Christine Holland Carvalho, Mba

Christine Holland Carvalho, Mba Email and Phone Number

Building strategic partnerships that deliver results * Fractional/Interim C-level executive with experience in multiple c-level roles * Advisory Boards * Innovative Problem Solver * Investor @ Marathon Growth Management
Christine Holland Carvalho, Mba's Location
Greater Phoenix Area, United States, United States
Christine Holland Carvalho, Mba's Contact Details

Christine Holland Carvalho, Mba work email

Christine Holland Carvalho, Mba personal email

n/a

Christine Holland Carvalho, Mba phone numbers

About Christine Holland Carvalho, Mba

I'm passionate about building innovative partnerships that deliver win-win-win results for both companies and the consumers/customers who engage with them.I’m an experienced c-level executive who has successfully delivered in multiple roles - a marketing focused generalist with over 20 years experience who has held executive leadership positions and consulted with a wide range of companies from Fortune 100 to mid-size businesses to start-ups.I bring the unique combination of an experienced board facing, c-level advisor with the perspective of a (sometimes) successful entrepreneur and investor. My key strength is my ability to quickly understand both opportunities and pain points, assess root causes, and develop solution oriented strategies that are fully integrated across the functions of marketing, sales, and operations to ensure seamless execution.I have a proven track record of quickly scaling innovation and change, and building organizational capabilities resulting in accelerated growth, increased cash flow, and sustained profitability.I am recognized as a highly agile, collaborative, resilient, and persistent leader who finds big idea creative solutions utilizing deep cross functional perspectives including marketing, insights, analysis, product development, sales, finance, IT, and multi-facility operations.

Christine Holland Carvalho, Mba's Current Company Details
Marathon Growth Management

Marathon Growth Management

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Building strategic partnerships that deliver results * Fractional/Interim C-level executive with experience in multiple c-level roles * Advisory Boards * Innovative Problem Solver * Investor
Christine Holland Carvalho, Mba Work Experience Details
  • Marathon Growth Management
    Practice Lead - Marketing Growth Strategy - Building Purposeful Partnerships
    Marathon Growth Management Jan 2008 - Present
    Denver, Us
  • Golden Health Initiative
    Acting Chief Growth/Finance Officer
    Golden Health Initiative Sep 2024 - Present
    Phoenix, Az, Us
  • Fabric Inc.
    Advisory Board
    Fabric Inc. Nov 2018 - Present
    Santa Monica, California, Us
    Start-up venture connecting consumers and brands to directly monetize consumer data and influence. Register your $Cashtag today.
  • Asu Enterprise Partners
    Vice President - Partner Success
    Asu Enterprise Partners Jul 2022 - Sep 2024
    Tempe, Arizona, Us
    The Office of Partner Success was created to provide partners with bespoke access to resources across the ASU enterprise, to create value by solving critical challenges for businesses and the communities we serve.
  • Arizona State University
    Brand & Marketing Strategy - Insights & Data Analysis, Partnerships, Digital Transformation
    Arizona State University Aug 2020 - Jul 2022
    Tempe, Az, Us
    ASU is the largest and most innovative university in the country (for the 10th consecutive year!)
  • Coca-Cola Canada Bottling Limited
    System Strategy & Brand Partnerships - Acted As Vp Commercial Strategy/Chief Strategy Officer
    Coca-Cola Canada Bottling Limited Nov 2016 - Sep 2020
    Toronto, Ontario, Ca
    Developed go-to-market commercial strategy and execution plans, organization design, and governance model for newly created production and distribution franchiseCollaborated with executive team, board of directors, and brand partners to establish stand alone business, develop new routines and governance processes, and drive accelerated system growth and stabilityManaged brand partnerships including the Coca-Cola portfolio, Canada Dry, Monster, Evian, and A&W
  • The Coca-Cola Company
    Vice President - Strategy & Productivity
    The Coca-Cola Company Jul 2015 - Nov 2016
    Atlanta, Ga, Us
    As part of Coca-Cola Refreshments (bottling operations), reported to President/CEO leading Project Management Office to innovate new growth and profit drivers, transform business, manage complex, strategic partnerships, and oversee special projectsAccomplishments included:* Received internal "Best of the Best" recognition for strategic partnership with Arizona State University* Developed price and package strategy and operations efficiencies to address incremental tax levies
  • Touch Mobilizing Shoppers
    Partner - Mobile & Digital Marketing Agency - Customer Loyalty - Consumer Research & Insights
    Touch Mobilizing Shoppers Jun 2013 - Dec 2015
    Managed client relationships and project management to develop affinity campaigns and engagement research with brands and retailers via optimized websites, digital ads, and mobile apps
  • Nielsen
    Vice President Strategic Account Development - Consumer Insights - Innovation
    Nielsen Mar 2014 - Nov 2014
    New York, Ny, Us
    As part of Affinova (acquired by The Nielsen Company) - Developed client relationships at multiple Nestle divisions in the U.S., Canada, and Latin America to collaborate and project manage research initiatives, delivering insights that improved innovation concepts, product assortment, and customer pricing
  • Archpoint Group
    Practice Lead - Innovation Strategy, Go-To-Market Strategy
    Archpoint Group 2008 - 2013
    San Antonio, Texas, Us
    Trusted interim/fractional leader in multiple executive roles (c-level/VP roles) to drive innovation strategy, growth oriented organization design, change management, and process improvement at companies including Starbucks, Oakley-Sunglasses Hut, Mars Chocolate North America, The FRS Company (energy drinks and supplements), Bil-Jac (pet foods), Yakima Products, Basic American Foods (HungryJack, Modern Table), Pinnacle Foods (Vlasic, Duncan Hines, Birds Eye, HungryMan)Utilized methodologies such as Six Sigma and Continuous Improvement to drive change management and improve efficiency through streamlined process, organization design, and evolving corporate culture
  • The Coca-Cola Company
    Region Marketing & Commercialization Lead - Integrated Marketing- Brand-Building-Sponsorships
    The Coca-Cola Company Dec 1997 - Dec 2007
    Atlanta, Ga, Us
    Led marketing operations and go-to-market strategy including multi-functional teams of brand marketing, insights, customer marketing, partnerships, and activation for the Coca-Cola portfolio of brands in the regionPartnered with strategic brand alliances such as the LA Dodgers, Disney, Universal Studios, and Harkins Theaters to improve ROI on promotions and contractual agreementsLaunched and served as General Manager for $7MM pilot dedicating a brand and sales team to emerging brands, expanded nationally
  • The Coca-Cola Company
    Brand Director - Coca-Cola Zero Global Launch - Integrated Brand Marketing - Sponsorships
    The Coca-Cola Company Jan 2005 - Dec 2005
    Atlanta, Ga, Us
    Developed brand strategy and coordinated extensive cross-functional team to deliver an accelerated global launch of the new brand, Coca-Cola Zero, with internal stakeholders, advertising agencies, distributors, field operations, strategic partners (NCAA), and customers
  • The Coca-Cola Company
    Division Marketing Director - General Manager
    The Coca-Cola Company Jan 2000 - Dec 2002
    Atlanta, Ga, Us
    Developed consumer and customer insights to drive local marketing strategyManaged product launches, overall p&l, and strategic partnerships (such as Arizona State University, Phoenix Suns, Phoenix Zoo, Albuquerque Balloon Festival) for Arizona/New Mexico division
  • The Dial Corporation
    Senior Brand Manager – Dial Antibacterial Personal Care Portfolio - Integrated Brand Marketing
    The Dial Corporation Apr 1993 - Dec 1997
    Us
    Responsible for delivering market share and financial growth on the brand portfolio, overall brand health metrics, and cross-functional team leadershipReceived "Best Practice" recognitions for innovation, customer collaboration, process changes, and cost savings.

