Chris Cox Email & Phone Number

Pittsburgh, Pa

Pittsburgh Opera is viewed as one of the most vibrant opera organizations in the U.S., with a rich artistic tradition, outstanding educational programs, an acclaimed artist training program, and a progressive outlook toward the future.Results* Helped reverse ticket sales decline. Sales declined an average of -5.3% a year for the six years before I arrived. Sales increased an average of +2.2% each of the first four years I’ve been here.* Modernized subscription renewal process, implemented targeted offers to different customer segments* Improved digital marketing - launched mobile app; created Instagram account; grew number of followers across Facebook and Twitter; oversaw paid digital ad campaigns using geo-fences and cross-platform re-targeting; led refresh of e-newsletter template which dramatically increased CTR* Energized and organized systematic media outreach efforts, which led to increased coverage and coverage by new outlets* Expanded partnerships and collaborations with other area arts groups and community organizations

Greater Pittsburgh Area

Managed large scale website redesigns and other digital marketing projects for higher education, travel/tourism, and non-profit clients.- Account Management - April 2015 - September 2015- Client Services Director - April 2012 - Oct 2014- Account Supervisor - January 2009 - March 2012BarkleyREI is an award-winning, full service interactive marketing agency that specializes in the higher education, travel/tourism, and non-profit categories. They provide digital strategy, information architecture, usability testing, creative design, web and application development, analytics, social media and online marketing services.• Oversaw Client Services staff, provided leadership and implemented process changes as needed• Ensured client satisfaction, which generated organic growth and lead to referrals/recommendations• Wrote new business proposals and presented to prospective clients; regularly won new projects• Spoke at multiple annual industry conferences• Managed large scale website redesigns from start to finish including traditional desktop websites, Responsive Web Design, mobile websites and mobile apps.Notable clients and deliverables included:• University of California at Berkeley- College of Engineering (engineering.berkeley.edu)• Visit Tampa Bay (www.visittampabay.com)• Times Square Alliance (www.timesquarenyc.org)• Chapman University (www.chapman.edu)• Washburn University (www.washburn.edu)• Slippery Rock University - www.sru.edu• Northern Virginia Community College - www.nvcc.edu • California University of Pennsylvania (www.calu.edu and m.calu.edu)• National Healthy Marriage Research Center (www.TwoOfUs.org, m.twoofus.org, www.healthymarriageinfo.org) • Ad Council (www.whatadifference.samhsa.gov)

Pittsburgh, Pa

Branding Brand powers mobile commerce sites and apps for over 200 of the world's leading retailers, including American Eagle Outfitters, Dick’s Sporting Goods, and Ralph Lauren. It is the largest m-commerce provider to the Internet Retailer Top 500.• Responsible for client satisfaction, retention and growth• Managed a ten person team, served as escalation point when needed• Provided analytic-based insights and recommendations for key clients• Identified and presented new growth ideas to clients

Greater Pittsburgh Area

Planned, developed and executed integrated marketing communications, including in-store POS, interactive, print ads, radio, direct marketing, B2B, sweepstakes promotions and event marketing.- Account Manager (June 2008 – January 2009)- Senior Account Supervisor (June 2005 – May 2008)

New York City

Significant experience in OTC healthcare/packaged goods advertising, as well as Rx DTC pharmaceuticals and medical devices.- Vice President, Management Supervisor (March 2003 - May 2005)- Account Supervisor (March 2000 - Feb. 2003)- Account Executive (Oct. 1997 - Feb. 2000)- Assistant Account Executive (Aug. 1996 - Oct. 1997)Key Responsibilities:• Wrote creative strategies and helped craft specific creative executions; sold both to clients• Served as liaison to client Market Research Department- assisted in quantitative and qualitative questionnaire development, both to help develop creative strategies and to evaluate creative. Analyzed research results, provided conclusions and recommendations. • Worked with media agencies to develop media objective & strategies and refine media plans• Wrote new product concepts• Coordinated with international Grey offices and sibling companies to serve clients and expand overall Grey/Novartis relationship • Sole or most senior account group representative on all TV and print shoots • Managed, trained, and nurtured four-person staff

Bachelor Of Arts (B.A.), Philosophy

Education record

SEA Semester is the leading off-campus Environmental Studies program focused on the ocean. SEA Semester offers study abroad semester.