Christine Scheid Email & Phone Number

Barcelona, Ct, Es

Barcelona, Cataluña, Spanien

Barcelona

- Planning and execution of social media campaigns for consumer goods brands participating in Degustabox- Social media manager for German social media channels- 360° campaign planning for new edition boxes (selection box, cold box, advent calendar)- Management of monthly influencer campaigns (100 micro-influencers)- Editorial content creation in line with brand identity- Creation of B2B marketing material ( LinkedIn, Newsletter, Case Studies, Press Releases)

Martorell, Catalonia, Spain

Intern in the Social Media Team of the Marketing Communication department of SEAT- Creation and control of content in cooperation with agencies (e.g. motor show IAA 19, current campaigns, daily activities)- Support in the implementation and use of the Social Media tool Sprinklr- Organisation of digital press releases and promoted posts- Influencer analysis for events

Barcelona Area, Spain

- Event organisation, coordination of events and staff, budget planning, customer support- Social Media, Google Analytics, SEO

Munich

I contributed to different sales topics for MINI's German internal sales team and their regional managers by providing various analyses and graphical dashboards on relevant key performance indicators and supporting other trade marketing activities related to sales like the following: - Preparation of a monthly sales performance dashboard, which received an internal innovation award- Analysis on the impact of MINI Brand Managers in dealerships- Preparation of review materials and performance analyses for action plan dealer reviews for 2018- Performance analysis for MINI Awards 2017 for the best dealerships in 2017 (performance based on ten different categories)- Preparation and send-out of personalized MINI Award letters to dealerships (>100) and nominees for best MINI salespersons in 2017

Barcelona Area, Spain

- Organisational support in corporate projects commissioned by the Executive Board - Planning assistance of the sponsorship of the international jumping competition CSIO Barcelona- Operational support of analysis and definition of Sponsoring opportunities- Documentation and communication of authorizations and decisions taken by the management board - Co-organization of a project presentation event with network cocktail between SEAT ,S.A. and IESE MBA students

Cuautla, Mexico

- Support of employee dialogue- Development of a welcome package for new employees- Assistance in the implementation of an online recruiting platform

Master Of Arts - Ma, European Business

Major in Marketing and Management - Master thesis: "Future Challenges in Brand Management for the automotive brands BMW and MINI" - Study.

Bachelor Of Arts (B.A.), Marketing Y Comunicación

Activities and Societies:Double Degree Program with University of Applied Sciences Regensburg Major in Marketing and Business.

Bachelor Of Arts (B.A.), European Business

Major in International Marketing Management - Bachelor thesis: “Application of the Blue-Ocean-Strategy on the premium German carmakers”

Major, Digital Marketing & E-Commerce

Major in Digital Marketing & E-Commerce