Christine Cauthen Email & Phone Number

Carbondale, Il, Us

Los Angeles, California, United States

Los Angeles, California, United States

As creative social coordinator at Ralph LA I've had the opportunity to work on a wide variety of social accounts, including Red Table Talk, Facebook Watch, Starz Brand, The Kardashians, Power Book II: Ghost, P-Valley, Blumhouse and The Proud Family: Louder and Prouder. I've been able to master a variety of social voices, have shaped the landscape of these brands' social pages and have conducted content management and social listening to ensure we're always in-tune with our fan bases. I've been able to work on projects close to my heart as well as new opportunities that have opened my eyes to new fandoms and communities online. I've found passion in telling stories through social channels and through tapping into my own creativity through each of these incredibly unique lenses.

Greater Chicago Area

• Promoted to senior web producer after one year of serving as web producer for Winsight’s biggest brand, Restaurant Business (1M monthly users) • Serves as the first line of assistance for the web production team (4 employees) • Publishes daily and long-form content for editorial and custom promotional packages, optimizing SEO and metadata • Executes custom content projects with clients such as Anheuser-Busch, Tyson Foodservice, Saputo Foodservice, DoorDash and Campbell's • Assists with maintenance for custom websites for NCR, Anheuser-Busch and Tyson Lodging • Leads employee trainings and assists with onboarding • Transitioned from serving Restaurant Business editorial channels to managing custom content newsletter programming, testing and scheduling for an ever-growing list of clients, which requires working with 6+ digital account coordinators • Edited weekly podcasts for Restaurant Business and helped launch a biweekly menu podcast • Managed Restaurant Business’s social media accounts with organic and paid campaigns • Handled project management for special projects, including building pages for all Winsight brands • Pivoted to aiding events team during the Covid-19 pandemic to produce webinars, serving as tech support for sponsored events twice per week

Remote

• Launched the revamped weekly AfroTech newsletter, a digest on the tech brand made by and for black people • Wrote, sourced and edited AfroTech.com news stories, features and branded content

Greater Los Angeles Area

• Launched 21Ninety, a black women’s lifestyle brand centered on developing healthy habits, and aided in determining its target audience and content coverage • Launched signature content series featuring women across industries discussing their careers and daily routines. Some women profiled include Emmy-award winner Lena Waithe and Monique Dorsainvil, former deputy chief of staff and senior adviser for the White House Office of Public Engagement and Intergovernmental Affairs and LGBT Liaison to the White House • Managed a team of freelancers and edited their personal essays • Produced daily newsletter that delivered actionable advice to readers and summarized 21Ninety’s top content from the day. Performed A/B testing to determine headline strategies

Remote

• Launched editorial content and determined which verticals to have on Blavity.com alongside the founders of Blavity, a media site made by and for black millennials • Managed more than five rounds of interns, editing their work for grammar, length, structure and content • Developed the Blavity Style Guide • Edited all Blavity submissions, streamlined the process for receiving and publishing submissions, and maintained relationships with all contributors and staff writers • Served as editorial lead for all custom content for various partnerships including Wells Fargo and McDonald’s

Remote

I was a contributor and creative consultant for The Stylish Standout, though my role had evolved from assistant to editor and more since its inception. During my time with the site, I gained an incredible amount of experience with fashion and beauty journalism. From runway coverage to trend reports and thoroughly-researched market analyses, I was able to fully submerge myself in the expansive world of fashion. I developed a passion for beauty writing and editing as well. The trends and science behind skincare, makeup and hair products have become increasingly available to mass audiences since the popular rise of Youtube and personal blogs. With so many products readily available and being advertised to consumers at all times, I worked to really refine the market and explain what products the everyday person should explore for their needs. Overall, my work at The Stylish Standout was centered on making the world of fashion and beauty extremely accessible to the standout woman. We filtered through the market to pull out the must-know trends, worth-it splurges and everything in-between.I previously served as the creative director for the site. That position oversaw all fashion, shopping and beauty coverage and partners with the Editor-in-Chief to direct creative strategy and execution as the team evolved how we created content for our smart, stylish and sophisticated reader.I was the primary creative voice of all style coverage — fashion features and service-y style posts, all while managing the market and features elements of our fashion content to ensure that our trends coverage, service and styling was forward-thinking, useful and inspiring to millennial women across the country.A large part of my role was serving as a mentor to the style and fashion writers and market editors on our team and coaching them into even more successful and efficient team members.

