Christina Roth Email & Phone Number

Marketing leader with extensive experience across the full marketing stack. Proven track record in managing high-performing teams and developing innovative strategies and campaigns to outshine competitors for consumer brands, retail and workforce business services sectors. Known for translating insights and high-level thinking into actionable strategies and driving results. Excels in guiding cross-functional teams and agencies, managing multiple priorities, and delivering in fast-paced, deadline-driven environments with strong attention to detail and follow-through.• Strategic Planning & Execution: Crafting and implementing comprehensive strategies to drive brand growth, market penetration, and competitive advantage.• Campaign & Content Development: Creating compelling, data-driven campaigns and content that resonate with target audiences and drive engagement.• Brand Activation & Management: Enhancing brand visibility and relevance through innovative initiatives across various channels.• Partnership Development: Building and nurturing strategic relationships with external agencies and high-profile partners in TV, sports, media, events, enterprise clients, and entertainment to amplify brand reach.• Digital Marketing & Communications: Leveraging digital platforms and tools to communicate brand messages, engage consumers, and drive online presence.• Social Media Strategy & Management: Developing and executing social media strategies to build brand presence, foster community engagement, and drive conversions.• Performance Marketing & Analytics: Utilizing dashboard analytics and data-driven insights to measure, optimize, and maximize marketing performance and return on ad spend (ROAS).

Listed skills include Marketing Strategy, Brand Management, Advertising, Market Planning, and 46 others.

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  Marquette University

  Advertising