Christophe Girault Email & Phone Number

La Rochelle Area, France

Focusing on a number of critical initiatives to drive and support TIDWIT hypergrowth:• Building a Customer Success organisation from scratch to deliver a seamless post-sales experience, and support strategic accounts onboarding, engagement, satisfaction, retention and expansion globally. Looking after TIDWIT GSI enterprise customers globally (Capgemini, Accenture, IBM, Infosys, Cognizant, HCL, Dell etc.).• Building a global framework to operationalize and streamline the syndication and management of thousands of digital assets (including videos, documents, collaterals, courses, curriculums...) that are being added to the TIDWIT ecosystem network every month and distributed to hundreds of thousands of users across the world.• Supporting strategic opportunities within our existing customer base to increase our footprint and secure renewals and as a result, doubled revenue across our top 3 accounts over the past 18 months.• Working x-functionally to design, develop, QA, and deploy major platform evolutions and fit for purpose apps.

Paris Area, France

• Our customers are Cloud Solution Providers in the Telco, CSP, VAR, and Distribution space (e.g. Vodafone, AT&T, Deutsche Telekom, BT, PCM, Cancom, SoftBank, etc.)• Our partners are ISVs like Microsoft, Google, Docusign, GoDaddy, Weebly, Canvas etc. who integrates into our platform for large-scale distribution through our global customer network.Areas of responsibility:• Influence and change the way in which AppDirect engages customers and partners, focusing less on technology and more on desired business outcomes and Go-To-Market. • Engage AppDirect's customers & ISV partners around the world to help grow our mutual business, guiding them to develop cross-functional GTM plans to grow cloud services sales and adoption in the SMB segment - and leveraging our cloud marketplace platform as a foundation for scale.• Capture, consolidate and structure ecosystem insights, learnings and best practices and create a blueprint for effective cloud services monetisation, delivery and adoption.• Develop engaging marketing content (webinars, e-books, case studies, etc.) to position AppDirect as a thought leader in cloud service commerce and generate demand through pull marketing campaigns. Our recent GTM webinar series influenced $5M worth of pipeline across 21 opportunities and $1M of Total Contract Value in just 6 months.• Coach the sales team how to leverage our blueprint as a value driver and key differentiator in prospects engagement.• Organise and host annual customer-centric events- known as AppDirect GTM roundtables - to advocate and cross-pollinate GTM knowledge at regional level.• Work hand in hand with our SDR/AE teams to shorten the sales cycle (focus on best-fit customers and value-based conversations) and support AM/CSM teams with account satisfaction, expansion and retention.• Run keynotes and fireside chats at AppDirect Engage - our annual ecosystem event - and host GTM breakout sessions at Industry events (e.g. Microsoft CSP Summit).

France

• Responsible for developing EMEA partner marketing strategy across all OEM and Telco partners (HP, Packard Bell, Lenovo, Bouygues Telecom, Orange, Deutshe Telekom, Telenor, Belgacom…) – building a strategic framework to accelerate time to market and replicate success.• Lead a team of five marketing professionals across France, UK and Germany to help drive $106M in bookings for the region.• Created and hosted "Symantec Telco’nnections", the first-ever joint event between Symantec's Consumer and Enterprise Business Units for telecommunications partners.• Collaborate with Americas and APJ partner marketing teams to share EMEA best practices.• Participate in key deals, go-to-market strategy and planning, and supporting my team on day-to-day execution with our partners, growing our mutual business as a direct result.• Build trusted relationships with key decision makers and influencers, including executive sponsors.

In charge of OEM/ISP channel marketing across EMEA. Fully responsible and accountable for the budget (multi-million dollar), strategy, planning and execution of key channel marketing programs including on PC messaging, online marketing, e-CRM, mass advertising, call center training and high impact sales incentives, partner events etc.• Build joint marketing plans with OEM/ISP/Mobile Carriers across EMEA to upsell their customers to Norton products and services.• Gather business intelligence and consumer knowledge through market research, customer surveys and focus groups. Build a global CX auditing framework to capture and consolidate end-to-end customer experiences across partners and competitors and build ad-hoc optimization plans.• Execute BtoBtoC programs across partners, across countries, across channels (including call centers, retail shops and online/digital) to drive awareness, increase sign-up and activation, and reduce churn.• Build innovative programs/approaches to tackle new opportunities (demand generation, customer care…) and generate incremental revenue.• Team up with Partner Sales on new business pitches.• Represent Symantec when visiting partners: run follow-up meetings, product trainings and quarterly business reviews; directly engage with sales reps and team leaders across key sales channels to increase internal adoption.• Work in complete co-operation and alignment with Symantec internal business units (sales, product & support teams, global brand marketing, global online sales, legal and procurement).• Brief external suppliers/agencies and secure on-time delivery of the requested programs and material.• Implement tracking and metrics; prepare dashboards and regular reporting for upper management.

Plan and implement key marketing programs with tiers-1 OEM partners in europe (including HP, Dell, Sony, Acer, Packard Bell and Toshiba), coordinate work with internal teams and external suppliers. Develop and share OEM "Best Practices" at EMEA level in close collaboration with global teams (US).

• Full responsibility for Packard Bell websites across EMEA (14 country sites & 1 corporate site) including design, structure, navigation, content management (daily updates across multiple web properties), back/front end developments, online partnerships and affiliation (tradedoubler), tracking and reporting (google analytics, weborama)• Team management including web designers, web masters and web developers• Benchmark competitors websites so that to deploy brand new, innovative but easy to navigate Packard Bell sites on a yearly basis• Ensure timely Packard Bell websites update and key marketing actions implementation in close collaboration with sales offices and european sales & marketing teams• Coordinate partners programs & solutions implementation with engineering and software teams (such as Symantec, Google, Microsoft, AMD etc.)

Packard Bell websites front and back office developments (.Net, PHP, Oracle, MySQL)

Bac +5, Computer Science, Marketing, Project Management, Finance

Activities and Societies: Sailing teacher during summer vacations, windsurfing Various training periods in the following fields: 1999 > 6.

Bac +2, Classes Préparatoires

Engineering School, Electronics & Computer Science