Christine Cozzo Email & Phone Number

Bala-Cynwyd, Pennsylvania, United States

• Build and manage social media advertising campaigns on Meta, TikTok, LinkedIn, and Snapchat for diverse clients like Universal Health Services, University of Pittsburgh Medical Center, US Cellular, and Winn-Dixie.• Oversee pacing for campaigns with 6-figure budgets to ensure proper spend.• Develop and implement a manual bid tracking system for LinkedIn campaigns, increasing cost-efficiency.

Philadelphia, Pennsylvania, United States

• Write blog and social media content for clients like UPenn, United Way, and NuBalance

• Achieved an 8% Google Ads CTR with a 4-week, $10,000 grant SEM campaign for a healthcare non-profit• Utilized web analytics to write data-driven Google Ads with keyword research via SEMrush• Measured the effectiveness of Google Ads strategies with daily campaign tracking

Philadelphia, Pennsylvania, United States

• Organized semi-annual student tours to NYC and Philadelphia advertising agencies• Coordinated weekly industry guest talks and professional workshops for 50+ members• Planned and led a Microsoft Excel workshop, teaching fundamentals to advertising students

Philadelphia, Pennsylvania, United States

• Coordinated with other executive board members to fundraise over $400 for the organization in a single night• Collaborated with a large team to bring 35 advertising students on a day-long agency crawl, touring three advertising agencies in New York City• Voluntarily established a role transition document that detailed how to achieve success as Treasurer, following the loss of a similar document

• Achieved 160k+ impressions and 700+ clicks on LinkedIn Ads in just two weeks with an $1,000 budget by following industry best practices• Performed regular data analysis to identify trends and make strategic changes• Managed client relationship with communication via emailing status reports and scheduling meetings

New York, New York, United States

• Co-created campaign concepts for various brands including LinkedIn, UNICEF, Natural Bliss, Courvoisier, and Downtown Alliance with a design partner• Evaluated Stouffer's social content against campaign guidelines to provide recommendations• Wrote TV billboard scripts for new Stouffer's Sides

Philadelphia, Pennsylvania, United States

• Wrote paid Google search ads with SEO-researched keywords• Wrote blog and social media content for 10 clients with varying brand voices• Performed social media and website audits to uncover growth opportunities

Philadelphia, Pennsylvania, United States

• Boosted Instagram followers by 13% by conceptualizing and posting content, using Photoshop and Canva • Assessed social media analytics for campaign effectiveness• Constructed an advanced, auto-updating Excel content calendar with filters and conditional formatting

Philadelphia, Pennsylvania, United States

• Wrote long-form copy for updated Temple University web pages• Executed a weekly TikTok series via planning, scripting, filming, and editing• Ideated and produced content for Instagram, TikTok, Facebook, and Twitter

Trenton, New Jersey, United States

• Wrote blogs and supporting social and email copy for clients like Solo Cup, Eva NYC, and Freeli Foods• Created a new plug-and-play email format for monthly promotions• Ideated, executed, and analyzed Zero Waste Box's "Plastic Free July" social media campaign