad servers, and ad buying platforms• Developed and incorporated optimization strategies to improve conversion, retention, and viewer engagement• Collaborated with the production studio to develop custom ad creatives, third party ad tags, and landing pages to produce an alluring and seamless client presence• Managed relationships with publishers, media vendors, and third party inventory providers to maximize the performance of existing buys and remain ahead of the curve for new products and features

Charlotte, North Carolina

• Planned and executed extensive media campaigns which included programmatic display, pre-roll video, and paid social using tactics such as ad scheduling, geo-fencing, keyword contextual, audience segmentation, and site retargeting• Fulfilled all aspects of media buys, including compliance, trafficking, optimization, reporting, and analysis across multiple social networks, ad servers, and ad buying platforms• Developed and incorporated optimization strategies to improve conversion, retention, and viewer engagement• Collaborated with the production studio to develop custom ad creatives, third party ad tags, and landing pages to produce an alluring and seamless client presence• Managed relationships with publishers, media vendors, and third party inventory providers to maximize the performance of existing buys and remain ahead of the curve for new products and features

Charlotte, North Carolina Area

• Work closely with Sales, Production, Traffic, Management and advertisers on daily continuity duties to assure that campaigns run as directed• Responsible for order entry and revisions on digital orders • Responsible for putting together analytic performance reports• Support position for the Digital Department and Account Executives• Collaborate with leadership to develop strategic campaign objectives and revenue goals• Manage media across display, mobile, video and social channels• Utilize performance measurements such as CTR (click through rate) and CPA (cost per acquisition) to generate campaign performance reports and strategic recommendations • Traffics interactive/digital creative to vendors• Prepares/creates reports on revenue, delivery, inventory management, and forecasted budget goals on a weekly basis.

Charlotte, North Carolina Area

· Coordinate all National business in the Charlotte DMA· Responsible for creating proposals and strategically targeting specific areas/managing inventory.· Implemented Adams' social networking marketing and oversees all aspects its online presence.· Responsible for delegating duties to others and following up on this to insure completion.· Extensive knowledge of existing products and quick to learn about new products andimplementation of new selling techniques.· Involved in the creation, implementation, and evaluation of many new programs.

Charlotte, North Carolina