Recognized as most decorated WHSV-TV 3 account executive ever, achieving 4 of top 10 annual sales records▸ Earned spot in top 10 of sales leaders for Gray Television more than 24 consecutive months for new local direct sales▸ Create and present advertising strategies and ideas for local businesses incorporating television and digital mediums including core accounts and new accounts▸ Ability to build and maintain positive customer relationships in order to develop new business by reaching out to local businesses, nonpro ts and other organizations to create customized marketing solutions

Digital Sales Director; responsible for managing existing campaigns as well as generating revenue by prospecting and selling interactive advertising campaigns for www.whsv.com in collaboration with off-line partners as required. Responsible for client proposal, preparation and presentations, successful closing negotiations, campaign reporting and revisions and meeting team and individual revenue goals.

• Maintain a broadcast agency account list of $1MM+ while developing new local direct business• Provide local businesses with advertising solutions aimed at stimulating growth for their company using a needs analysis consultation• Knowledgeable in ratings and seeking research relevant to gaining share of a buy• Negotiate with agencies in order to secure the best possible share percentage for buys in the designated market area• Developed and maintain $200,000 in digital revenue consisting of agency clients and local direct businesses • Increased digital revenue 300% year over year 2009-2012• Certified reseller of Yahoo! and Zillow online display and mobile advertising• Proficient in creating advertising campaigns utilizing mobile marketing and text campaigns platforms• Expert in introducing and educating traditional broadcast, print, and radio advertisers on the features and benefits of using digital media and mobile marketing

MEDIA GENERAL INC Newspaper Account Executive              ​Manassas, VA​    Jan 2003 – Jan 2008Manage an active print advertising customer portfolio of local businesses in excess of $1MEstablished a relationship with the Northern Virginia automotive dealers resulting in $1M in new revenueConsecutively increased territory revenue growth from 2003-2007 by $150K YTYNegotiate with clients and local organizations in order to secure the best possible package for trade agreements and local partnershipsSuccessfully completed ‘Co-Learn’ customer focused sales training courseAchieved Manassas Journal Messenger office location highest percentage 130% over sales & total revenue goals during 2003, 2004, 20052004, 2005, 2006, 2007 Virginia Press Association Award Winner for Creative Design

NEWS & RECORD Newspaper Account Executive​​           Greensboro, NC ​  Oct 2000 – Apr 2002Established a lucrative client base within an assigned territory while ensuring customer satisfactionIncreased sales 135% over monthly sales goal within first year with companyPresented and closed proposals for individual contracts in excess of $60KCompleted ‘Professional Selling Skills’ training course