Christian Lepley work email
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Christian Lepley personal email
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Growing up in the kitchen of our family Italian restaurant I learned early in life the value of telling honest brand stories and building loyal communities.Family restaurant brand building prepared me well for a career that has included managing a 360º marketing campaign for The North Face footwear launch, driving TNF brand awareness through a documentary film series for NBC Sports; creating digital content for Levi’s that played out across digital platforms, packaging, and retail; working as digital lead at Old Navy managing communications targeting a skeptical, young male shopper; and, helping to launch the Saturn car company with a history making integrated marketing program.My most recent position as head of marketing at GU Energy Labs I managed a talented team of storytellers and community activators to bring company values, brand purpose, and product stories to life across an ever changing media landscape. I led integrated marketing efforts across digital, PR, event marketing, and ambassador teams. In this role also I collaborated with innovation team on product development, packaging design, and go-to-market strategies.When not doing all of that during "office hours" I'm out running trails or making Neapolitan pizza for friends, or a bit of both.
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PrincipalNear & YonderSan Francisco, Ca, Us -
AdvisorLike The Wind Jan 2024 - Apr 2024London, GbPartnered with the founders to develop a strategic platform to introduce their celebrated small batch, European based running magazine to the US market and around the world. Like the Wind magazine is sustainably printed and published quarterly with beautifully written and illustrated stories about "why" we run. Not tips and tricks, but inspirational tales in support of the mission to help make running accessible to all humans. -
Vp Of MarketingGu Energy Labs Sep 2020 - Apr 2023Berkeley, Ca, UsAs part of the leadership team, I helped drive corporate strategy while managing a team of talented storytellers, community activators, performance marketers, and DTC pros to ensure messaging aligned with business goals and supported brand purpose work across all channels. -
Director Of MarketingGu Energy Labs Apr 2017 - Sep 2020Berkeley, Ca, UsChief brand storyteller managing a stellar team of specialists tasked with connecting all the communication streams to bring to life, how for more than 25 years, GU has been helping athletes and outdoor adventurers realize their human potential. We do this through public relations, digital content, social media, e-commerce, elite athlete team, ambassadors, event marketing, and retailer activations. I also led packaging design and held a senior leadership role on the product commercialization team.
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PrincipalNear & Yonder May 2004 - Apr 2017Brand Strategy, Creative Strategy, Consultation, & Activation:American Heart AssociationCytomax Performance DrinkOld Navy (Gap Inc.)Del Monte Fresh Produce CompanyTornados NASCAR Racing TeamIllinois Alliance to Prevent ObesityFlorida Tomato CommitteeBoudin Bakery & CafeTogo's Sandwich ShopsBBDO, Venables Bell, Riney, and Grupo Gallegos
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Country Manager, BicyclesKronan Trademark Ab Jan 2013 - Apr 2015Vallentuna, Vallentuna, SeConducted market research to determine market positioning, communication strategy, and business opportunity to launch the iconic Swedish bicycle brand in the US. Managed operations, marketing, DTC sales, and logistics for the region. Collaborated with Kronan ownership team in Stockholm, Sweden on business strategy, product design, and innovation to ensure relevance to the marketplace. -
Director Of Brand InnovationCyclops Nyc Aug 2000 - Jan 2003• Levi's - branded entertainment that played out on the web, in-store, cable TV and packaging• Jockey International - traditional advertising melded with custom magazine publishing
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Brand Communication + Account DirectorBlazing Paradigm Jun 1997 - Jul 2000• The North Face - Cross platform brand and product messaging. Engineered footwear launch communications.
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Vp, Account DirectorHal Riney & Partners May 1991 - Apr 1997• Saturn Cars - brand launch and ongoing award winning campaign work• SKYY Vodka - print campaign • Stroh's beer - new product development• Nuveen Finanacial Services - print campaign• Acer Computers - brand launch into consumer marketing• Nature Conservancy of California - redesign of collateral and marketing materials
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Account ManagementHill Holliday Apr 1990 - May 1991Boston, Massachusetts, UsAccount and strategic management for the launch of Infiniti Cars. -
Account MangementGrey Group Apr 1988 - Apr 1990New York, Ny, UsAccount management for Mitsubishi Motors. -
Mayor - FantasylandThe Walt Disney Company Jul 1987 - Apr 1988Burbank, Ca, UsEnsure the highest level of guest brand experience.
Christian Lepley Skills
Christian Lepley Education Details
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University Of California, Berkeley, Haas School Of BusinessProduct Management Program -
California State University, Long BeachMarketing
Frequently Asked Questions about Christian Lepley
What company does Christian Lepley work for?
Christian Lepley works for Near & Yonder
What is Christian Lepley's role at the current company?
Christian Lepley's current role is Principal.
What is Christian Lepley's email address?
Christian Lepley's email address is cl****@****rgy.com
What is Christian Lepley's direct phone number?
Christian Lepley's direct phone number is +151052*****
What schools did Christian Lepley attend?
Christian Lepley attended University Of California, Berkeley, Haas School Of Business, California State University, Long Beach.
What skills is Christian Lepley known for?
Christian Lepley has skills like Advertising, Integrated Marketing, Online Advertising, Digital Strategy, Marketing Strategy, Digital Marketing, Creative Strategy, Brand Development, Strategy, Creative Direction, Relationship Marketing, Marketing Communications.
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