• Organize, develop and edit external and internal marketing efforts on corporate and multi-site levels being heavily focused within the luxury senior living and multi-family divisions• Manage business and media relations with all marketing vendors as well as negotiate pricing and contracts• Support our sales staff through the sales cycle as needed and help to increase traffic and leases• Oversee company website development from inception to launch and coordinate efforts between team members to achieve a successful final product• Responsible for multiple projects and deadlines while achieving project delivery within scope, budget, schedule and expected quality• Exceed stakeholder expectations successfully over the course of a project and help build and maintain strong, positive relationships• Organize, schedule and oversee multiple annual company fundraising events in alliance with the Alzheimer’s Association raising over $350,000• Initiated and successfully executed annual Singh golf outing raising over $125,000 • Collaborate with other departments to design and implement programs to enhance the company image and increase resident retention• Research, develop and maintain successful partnerships with outside organizations including the Institute of Gerontology at Wayne State University• Prepare news releases and pitch story ideas positioning Singh as being at the forefront of innovation and adaptation in changing markets• Coordinated efforts with Channel 7 to help develop advertising concepts and TV commercial spots for company’s marketing campaign• Represented the company as local sponsor on several community events organized by Channel 7• Acted as a spokesperson on multiple episodes of Channel 7’s Ultimate Wedding Show• Manage all social media outlets for the company as well as SEO and SEM strategies

• Implemented publication and circulation promotion goals• Dispersed the status of subscription files and promotional efforts to publisher, director, and group circulation manager• Estimated budgets for each promotion while improving performance and reducing costs• Prepared and distributed monthly analysis as well as bi-annual competitive analysis of circulation statements