Chris Arias Email & Phone Number

Gainesville, FL, US

• I provide marketing automation consulting solutions as a SaaS onboarding expert including a personalized 8-week 1-on-1 course covering the features, implementation, and strategy relating to your software.MARKETING.
• Custom 8-week course on your MA platform
• Optimize your existing marketing automation stack
• Short-term projects, agency client overflow projects
• Retainer consultant or contributor; set up of workflows, alerts, emails, integrations, etc.FREELANCE COPYWRITING SERVICESTopics: Business, Marketing, SaaS, Networking/Career, Trade Shows, Real Estate, Construction.

Tampa, FL, US

• “Executives around the nation are hand-picked for the board to provide students an exclusive group of individuals with diverse industry backgrounds to offer different points of view and distinctive leadership.
• Preserve and enhance the reputation and quality of the college through strategic review of the credit and noncredit offerings to the community, as well as help to build USF's value to the business community
• Offer the benefits of my experience to the faculty and students through occasional classroom visits, forums and conferences, giving input on USF's programs
• Promote the college's goal of linking industry with academia to help ensure that our work is relevant and benefits the business community
• Attend board meetings
• Participate as a speaker, mentor, and panelisthttps://www.digitalmarketingatusf.com/chris-arias.html

St Louis, MO 63141, MO, US

• Work as a Marketo and Pardot technical subject matter expert to provide solutions to complex business problems, based on real-world experiences
• Create marketing automation implementation plans to include sales and marketing alignment, lead-to-revenue strategies, database requirements, automation configuration, and functional mapping of integrations
• Lead architecture projects, working to understand functional requirements, interacting with cross-functional teams to architect, design, develop, test, and deliver solutions
• Oversee and execute marketing automation audits, implementations, integrations, and rebuilds as a member of a cross-functional team
• Generate customer presentations leveraging value-based methodologies
• Develop proof-of-concept projects to validate new architectures and solutions

Edina, Minnesota, US

• Leadous provides a refreshing perspective on driving quality leads by optimizing the value of marketing automation platforms. Marketing performance is accelerated by the introduction of integrated digital campaign.
• Develop and execute client demand generation strategies that leverage Marketo and marketing automation best practices.
• Provide best practice demand generation and campaign planning consulting for clients
• Optimize and maintain Leadous client documents related to demand generation, marketingcampaign planning, and reporting
• Gather customer requirements, identify optimal solutions, and architect marketing automation strategies using best practices in marketing automation, lead management, and revenue performance management
• Design and implement advanced nurture programs, lead scoring models, lead lifecycle programs, and complex automation workflows

• FairWarning was acquired by Imprivata on 12/1/20.I managed and optimized usage of FairWarning's marketing automation platform, Pardot, for marketing campaigns while driving highly segmented audiences to engage with.
• Established and maintained scalable, best practice processes for lead generation workflows, lead scoring and grading, data normalization, reporting, and email marketing; ensured processes were implemented consistently.
• Created email nurture flow and drip campaigns in Pardot that helped with conversion. Analyzed conversion paths to make recommended changes
• Troubleshooted and did QA for campaigns and workflows
• Worked jointly with the Sales Ops and Sales teams to ensure proper integration and data integrity between Pardot, Salesforce, and other applications
• Created and maintained reports and dashboards on the operational effectiveness and business impact of marketing activities and campaigns within Pardot and Salesforce

Gainesville, Florida, US

• I led a team of incredibly talented marketing professionals and represented our committee on the board of directors. I coordinated marketing efforts by organizing, supporting, assigning, and collaborating on projects.
• Supported a team of marketers from all scopes and managed their assignments with Trello
• Social media engagement more than 2X
• Created a professional development blog series to boost SEO & nurture leadsACEL’s mission is to encourage the development of young leaders and engage them in community life by being connected, informed, and involved as.

Gainesville, FL, US

• Managed and optimized usage of ITProTV's marketing automation platform, Pardot, and used it to build automation programs to aid our lead generation efforts
• Coordinated efforts between the sales and marketing teams to ensure a cohesive and engaging experience for our members
• Imported, maintained, and segmented lead lists for use in marketing campaigns, then distributed them to the appropriate sales representatives when they were deemed ready for the next stage of the sales process
• Implemented and maintained marketing automation strategy, email programs, martech stack, and analytics
• 85,000 marketing-generated leads created during my employment
• Analyzed and reported on data collected from Pardot

Gainesville, Florida, US

• Worked closely with an assigned group of marketing agencies as I introduced, oriented, and trained them on the SharpSpring marketing automation software platform during a 60-day onboarding period
• Assisted Agency Partners with set up of the platform for their company
• Assisted Agency Partners with strategic marketing consultation, implementation, and sell-through related to use of the platform
• Performed joint demos with Agency Partner clients using GoToMeeting
• Maintained and improved Partner engagement with the platform
• Using Pendo customer insights software, I identified existing at-risk Partners, then reached out to provide strategies and solutions to relieve their specific pain points in an effort to retain them and turn them into.

Ramsey, NJ, US

• Prospected new business and maintained customer relationships; utilized CRM (Salesforce) to manage and organize those relationships
• Consulted with business owners and decision makers about their needs in order to find a solution that helped them meet their company’s goals
• Created and presented product proposals for office hardware, database management software, workflow management software, network security, etc.

Gainesville, Florida, US

• Provided an excellent customer experience for multiple customers a day while consistently exceeding sales goals
• Managed a $650,000 commercial portfolio of natural gas and electricity customers
• Increased my portfolio’s margin by over 35% in less than a year and led my department
• Year to date closing percentage: 95.5% (January 2015 – October 2015)
• Maintained relationships with clients, renewed their contracts, and consulted on the best options for their businesses given market conditions
• Managed and coached a team of outbound sales reps who assisted in bringing my portfolio new business; trained new employees