Christine Holland Carvalho, Mba Skills

Marketing Strategy Strategy Customer Insight Brand Management Integrated Marketing Strategic Partnerships Strategic Planning Product Development Cross Functional Team Leadership Competitive Analysis Marketing Research New Business Development Mobile Marketing Shopper Marketing Start Ups Entrepreneurship Market Research Brand Development Segmentation Product Launch Digital Marketing Consumer Insight Shopper Insights P&l Management Customer Engagement Shopper Engagement Product Launches Product Innovation Customer Acquisition Market Insights Business Process Improvement Innovation Management Brand Equity

Christine Holland Carvalho, Mba Education Details

  • Harvard Business School
    Harvard Business School
    Women On Boards
  • Harvard University
    Harvard University
    Coca-Cola Refreshments Executive Education Program
  • University Of Arizona - Eller College Of Management
    University Of Arizona - Eller College Of Management
    Entrepreneurship And Marketing

Frequently Asked Questions about Christine Holland Carvalho, Mba

What company does Christine Holland Carvalho, Mba work for?

Christine Holland Carvalho, Mba works for Marathon Growth Management

What is Christine Holland Carvalho, Mba's role at the current company?

Christine Holland Carvalho, Mba's current role is Building strategic partnerships that deliver results * Fractional/Interim C-level executive with experience in multiple c-level roles * Advisory Boards * Innovative Problem Solver * Investor.

What is Christine Holland Carvalho, Mba's email address?

Christine Holland Carvalho, Mba's email address is ch****@****asu.edu

What is Christine Holland Carvalho, Mba's direct phone number?

Christine Holland Carvalho, Mba's direct phone number is (310) 321*****

What schools did Christine Holland Carvalho, Mba attend?

Christine Holland Carvalho, Mba attended Harvard Business School, Harvard University, University Of Arizona - Eller College Of Management.

What skills is Christine Holland Carvalho, Mba known for?

Christine Holland Carvalho, Mba has skills like Marketing Strategy, Strategy, Customer Insight, Brand Management, Integrated Marketing, Strategic Partnerships, Strategic Planning, Product Development, Cross Functional Team Leadership, Competitive Analysis, Marketing Research, New Business Development.

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