Developing, maintaining & growing business relationships with existing clients and key partners (large corporations & mid-market)Commercialization of new digitized services related to the marketplace: advertising and analytics.Operating as primary point of contact for multiple product lines supporting the customer journey.Developing marketing & commercial strategy to drive regular order traffic via the RedCloud Marketplace platform

• In charge of developing and engaging new corporate accounts in a consulting and sales role with FMCG, and distributor network and retail markets • Liaising with customer success and product team in order to drive product adoption and revenue through the platform• Hiring, training and managing outsourced sales force to spearhead our market penetration

BusinessDeveloped and implemented the trade strategy in the assigned territory (Greater Buenos Aires / 2500 point of sales) by coaching the trade marketing representatives in order to boost volume and market share.Results SoM : +1.5pp FY 2017 vs SPLYResult Volume : +0.5% FY 2017 Vs SPLYManagementManaged, coached and developed an effective trade representative team through on-the-job training, staff motivation and feedback in order to achieve our… Show more BusinessDeveloped and implemented the trade strategy in the assigned territory (Greater Buenos Aires / 2500 point of sales) by coaching the trade marketing representatives in order to boost volume and market share.Results SoM : +1.5pp FY 2017 vs SPLYResult Volume : +0.5% FY 2017 Vs SPLYManagementManaged, coached and developed an effective trade representative team through on-the-job training, staff motivation and feedback in order to achieve our goalsCoordinated and managed budget for trade programmes (selling out activities, staff activation) as well as contract negotiation with customersCoordinated the productivity & cost optimization of the territory Show less

• Developed and implemented the distribution strategy in key account channels (Shell, YPF, AXION, Open 25) in line with overall business plan and objectives.• Worked closely with customers in order to improve their business efficiency, by increasing the effectiveness of the selling process and assuring a good communication of our brands to the market. • Managed, trained, informed and motivated in-field sales force in order to assure excellent business contact with clients and… Show more • Developed and implemented the distribution strategy in key account channels (Shell, YPF, AXION, Open 25) in line with overall business plan and objectives.• Worked closely with customers in order to improve their business efficiency, by increasing the effectiveness of the selling process and assuring a good communication of our brands to the market. • Managed, trained, informed and motivated in-field sales force in order to assure excellent business contact with clients and deliver trade marketing activities that are superior to the competition. Show less

• Oversaw the implementation of telesales in Buenos Aires and Mendoza in line with national distribution strategy and trade marketing objectives• Set up new key performance indicator for Telesales sales force• Successfully managed and trained sales force in order to comply with trade objectives

• Assisted in the development, communication and implementation of Winston strategy and consumer engagement activities which were aligned to Marketing, Brand Portfolio and Consumer Space strategies and which assisted in the achievement of Joint Venture objectives• Developed and implemented Shuang Xi launch plan in Peru • Ensured stable relation with licensing companies.• Was the trusted contact for maximizing Joint Venture relationships with key stakeholders from… Show more • Assisted in the development, communication and implementation of Winston strategy and consumer engagement activities which were aligned to Marketing, Brand Portfolio and Consumer Space strategies and which assisted in the achievement of Joint Venture objectives• Developed and implemented Shuang Xi launch plan in Peru • Ensured stable relation with licensing companies.• Was the trusted contact for maximizing Joint Venture relationships with key stakeholders from Peru• Worked with external agencies to ensure day-to-day activities related to brand programmes were performed with the required qualities. Show less