• Develop and execute media strategies for companies and brands in the healthcare and pharmaceutical space.• Lead media relations for clients in the areas of oncology, healthcare financing, respiratory care, women's health, immunology, medical device and health systems • Consistently secure media coverage in outlets including Forbes, Financial Times, Parade, and numerous trade media outlets.• Engage in strategy development and research for new business endeavors.

• Developed and execute media strategies for companies and brands in the healthcare and pharmaceutical space.• Led media relations for clients in the areas of gene therapy, diabetes care, nutrition, oncology, and health systems (including media related to COVID-19.)• Consistently secured top-tier and trade media coverage in outlets including Forbes, Medium, Parade, The Hill, VICE, and more.• Participated in ad-hoc media projects and new business endeavors via strategy development and comprehensive research.

• Lead media support for clients in the areas of gene therapy, oncology, health systems and devices in the areas of diabetes care, cardiovascular and neuromodulation.• Spearheaded integrated news bureau initiatives to keep a finger on the pulse of the overall diabetes landscape and reporters with a connection to the disease.• Contributed to news business efforts through media strategy development and in-depth research into companies and media analysis.

• Managed media support for clients in the areas of opioid addiction, influenza, rheumatoid arthritis, and diabetic retinopathy.• Led the ‘Follow the Flu’ initiative with local media across the country creating awareness of the first new flu treatment in 20 years, XOFLUZA.• Developed pitch materials including targeted media lists and patient stories. Liaised directly with local and national media outlets with those stories and to coordinate their health-related coverage needs.

• Managed various digital and web services projects including the development of the organization’s year-end report and filming of drone video footage of museum space.• Served as a liaison for news events and media visits including the annual 9/11 Anniversary ceremony and various tributes.• Served as Deputy Managing Editor for the MEMO blog, writing and editing blog content and assisting in the management of weekly rundowns and content calendar.• Created debriefing recaps on major events and announcements related to public information for review.

• Served as a liaison for news events and media visits including the annual 9/11 Anniversary ceremony and 2015 Papal Visit. • Scheduled and managed TV and film productions with various organizations including but not limited to the NFL and Major League Baseball. • Reported relevant information about the organization in news articles in print and online in comprehensive coverage recaps and in the development of press books.• Wrote, edited and posted for the 9/11 Memorial's MEMO blog.• Tracked budget expenditures; prepared and reconciled expense reports.

• Provided client service administration support; attend meetings, handle scheduling, logistics and provide billing support for the AstraZeneca portfolio.• Researched, compiled and analyzed client media coverage for daily monitoring, quarterly reports and medical conferences.• Wrote, edited and proofed materials including press releases, pitch letters, fact sheets, media lists and client correspondence; demonstrate general knowledge of social media tools.• Managed various internal communications objectives across key AstraZeneca brands including the development portal articles and programs at client offices.• Created and maintained comprehensive project trackers across client accounts.

• Supported North America Communications team with administrative tasks such as travel arrangements, business itineraries and calendar updates as well as multifaceted communications duties across a complex matrix environment. • Actively participated in internal and external projects including a new product launches, redesign and maintenance of the Consumer Healthcare Intranet site and implementation of an interactive social engagement tool for GSK employees.• Measured analytics for internal Intranet articles and quarterly analysis, posted internal new stories and emails and updated spend reporting documents for external donation requests.• Involved in Project Management training, video recording of Employee Resource Groups, and gathering of enterprise-wide opinions for Communication Advisors.

• Creation and maintenance of press releases, dental newsletters and Social Media websites such as Facebook• Expansion of customer base with the use of online coupon contracts with companies such as Groupon, LivingSocial, Lifebooker, etc.• Organization of video recording of dental commercials and patient testimonials

• Handled multifaceted clerical tasks such as data entry for documents and spreadsheets, filing, records management, billing, and answering phones.