Christina Clayton

Christina Clayton Email and Phone Number

Assoc. Manager, Media Planning & Strategy - Lowe’s Media Network @ Lowe's Companies, Inc.
mooresville, north carolina, united states
Christina Clayton's Location
St Petersburg, Florida, United States, United States
Christina Clayton's Contact Details

Christina Clayton personal email

Christina Clayton phone numbers

About Christina Clayton

Christina Clayton is a Assoc. Manager, Media Planning & Strategy - Lowe’s Media Network at Lowe's Companies, Inc.. She possess expertise in advertising, email marketing, media planning, online advertising, media buying and 27 more skills. Colleagues describe her as "I worked with Christina for over 4 years at Triad. She is a dedicated leader, strategic partner, proactive learner, and a driver of innovation. I've seen her grow from managing ad operations for key accounts such as Procter & Gamble on Walmart.com to standing up a team for ad operations trafficking for the entire company. She has had a huge impact on mentoring me as I grew within my career and she would be a fantastic addition to any team. She will always bring an ambitious thought-leadership mentality to the table. " and "I have worked with Christina for the last 2.5 years, and she is extremely knowledgeable in ad operations and trafficking. She has lead a team that truly has the best work ethic, and is always willing to jump in and help you find solutions to any problems that might arise. She is a hard worker, and truly an expert in her field! "

Christina Clayton's Current Company Details
Lowe's Companies, Inc.

Lowe'S Companies, Inc.

View
Assoc. Manager, Media Planning & Strategy - Lowe’s Media Network
mooresville, north carolina, united states
Website:
lowes.com
Employees:
109535
Christina Clayton Work Experience Details
  • Lowe'S Companies, Inc.
    Assoc. Manager, Media Planning & Strategy - Lowe’S Media Network
    Lowe'S Companies, Inc. Oct 2024 - Present
    United States
  • Epsilon
    Director, Client Operations
    Epsilon Mar 2024 - Oct 2024
  • Citrusad
    Director, Client Operations
    Citrusad Apr 2023 - Mar 2024
  • Citrusad
    Senior Operations Manager
    Citrusad Feb 2021 - Mar 2023
  • Zimmerman Advertising
    Freelance Ad Operations Specialist
    Zimmerman Advertising Sep 2020 - Jan 2021
  • Triad
    Associate Director, Ad Ops Traffic
    Triad Apr 2017 - Mar 2020
    Tampa/St. Petersburg, Florida Area
    Developed and implemented the Trafficking department at Triad which included the hiring & training of the team members as well as other functional teams, creating process documentation and workflows for Trafficking and 3rd Party tag asset review. Managed all performance development concerns and process improvement plans. Managed and trained outsourced team members on ad operations and trafficking. Managed Trafficking Team in handling all 3rd Party Tag asset collection, Pre-Flight QA of Tags to ensure everything is within spec. Managed QA team for all pre and launch production review. Regularly collaborated with cross-functional teams to ensure campaigns are launched on time to meet revenue goals. Troubleshooting 3rd party tag disparity and/or tracking issues, Trafficking of creative and tags for all O&O campaigns for all publisher clients.  Manage DCM Campaigns & Tags, floodlights and reporting for publisher clients.  Main point of contact for site issues with client publishers and internal team while managing all spec guidelines for client publishers.  Work very closely with client publisher on Walmart site redesign and regular day-to-day monetization management of all publisher sites.
  • Triad Retail Media
    Senior Campaign Manager
    Triad Retail Media Nov 2015 - Mar 2017
    Manage Campaign Management team direct reports as well as manage tactical day-to-day management of client campaigns in driving the strategic revenue growth for each account, optimizing campaigns to exceed KPI goals. Traffic creative and tags for campaigns Handled regular reporting including, but not limited to pacing, forecasting, floodlights, and viewability, IVT/fraud, launch and completion reports.
  • Triad Retail Media
    Campaign Manager/Ad Ops
    Triad Retail Media Oct 2012 - Oct 2015
    Tampa/St. Petersburg, Florida Area
    Manage tactical day-to-day management of client campaigns in driving the strategic revenue growth for each account, optimizing campaigns to exceed KPI goals. Traffic creative and tags for campaigns Handled regular reporting including, but not limited to pacing, forecasting, floodlights, viewability, IVT/fraud, launch and completion reports.
  • Triad Retail Media
    Independent Contractor - Campaign Management/Ad Ops
    Triad Retail Media Apr 2012 - Oct 2012
    Tampa, Fl
    Managing online campaigns for eBay US in client’s portal, Salesforce. Populating different CRM and financial systems with necessary data for revenue forecasting and recognition purposes.
  • Devine Communications
    Interactive Media Director
    Devine Communications May 2011 - Feb 2012
    St. Petersburg, Fl
    Managing client intranet sites, consumer sites, email marketing, mobile/text marketing, and all aspects of Interactive Media Buying and Planning. Supported "Love, Hope & Pizza" cause marketing campaign for partnership with Hungry Howie's Pizza and National Breast Cancer Foundation
  • Ad Partners
    Media Buyer
    Ad Partners Oct 2004 - Jan 2010
    Planning and buying for local and regional radio and television accounts, buying for Hispanic TV and radio, planning and buying Digital, pre and post analysis, manage traffic for all accounts, print buying on local and regional accounts, reconciling vendor invoices. Account service and LSM experience. Main point person for training and tech support for all media buying software in the agency.
  • Devine Communications
    Media Coordinator
    Devine Communications Jan 2003 - Oct 2004
    Assists in media planning and buying for local and regional radio and television accounts, manage traffic for all accounts, print buying on local accounts, track and reconcile vendor invoices. Main point person for training and tech support for all media buying software in the agency.
  • Raymond James
    Operations Representative
    Raymond James Apr 1997 - Jan 2003
    • June 1998 – January 2003: Operations Representative;Responsible for Account transfers from other brokerage firms into Raymond James, problem solving, training staff, filing, and customer service. • April 1997 – June 1998: Mass Distribution Clerk; Responsible for Mass distribution of marketing materials and customer service.

Christina Clayton Skills

Advertising Email Marketing Media Planning Online Advertising Media Buying Social Media Marketing Marketing Mobile Marketing Facebook Social Media Digital Media Integrated Marketing Strategy Marketing Communications Crm Salesforce.com Account Management Direct Mail Copywriting Advertising Sales Microsoft Word Outlook Seo Public Relations Powerpoint Analysis Adobe Creative Suite Event Planning Dart For Publishers Dart For Advertisers Online Campaign Management Interactive Media Planning

Christina Clayton Education Details

Frequently Asked Questions about Christina Clayton

What company does Christina Clayton work for?

Christina Clayton works for Lowe's Companies, Inc.

What is Christina Clayton's role at the current company?

Christina Clayton's current role is Assoc. Manager, Media Planning & Strategy - Lowe’s Media Network.

What is Christina Clayton's email address?

Christina Clayton's email address is st****@****aol.com

What is Christina Clayton's direct phone number?

Christina Clayton's direct phone number is +172723*****

What schools did Christina Clayton attend?

Christina Clayton attended University Of South Florida, St. Petersburg College.

What skills is Christina Clayton known for?

Christina Clayton has skills like Advertising, Email Marketing, Media Planning, Online Advertising, Media Buying, Social Media Marketing, Marketing, Mobile Marketing, Facebook, Social Media, Digital Media, Integrated Marketing.

Who are Christina Clayton's colleagues?

Christina Clayton's colleagues are Brenda Hancock, Jenny Philius, Kyle Lott, Lisa Kennedy, Arnav Bapna, Cory Mcgrew, Nicholas Trigg.

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