Acquired by Avista Capital Partners after leading successful sale process, in collaboration with investment banking partner, that delivered significant increase in enterprise value for Audax Group. Led the acquisitions of A+D and Solarcaine from Bayer (2023) and vH essentials from Wisconsin Pharmacal (2024).Delivered back-to-back double digit growth on the base business for the 2022 and 2023 fiscal years.Led the most productive organization in the Audax portfolio of companies based on profit per full-time employee - Asset light operating model that can quickly pivot with a blend of core internal capabilities and external partners.2023 CHPA U.S. Self-Care Marketing Award Winner for Innovative Marketing Campaign - Bonine 9x the Adventure. 2022 CHPA U.S. Self-Care Marketing Award Winner for Best Product Launch Campaign. Bactine's Don't Fear the Boo Boo campaign and Wound Healing platform of products are the catalysts that have almost doubled brand sales since joining the organization in 2019.

Implemented 4-Pillar Growth Model delivering record sales (2019-2021): Bactine +60%, Emetrol +50%, Glaxal Base +20%.Expanded distribution footprint by 80,000+ doors leveraging fact based selling mentality. Lead relationship with national retail broker network of 250+ team members.Assembled cross functional innovation team including Product Development (Professional Compounding Centers of America), Regulatory and Market Research to commercialize OTC medications and Medical Devices. Sourced external agencies for clinical and consumers testing that resulted in new-to-market power claims across the portfolio. Claims testing helped reverse 5-year declines on Emetrol and the brand is now delivering record sales. Created culture of collaboration and optimized organizational performance while reorganizing Marketing, Sales and Product Development to align with macro trends (ex: e-Commerce) and business priorities. Tripled e-Commerce and Regional Accounts/Alternate Channel sales in two years.Oversee Sales and Marketing due diligence for buy and sell side deals ranging from $1 million to $100+ million valuation.

Serving 3-year term (2022-2025)The Alumni Board is a group of Owen’s most committed alumni. Board members serve the community through promotion of, and support for the school’s strategic priorities and initiatives. Their role is to both strengthen connections within the Alumni community at-large, and to partner with Owen in ensuring the school’s long-term growth and success.

Elevated OrganiCare in the Natural and Organic space (Oral, First Aid and Feminine Hygiene Categories).o Increased distribution by +30,000 doors and sales increased from less than $1MM in 2018 to $3MM+ in 2019 and almost $6MM in 2020.Led Sales and Marketing reorganization to align business priorities with internal and external resources. o Recruited Vice President of Sales, National Sales Manager, Marketing Director, and agency partners that remain an integral part of the team.Developed 5-year strategic plan, in collaboration with an investment banking organization, to attract investors during an upcoming multi-million-dollar fundraising campaign.Oversaw brand positioning, agency relations, creative development, media planning, innovation, P&L management, etc.

Oversight for $275MM Pain Care Category that experienced record growth from 2012-2018. Member of Sanofi Consumer Healthcare GCLT (Global Category Leadership Team) and U.S. Global Categories Leadership Team (Marketing). Presented transformation of the Sanofi U.S. Pain Care business at the 2018 Global Marketing Leadership Forum (approx. top 200 Marketers).Overcame $20MM+ of unexpected financial headwinds to exceed profit and revenue goals for 2018. Utilized a flexible pipeline, entered an established brand into new categories, focused on closing highly incremental distribution gaps, developed a unique trade event leveraging Shaquille O'Neal and introduced breakthrough advertising creative.

Recipient of 2017 Champions for Customers companywide award for Best Business Innovation. P&L oversight for $275 million portfolio of 6 brands. Exceeded revenue and profit expectations 6 consecutive years.o Portfolio sales have increased from $135 million to $275 million since 2012.o Awarded +150% increase in media dollars from 2014 to 2017. o Created a vision for growth that tripled Aspercreme sales ($30 million to $100 million) from 2015 to 2017. Initiated cross-functional team focused on commercializing new products. Team has contributed $250 million since 2013 and this cross-functional model is now used across the organization by other brands.o Established new segment of pain relievers with the commercialization of over-the-counter Lidocaine. In just two years, Lidocaine became a $160 million segment and Sanofi accounted for 70% of sales. Aspercreme with Lidocaine was recognized as the #2 new product (2,400+ new items in 2015) in the Health, Beauty and Wellness categories. o Collaborated with Marketing Director to launch the highest selling device in category history. Received the 2014 Sanofi “People’s Choice” and “Working Together” awards and 2014 Supplier of the Year at CVS.o Introduced the #1 new item in the category in 2013, 2014, 2015 and 2016. Shaped strategic direction for $80 million measured media budget that includes a partnership with NBA Hall of Famer Shaquille O’Neal. Partnered with creative agencies to produce 50+ television and online video spots to date. Managed five team members from Assistant Brand Manager to Senior Brand Manager levels. Oversee delegation of team responsibilities with a focus on balancing business priorities and development opportunities.

Worked with Marketing Director to develop new product concepts that have delivered $300 million in retail sales. Diabetic and Men’s Lotion initiatives became #1 in each respective segment and Diabetic Lotion received a Sanofi Innovation award. Identified portfolio gap that led to Gold Bond Ultimate Hand Cream launch. Led development from concept to commercialization. Gold Bond Ultimate Hand Cream became the #1 Hand Cream in the category. Led brand negotiations including a multi-million dollar sampling initiative. Reduced costs by 30% and recognized by Sanofi Purchasing Group for exceptional results.Skincare liaison to creative team and third party suppliers. Credited with modernizing packaging and promotional imagery. Packaging refresh included new logo and color standards as well as new claims across the portfolio.

Sold business yielding +500% return on initial investment.Lobbied Chattanooga City Council leading to approval of new ordinances paving way for pedicab operations.Pitched media that yielded exposure in publications such as New York Magazine and the Atlanta Journal of Constitution. Recognized by CityScope Magazine as one of the “Hot 100” things to do in Chattanooga.

Transformed analyst role by creating financial models used to forecast logistics budgets ($35 million) based on changes in sales volume ($1.3 billion annually).Revitalized Schering-Plough identity at Memphis location through enhanced signage. Received recognition from division chairman for “dramatic change” to Memphis facility. Led implementation of electronic approval for destruction of inventory. Decreased approval timing from weeks/months to as little as one hour, eliminated 95% of paper routing and reduced manpower requirements throughout the supply chain.

Managed national inventory program - 80 warehouses worth approximately $100 million. Decreased travel expenses by streamlining audits, acted as liaison to warehouse management and evaluated personnel requirements specific to each location.

Selected from over 1,200 applicants to represent Oscar Mayer as a national spokesperson and goodwill ambassador through radio and television appearances, newspaper interviews, trade visits and community events.