Christian Maximi Email & Phone Number

Canada

Hamilton, Ontario, Canada

I spend my days making sure we promote our products (our wide range of heaters – low intensity, high intensity, electric, outdoor, agricultural and more) and generate revenue.I measure everything! I believe if it can’t be measured it doesn’t exist. I usually spend a lot of time with numbers, leads and data - tirelessly working to ensure we’re hitting our goals, producing results, and keeping a pulse on our KPI’s. My days include other fun stuff like researching our audience, owning and maintaining our site's analytics, metrics, & campaign reporting, increasing our SEO/SEM efforts, creating engaging graphics, maintaining & developing our websites & landing pages, keeping pricing books up to date, crafting our messaging, developing strategy, and much more. Oh, and I use lots of nifty tools and processes to get the job done!

Hamilton

• Managed websites, landing pages, and media analytics and how to implement changes to improve outreach based on analytics.• Created marketing collateral materials in Adobe Creative Suite including Photoshop, InDesign, Illustrator, Acrobat Reader, and Premiere PRO. • Managed ongoing marketing performance and competitive tracking, reporting on emerging trends, and providing recommendations for future strategies and additional analyses.• Created Power BI dashboards, data visualizations, and campaign and website performance reports.• Troubleshot of firing and data errors associated with pixels, conversions, and events before, during, and after Google Analytics installation.• Monitored data and evaluate KPI performance across all marketing channels based on Superior Radiant Products Data Studio dashboards.• Setup and make updates to paid campaigns using Google Ads (Formerly Google AdWords) and Google Ads Editor as per the direction from the Core team.• Managing execution of SEO strategies, including keyword strategy implementation, technical recommendation implementation and executing tactical strategies based on competitive analysis.• Setup Search Engine Marketing (SEM)/Pay Per Click (PPC).• Led the day-to-day company's digital strategy including social media, blog, website content, e-mail programs, search engine marketing (SEM)/Pay Per Click (PPC).• Managed national and international trade shows

Hamilton

• Provided superior customer service for international and domestic students, faculty, prospective applicants, and the general public • Provided students, general public, and instructors with general and specific information in regards to course offerings, applications, and college department policies and procedures • Performed data entry tasks for the General Arts and Science-English for Academic Purposes Program (GAS-EAP) and the IETLS as needed • Prepared and submitted documentation for student academic records and monthly analytics.

Elt Program, Creative Thinking / Industry Trends / Canada Markets Insights / Canadian Businesses And Companies

Bachelor Of Commerce - Bcom, Finance, Business, Management, Marketing, And Related Support Services