Christina Lott, Ccmp Email & Phone Number

Milan, It

Available for the roles of:General ManagerHead of Client Service Head of Account ManagementHead of Project ManagementProgram LeadChange Management DirectorDigital Transformation Senior LeadDigital Transformation Client Service LeadLarge Scale Agile Service OwnerLocation: Milan, Italy (with international travel).Full Time FTE

Milan, Italy

The Marcom Engine is BMW & MINI's large scale European Marketing Engine, serviced by almost 900 experts. As one of the largest Digital Business Transformation projects in Europe, we change how BMW Group buys and implements advertising in 26 European markets.• Senior Client Contact & Consultant for European Clients. • P&L Responsibility. Identifying strategic up-sell streams. • Large Scale Agile Product / Service Owner. • Leading the cross-functional Teams delivering large scale EU-wide Advertising projects for MINI Europe (BMW Group). • Delivery Centralization, from 26 local services to one standardised European service: • Optimizing processes, identifying & leveraging synergies, incorporating cultural / local legal differences for the advertising of several new car lines (New MINI Family).• Adverts for BMW UK Customer Support in collaboration with Allianz Insurance. Media.Monks and MightyHive are subsidiaries of S4 Capital, offering digital-first advertising, tech services and business consultancy for the world's biggest brands, listed on the London stock exchange, founded by Sir Martin Sorrell in 2018. www.s4capital.com

Milan, Italy & Munich, Germany

• Full responsibility for the digital advertising service provided by Media.Monks to MINI Germany, Austria, Switzerland. Commercial Leadership, Program steering. • Senior Client Contact & Consultant for MINI Heads of Marketing & Product in Germany, Austria, Switzerland.• Large Scale Agile Product / Service Owner. • Led a Team of 14 direct and 42 indirect reports (Account Directors, Content Leads, Social Lead, Sr Producers, Project & Senior Project Managers), establishing an efficient Digital Service. • Proactively created MINI DACH Team, combining 3 Teams into one Team (delivering a significantly more efficient Client Service for German-speaking markets + Cost savings). Hiring, line management, mentoring.• Digital OOH for MINI DE at German Airports, Train stations, Bus stops, inside and outside BMW Group Production plants (Advertising for MINI presence at the Internationale Automobil-Ausstellung IAA Munich, Ads for the Start of Production of the MINI Countryman Leipzig, Ads for all Car launches in 2023 New MINI Family), Digital, Organic and Paid Social, Radio, National-, Regional-, Fashion and Travel Print, Dealer, Hotel-Advertising, Mega-Poster Skyscraper Installations in Berlin, Munich, Hamburg, branded Tramlines in Leipzig, Podcasts, Experiential Interactive Dance Installation for Dealers "MINI Dance". • Sought out opportunities for involving specialised Media.Monks departments in projects, bringing clients the agency's latest innovation in AI, experiential, gaming, children's book illustration, 3D, hotel advertising, interactive prints, etc.• Built strong and supportive collaboration with internal departments and external agencies such as Serviceplan, Mediaplus, Plan.Net and Dentsu X.• Full P&L Responsibility, Up-and Cross-selling.

Milan, Italy & Munich, Germany

• Commercial Leadership, Program Steering.• Lead a cross-functional Team of 14. • Agile Product & Service Owner.• Introduction of Efficiencies: Identification & Implementation of synergies between projects, markets and departments. • Digital Innovation project: Managed the first ever atomic ad assets production for MINI in Europe, within a custom-made virtual world for MINI Germany using the Unreal Engine.• Increased responsibility: Germany + Austria & Switzerland.• Full responsibility for P&L, up- and cross-selling.

Milan, Italy & Munich, Germany

• Media.Monks Senior Project Management Lead for Digital Innovation Pilot Project: “MINI Concept Aceman” Speedboat: Coordinating Centralized fast-turnaround localization & delivery of advertising for 3 EU markets: Germany, Italy, France. • Managed implementation of creative content roll-out for MINI Germany’s largest Digital Advertising campaigns of the year 2022. Social, digital paid media, radio, podcasts & TVC. (MINI Editions).

Milan, Italy

• Project Management for Communications Agencies

Milan, Italy

• WPP's Healthcare Communications agency specialized in Medical, Pharma, Rx (Complex prescription) and BioTech advertising. • Management of digital projects & pitches for Pfizer, Astra Zeneca, Pierre Fabre, Sanofi, Janssen.

Milan, Italy

• WPP Team FIAT CHRYSLER EMEA, with Headquarters in Milan and 5 Hubs across EMEA: we produced and distributed all digital & social media marketing for 24 countries in Europe, the Middle East and Africa, for the brands: Fiat, Jeep, Alfa Romeo, Abarth, Lancia, Fiat Professional, Mopar Accessories, Aftersales, FCA Bank, Fleet & Business, Dealers and Importers. • Responsible for the Client Service provided to Fiat Chrysler EMEA in 23 Markets. 10 direct, 96 indirect reports.• Lead the Team Leaders in 5 European Hubs and the EMEA Client Services Team: €12 MIO.• Final escalation point for the Service provided in Europe, the Middle East & Africa for Local and HQ Clients. • Built and led the International Coordination Team in Milan (expanded from 2 to 5 staff + Cost reduction). Program Steering. • Increased responsibility from 14 markets to 23 (UK, Germany, France, Spain, Switzerland, Norway,Denmark, South Africa, Belgium, The Netherlands, Luxembourg, Austria, Poland, Hungary, Morocco, Egypt, Czech Republic, Slovakia, Portugal, Greece, Serbia, Sweden, Russia).The service included: strategy, digital creative content production, website creativity, 360° social media, PR, events and experiential projects.

