Responsible for all things branding, marketing, and digital.

Creative Lead: Leading all client projects of the company including, but not limited to, web design & development, presentation design, and social media content development projects. Strategic Lead: Searching for new opportunities & solutions we can offer and ensuring the company is up-to-date with all the latest innovations in the tech, digital marketing, & creative industry.Business Development & Account Management: Hunting down new clients, businesses, and opportunities for the company while working & building relationships with current clients.

- Championed the social media (FB, TW, IG, YT) of Yellow Cab, from planning to publishing, and spearheaded numerous campaigns, such as the NY XL Pizza Slice, for the brand.- Pitched for and won the Prulife UK Social Media Management Account.- Oversaw radio and on-ground efforts for Energizer & Eveready resulting in an uptick in sales in rural areas of the country. - Sourced and managed the digital & TV partnership efforts of Colgate and Palmolive Philippines resulting in numerous partnerships between the brand and Grab, Shopee, Lazada & ABS CBN.

Account managemento Built good working relationships with the existing clientele while hunting down new opportunities for the company. o Led the overall creative process by assessing the clients’ briefs, communicating their challenges to the creative team and conceptualizing innovative solutions and strategies to hit clients’ goals & KPIs. o Developed and designed brand assets & content for clients including but not limited to digital/print collaterals, large format artworks, interactive software programs, videos & animations.o Prepared and delivered pitch decks to potential clients and achieved yearly individual sales value of over 1m SGD.o Clientele includes but not limited to Singtel, Huawei, MBS, PUB, SCDF, JTC, NEA, NEC, Epicor, Pratt & Whitney.Project managemento Worked closely with multiple internal & external teams to ensure that projects are executed smoothly from start to finish and that all expectations are met, if not exceeded.o Managed the projects’ budget efficiently to guarantee a healthy profit on every project. o Headed projects up to SGD 900,000 in value including product launches, exhibition & event marketing, interior, video production & rebranding exercises.

- Primarily tasked with account and project management by spearheading several corporate projects such as business matching, conferences, exhibition stands & shop interiors. Clientele includes Lenovo, Loccitane, Midea.- Collaborated with international partner offices from Singapore, Hong Kong, China to execute projects across the region.- Introduced the concept of brand consistency internally and designed the company website from the ground up. - Increased yearly sales value by 100% versus the previous year and promoted once during my tenure with the company.