Leading the delivery of digital marketing and transformation projects for industry leading local and international clients in education, arts, science and financial services sectors.Crucible’s specialism is in delivering web-based solutions for complex organisations, with broad yet nuanced ambitions, specialist audience requirements and challenging positioning needs. We take a unique and academic approach to planning and delivering success for our client partners.

Volunteering a small amount of my time each month, I lead and champion marketing and transformation initiatives to raise the awareness and improve the digital footprint of Camtrust, a local charity focused on helping adults with disabilities with life and work skills.I’ve inspired and pushed forwards various projects including the implementation of HubSpot’s free CRM; content and strategy for web, social and PR; delivery of a new website with significantly reduced costs; social media and email marketing.It’s great to be part of an ambitious and hardworking, mainly voluntary team who make an amazing impact on the lives and families of the service users.

Digital advisor and company secretary for my wife's flourishing public relations business, helping brands to build and safeguard their reputation with effective media relations, brand building, crisis management, stakeholder and community management, marcoms consultancy and more.We partner with charities including Addenbrookes Charitable Trust and Emmaus, ambitious start-ups including The Pallet Loop, local high-techs Ubisense and Cambrionix, through to global corporates including Huntsman, Venator and Texon.

Psycle work with leading brands and partner with global agencies, seamlessly bringing together the latest emerging technologies with established platforms to solve complex business challenges.A team of 45 digital specialists collectively producing bespoke tools, apps, portals, games and products for brands including: Armani, BBC, Getty, Google, GOSH, Imperial College, University of Manchester, Mercedes, Oreo and Ubisoft.Although we’re tech agnostic and are continually learning new platforms, the foundation of our tech stack includes: Contentful, Drupal, Laminas, Wagtail, Laravel, AppEngine and Python.My role as Production Director is focused on enhancing agency efficiency, which includes measuring resource utilisation and capacity planning, improving existing and implementing new tools and processes, and finding new ways to mitigate and manage the risks posed by the majority of projects including new tech and R&D.

Ultimately responsible for overseeing and ensuring the successful delivery of all projects and campaigns, I foster a collaborative environment giving the team autonomy, at the same time promoting continuous improvement (or marginal gains) of our own processes, systems and standards.I'm brand ambassador for several key clients including Cancer Research UK and Møller Institute, acting as guardian to ensure the execution of on-brand campaigns. I have mentor and have a desire to up skill those around me, for example as our accessibility champion, I manage initiatives to ensure the whole team are on board with delivering inclusive products.Focused heavily on the agency commercials, I'm accountable for the PM team hitting deadlines and budgets, and meeting project requirements and quality standards. The role requires a combination of strong leadership, organisational skills, and highly effective communication.My biggest achievements include getting the delivery team on board with adopting a user centred approach, and harnessing data to inform decisions whenever possible.I’m proud to have added content, social and strategy into our service offering, which led to winning our largest retained clients and significant income growth.Happy to challenge others and throw new ideas and concepts into the conversation, I often uncover ways and means to align deliverables to clients objectives, which resulted in me leading the strategy of the agency and its projects. I adopted the Strategy Director title with the objective of projecting a more strategic approach to external stakeholders during tenders and pitches.Through my leadership the team have embraced several new ways of working: project retrospectives and improved knowledge sharing; detailed and transparent documentation; wagile processes; enhanced reporting; and the introduction of clear targets and KPI's for all projects.

The primary objectives in my role are to: implement new processes to improve efficiency during the project lifecycle; reduce, eliminate and control risks during and after project delivery; introduce new and ensure consistently high quality standards are achieved; and to oversee the delivery of all digital products and services.The implementation and adoption of new tools and processes has resulted in improved communications, a more efficient and autonomous workflow, and better internal knowledge sharing and skills transfer.Alongside managing the delivery of projects and campaigns, I also take the lead on planning and strategy, which includes; user research, building user personas and optimising user journeys; IA, content and SEO strategy; data endpoint mapping for advanced integrations; and building excellent documentation, regression testing and launch plans.Additional day to day responsibilities include: studio management; line management of design, development and support teams; and increased involvement in sales, pitching and tenders.I thoroughly enjoy the challenges of helping to grow and add value to the business, managing a small digital team and leading complex digital projects. Winning my first competitive sales pitch (for a new website for UKinbound) marked a great end to my 7th week.

