Advertising has always been my passion, and I seized the opportunity to join one of the largest advertising groups, the Publicis Groupe.Worked as the Senior Editor for Post-Production. In this role, I have had the privilege of collaborating closely with Chief Creative Officers (CCO), Executive Creative Directors (ECD), and associates from Publicis Groupe, Leo Burnett, PG One, Le Pub, Publicis Premiere, and Digitas. Together, we have worked on campaigns for prestigious brands such as SK-II, Olay, Heineken, Tiger Beer, Health Promotion Board, McDonald’s, Sephora, Daimler, Audi, and P&G across categories including haircare, oral care, personal care, and laundry.As a valued member of the team, I've gained a deeper understanding of collaborating with creatives and navigating challenging client interactions. This experience has broadened my creative vision for each project and sharpened my attention to detail.

My portfolio expanded and diversified across various genres, enhancing my valuable skill set including leadership, agility, versatility, commitment, and dedication upon joining Gravitate Pte Ltd as Senior Editor, where I supervised a team of artists.Leading my team required me to immerse myself in every aspect of the workflow to provide support during critical phases. Consequently, I took on multiple roles including motion graphics artist (After Effects), online editor (Autodesk Smoke), colourist (Davinci Resolve), producer, director, post-supervisor, and technical and creative consultant.

Senior Editor and Post-Production Supervisor. My career included collaborations with renowned advertising agencies such as Ogilvy, TBWA, Dentsu, DDB, BBDO, M&C Saatchi, and Lowe. One notable achievement during this period was my work on the Singapore Police Force Project C.L.I.F. through Saatchi Lab.

I joined Gaia Films Pte Ltd in Singapore, a startup production house formed with former colleagues. Here, as a Senior Editor and Motion Graphics Artist, I contributed to full-scale productions for advertising agencies and brands such as StarHub, Subway, National Library, and Bintan Resorts.

To diversify my portfolio, I joined Loco Motion Pte Ltd (Reelloco) in Singapore as a Senior Editor and Motion Graphics Artist. Here, I enhanced my collaborative skills with creative peers and refreshed my knowledge of production techniques. Working alongside a talented team inspired me, sparking creativity that led to successful entries and wins in motion graphics contests for prestigious brands like MTV, Adidas, and Maurice Lacroix.

After six years of freelancing, I decided to specialize and deepen my expertise in post-production workflows. This journey led me to join Digipost Pte Ltd in Singapore as a Senior Editor, where I collaborated with Digipost's regional offices in Vietnam and Cambodia. There, I gained extensive experience in post-production, including offline editing, colour grading in Apple Colour, and online editing using Autodesk Smoke and Flame systems. I managed projects through to Digi and HD Betacam release, and witnessed the advent of RED and Arri Digital Cameras, marking the beginning of 2K-4K workflows.

During this period, I expanded my skill set as a Freelance Senior Editor, Motion Graphics Artist, Mobile Events Editor, Producer, and Director based in the Philippines. I serviced various film production houses and undertook projects across the region in places like Singapore, Malaysia, Thailand, and Vietnam.Through these diverse experiences, I built a robust portfolio and established valuable connections, enhancing my versatility and professionalism. I also gained insights into different working cultures from the regions where I worked.I also have extensive experience working with other Non-Linear editing systems such as Avid Media Composer, StrataSphere, Incite, Adobe Premiere and Final Cut Pro.

My career journey began at Creation Station, a startup where I started as the sole editor, learning self-sufficiency and patience. As I progressed, I assumed leadership responsibilities by mentoring junior editors and overseeing freelancers, contributing significantly to the company's rapid growth and ensuring adherence to high standards.My expertise spans both Linear and Non-Linear Editing Machines, encompassing tasks such as handling film negatives for telecine preparation. Additionally, I developed early proficiency with Media100, a pioneering Mac-based real-time editing system.