Milan, Italy

• Business English Courses and Presentation Coaching for CFOs, CEOs, CMOs at MedioBanca, Hitachi, Bayer, Assiom Forex, Bolton Group, Cabi Cattaneo submarine producers.

Milan, Italy & London, United Kingdom

• Project Management for Communications Agencies.

London, United Kingdom

ICUC is one of the largest full-service social media agencies in the world and part of Dentsu. Three times social media Agency of the Year (2014-2017). • Directly reporting to the MD, I managed the agency´s largest Global and European flagship clients, delivering €3 million worth of enterprise-level social media communication services. • Overall responsibility for the services provided to Sony Global and Europe, BBC UK and Worldwide. • Lead a team of 70 staff across 14 global markets and 9 languages, including the UK, Germany and Italy. • Managed the entire suite of social media services, from strategy to creative content production, moderation, engagement, customer service via social media, performance reporting, crisis management, international events in multiple languages, data-led and live content creation. • Deployed to other Dentsu agencies as Sector Expert for onboarding large international clients (Huawei Global & UK, Western Digital Global, Amazon Europe).• Team Lead advertising the Sony World Photography Award entries & winners for the first time on social media in 14 EU countries.• 'Lancôme loves BAFTA' British Academy Film Awards Campaign Lead. • Account Pitch Lead for Air Lingus British Airways Group - with the sister agencies iProspect, Isobar, 360i, Vizeum, Carat.

London, United Kingdom

• Responsible for 32 Managers in 16 countries. • Launched new data analytics reports for the EMEA region. • With the Digital Marketing Centre increased traffic to the EMEA Samsung websites.

London, United Kingdom

Gorkana (now Cision), is an international Analysis Agency, competitor of Kantar Media; specialised in the production of Data Insight, Analytics, Performance measurement, KPI, competitor analysis and benchmark reporting.SaaS Company: MyMetrica Media Analysis Software, Brandwatch-Co-Owner Company, Gorkana Journalist Database. • Management of some of Gorkana’s largest premium clients: Zurich Insurance, General Electric (GE), Bosch-Siemens BSH, Barclays, Bank of America, HSBC, Citi, Lloyds, Fidelity Worldwide Investment, ING, BNY Mellon, Jones Lang LaSalle, SanDisk.• Led 14 in-house staff and 60 outsourced Analysts based in different time zones across the globe, responsible for producing media insights and data analysis reports for 16 premium client accounts worth €1.3 million annually. • Led the production of daily reports for the CEOs of Barclays, Bank of America and Zurich Insurance. • Team Manager for the Press Coverage Service provided to the World Economic Forum. • Set-up of multi-market, multi-language projects, devising procedures to increase profitability.• Clients through the years: Bosch-Siemens, SanDisk, General Electric (GE), Fiat, Nissan, Bank of America, Zurich Insurance, Citi, BNY Mellon, Barclays, Barclaycard, Lloyds, Halifax, RBS Insurance, Commonwealth Bank, Legal & General, Symantec Norton, Jones Lang LaSalle JLL, Law Firm Berwin Leighton Paisner, Fidelity Worldwide Investment, Martin Currie and ING Investment Management, Abernathy MacGregor Crisis Management, World Economic Forum, the Association of Accountancy Technicians, Specsavers, VisitBritain and an array of global PR, marketing and digital agencies.

London, United Kingdom

Research of grant-giving foundations in Europe and the US for funds to be used in developmentprojects using solar power in Malawi, Kenya, Tanzania and Zambia schools & community centres.

London, United Kingdom

• Translation, Localization and Proofreading services: English, German, Italian.• Simultaneous translations at Conferences and International Trade Fairs (Italian, English, German).

London, United Kingdom

• On Behalf of the London School of Economics Crisis States Research Centre - Cities Team: Research for the British Ministry of International Development DFID: • Research Paper: Eastern Africa: Ethnic Fractionalization - Help or Hindrance to Nation Building? An Analytical Framework for the Study of the Relationship between Cities, Nationalism and Nationhood in Addis Ababa, Dar es Salaam, Kampala and Kigali.

Rome, Italy

• Event organisation: National awareness raising campaign 'Right to Food' in cooperation with the UN Agencies based in Rome: the UN World Food Programme (WFP), the Food and Agriculture Organization (FAO), Italian Municipalities and the Italian Ministry of Education.• Collaboration with Artists based in Italy and Switzerland. For Example: The Arnaldo Pomodoro Foundation.

New York, Usa

• Supported the First Councillor of the Italian Ambassador to the United Nations within the United Nations General Assembly and Security Council. • Focus: The Middle East & North Africa, conflicts, humanitarian crises and the international right to self-determination.

Post-Graduate 2Nd Level Masters Degree: Msc Development Management, Economics, Merit

• Faculty of Economics. • Department for International Development. Focus: International Management. • Dissertation: "Development.

Certified Change Management Professional (Ccmp)

PROSCI Change Management Professional Program: • Prosci Change Methodology: structured enabling framework for managing the People side.

Ma+Ba In Diplomacy (Laurea Magistrale Vecchio Ordinamento In: Scienze Diplomatiche), 106/110

• Master of Arts & Bachelor of Arts in Diplomatic Sciences. • Faculty of Political Science. International Relations Department. •.

Overseas Scholarship, Madison, Usa.

• International Scholarship in Political Science.

Erasmus. Kingston Upon Hull, United Kingdom.

• Department for International Relations.

Maturità

• German, Italian, English, French, Latin.

Professional Diploma In Digital Marketing

• Professional Training Update Course: Latest developments in Digital Marketing: Google Ads, SEM, SEO, Mobile, Email Marketing, Social.