Christopher Collins Email & Phone Number

San Francisco Bay Area

Senior Design Director of Junior and Missy dresses for Byer Branded and Private Label dresses. Manage and lead a team of five: two designers, one assistant designer, two production assistants.-Drive Seasonal design through monthly deliveries to grow ongoing profitable core programs for Macy’s, Kohls, JCP, Stitch Fix, Belk, Windsor. Design categories; (Knits & Wovens) Day, Club, Social, and Sweater Dresses. -Lead monthly line presentation and sales meetings with key accounts virtually and in-person.-Drive creative direction by leveraging multiple visual platforms via Social Media lifestyle story boards, fabric drapings, color mood boards to influence developing trends.-Drive, manage, and oversee all aspects of design for the branded Junior and Missy Dress divisions across all labels. For private label; work closely with outside vendor design teams to ensure appropriate brand identity and hit aspirational styling benchmarks, ensuring all is executed within appropriate cost parameters and meets timelines.-JUNIOR DRESSES: A BYER, BCX, Macy’s; By&By, JCPenny; Fortune & Ivy, General Good, Stitch Fix; I.N. SAN FRANCISCO, Dillard’s; A BYER, Windsor. Private Label: SO, Kohls; Thalia Sodi, Macy’s.-MISSY DRESSES: Alyx, JCPenny; Brannon, Belk. Celebrate Together, Kohls. Private Label: Nine West, Kohls.

New York, United States

-Managed all aspects of the business including client acquisition, P&L management, brand marketing, fashion design and customer satisfaction.-Design and develop seasonal women's contemporary sportswear collection and SMU programs for Neman Marcus and Bloomingdales.-Brand carried in 100 boutiques and specialty stores in the US. $4 million annual sales per year.-Manage all aspects of domestic production; fitting, costing & technical, fabric, cutting/sewing, shipping.-PR and Marketing: Lead publicity managers to strategically place product and conceptualized brand in the media and fashion industry via mainstream Television Networks, ABC Family, Lifetime, NBC News, and social media.

Taught one course per quarter: Pattern Development & Collection Development.

Contestant and Top 6 Finalist on Lifetime Network, Project Runway.

Los Angeles, California, United States

-Responsible for designing 5 seasonal groups of evening wear divided into the Tadashi Collection line and Tadashi Shoji Couture for NY Fashion Week.-Lead fittings with sample pattern makers in LA and production pattern makers in Shanghai factory.-Oversee production from Los Angeles design office via Shanghai production facility where 90% of $40 million annual sales produced.-Visual and Merchandise director of all Tadashi US retail stores.

Los Angeles County, California, United States

-Design collection evening dresses. -Wholesale selling at trade shows.

San Francisco Bay Area

-Contemporary and Designer collection merchandiser on department floors and window styling.-Maintain NM standards through promotional visual advertising layouts.-Drive sales by means of product enhancement and appealing to the psychology of consumer shopping trends.