Responsible for the delivery of the agencies largest and most complex projects throughout the whole project lifecycle.I take great pride and satisfaction leading comprehensive discovery phases involving research, data analysis, planning, and solution architecture. Focused on ensuring we deliver results aligned to our clients business objectives and users needs, projects often include advanced and high-risk integrations which require meticulous consideration for content and data migration, synchronisation, fault tolerance, accessibility and more.Excited by UX & UI, I'm able to contribute to ideation and creative direction, and have confidence guiding creative teams. I'm highly proficient managing the build process amongst the dev team of four, and constantly aim for the highest standards, including accessibility, security, performance and during an exhaustive QA testing procedure.Responsible for scheduling and resourcing the delivery team, I also oversee the maintenance and support team to meet SLA's whilst ensuring awesome client communication and relationships.Launched new sites for UKinbound, Save the Rhino, PBSL, Sainsbury Centre, Prior, Promed, ODC Glass, and Moller Institute.

I volunteered to support the marketing team of SCF, a wonderful local children's charity. My primary goal was to contribute to several projects aimed at simplifying the charity's brand and messaging. We created a more unified and impactful message that resonates with audiences across all platforms, and a detailed brand book ensures the consistent application, on and offline.

Responsible for the project planning process which included facilitating stakeholder workshops and brainstorms, user journey planning, sitemap creation, content strategy and developing water tight technical specifications. Managing the studio workflow and overseeing the delivery of multiple simultaneous projects provided plenty of opportunity to improve processes. We implemented the Jira PM platform and a hybrid agile/waterfall process to benefit from daily stand-ups, working in sprints, quality documentation, thorough test plans and iterative design.I delivered complex integration projects for Crossrail, Cambridge Live Trust, Cambridge Arts Theatre, Thames Water, Trustonic, and Cambridge Building Society.

I wear many hats in my role as CSD. We're a small team so flexibility is key, but my main responsibilities are business development, account management and project management.I discover my passion for running planning workshops, using different research techniques to deliver campaign and project plans, and developing strategy.SEO is a key strength, I'm proud to maintain high organic positions for a number of clients and provide basic training to ensure that new content is suitably optimised.Gain deep understanding of Wordpress, but also very familiar with Drupal, Joomla, Kentico, and MS SharePoint.Highlights include maintaining longstanding retained services with Huntsman, helping Pedelecs grow to over 45k monthly visitors, and migrating several static websites onto CMS platforms without affecting search performance.

Focused on managing and growing client accounts, delivering print and digital projects to the highest standards often with tight deadlines and fixed budgets.

Supporting the digital team to ensure the effective maintenance of 30 client websites and applications. Responsible for overseeing the management and security of co-located servers and virtual services, licensing, supplier contacts, SLA's, and Webtrends visitor reporting and analysis.Highlights:• Regional agency representative for the Institute of Practitioners in Advertising (IPA) Technology Group• Managed the successful 2007 Appetite for Business event for food chain businesses in the East of England - incl. attracting and building relationships with partners Deloitte, Clydesdale Bank and Hewitsons.

Alongside day-to-day marketing responsibilities, I support the new media team by helping with resourcing, project management; managing 3rd party relationships; testing and scheduling for maintenance requests.Involved in the successful delivery of digital projects for FootJoy, Titleist, Esso, Multiyork, Plastikote, Visa, Citroën and Linx Printing. Responsible for ICT systems and infrastructure; backup, disaster recovery and business continuity; and facilities management.

Responsible for supporting BDM and marketing team to grow and maintain database / CRM; delivery of segmented direct mail campaigns; market research; data capture / cold calling; reporting; and building/formatting PowerPoint slide-decks for credentials presentations and pitches - the root of my idiosyncrasy for brand consistency.