I was the Editorial Director for The Stylish Standout, a website made for those who don't fit in. We covered fashion and shopping, as well as what matters after the clothes — our way of covering beauty, lifestyle, entertainment, news and culture topics.As Editorial Director I did the following:- Developed content strategy across the site for smart, stylish and sophisticated women- Planned, pitched and edited all categories of stories included on the site, making sure they were each filled with action-oriented service and curated products and original reporting for readers to use as reference points- Collaborated with staff to conceptualize stories and packages to ensure cohesion across all channels- Completed thorough market editing for ready-to-wear fashion, accessories, fine jewelry- Covered Fashion Month runway shows for New York, London, Milan and Paris, cultivating images, analyzing collections and providing constant roundups and trend coverage for our readers- Helped lead internal operations as far as staff training, hiring and any internal questions that I could field for the EIC- Shaped the editorial direction of the site with the EIC depending on our readers best interests and what they asked for, while maintaining the site's mission

Greater New York City Area

I was a remote intern for Bustle's fashion & beauty vertical. I wrote news stories and researched trends in the worlds of both fashion and beauty to maintain a full and booming department. It was my responsibility to keep up with the news and market and to consistently come up with creative ways to share that information with readers. I researched and wrote and even dabbled in some light photoshop for my more creative pieces.

While at Copper Beech I helped with the summer turnover and completed basic office work such as filing, auditing, running credit checks and answering phones. It was my job to work as a team with the other LAs to ensure that our property was at 100% occupancy each year. For both years that I worked there, we were one of the quickest properties nationwide to reach 100% occupancy. During the summer turnover we also had to walk the property and clean units while helping residents with the move-out/move-in process. Year-round I was responsible for helping our residents with any concerns, including lost keys, questions about renewal, roommate issues and more. During leasing season I gave tours of the model homes, and served as the model home for more than two years (even before I was an office employee).

Columbia, Missouri Area

While at Vox Magazine, I completed the following tasks:- I sourced, pitched and assigned local music stories weekly, including profiles, event previews, playlists and multimedia stories. - Worked on writing and packaging sidebars and short reviews- Collaborated with designers and photographers for art- Proofread and copyedited multiple stories weekly- Served two shifts as Assistant Managing Editor, which involved writing cover lines, calendar blurbs, and table of contents blurbs- Served a shift as Digital Assistant Managing Editor, which included working with the digital content team to pitch breaking blog posts, write blurbs for our print teases to the blog and coordinating photos for print from bloggers- Served as a feature editor for two shifts. Assigned content, packaged ideas, edited to fit and provided feedback- Fact-checked stories for my department and my feature editing shifts- Wrote weekly blog posts for the magazine’s blog, Voxtalk, including a recurring playlist for the local football team.- Researched and entered weekly calendar events

Columbia, Missouri Area

Shine So Brightly was a refreshing and exciting experience. It served as a platform for me to delve into my interests in shopping, fashion, trends and makeup like I never had before. It was rewarding to combine my love of the editorial world with those hobbies.- Wrote recurring department pieces reviewing purchases, providing shopping advice for clothing and makeup - Researched trends in the fashion industry for the site to ensure cutting edge coverage- Helped compile top 100 trends of 2013 with fellow editors- Participated in weekly conference calls that served as a platform to brainstorm ideas for the site and packaging overall

- Reported on higher education from institutions in Columbia- Reported breaking news stories and calendar events during a weekly general assignment shift- Reported, edited and published a multimedia story about a local high school student with an at-home baking business- Interviewed Grammy-award winning band fun. and wrote a print story about their tour and organization called The Ally Coalition.

While at FEMA I called those affected by the tragedy in our area and assessed the assistance they would get based on their damage. Toward the end of my time I put together the resource manual for our area, which included local homeless shelters, food banks, medical reference and more.

Bachelor Of Journalism, Magazine Editing

Activities and Societies: Sigma Sigma Sigma, Eta Chi

Education record