Christopher Edington Email & Phone Number

Key Highlights:● Responsible for providing leadership to 14 direct report staff members while developing and implementing strategies to reach the annual quota, currently set at $1.2MM; (Monthly Recurring Revenue) achieved over 138% of goal in 2022● Effectively increased seller’s activity levels by over 180% by creating strategic changes in several processes● Handle overall Sales Operations, including pipeline management, recruiting, training, and performance management● Serve as a Territory Manager and collaborated with Regional Managers to establish targeted initiatives for prospective clients and generate “up-sell” opportunities, successfully driving revenue generation ● Identify market needs and execute strategic sales plans, developing solid relationships with new and existing dealers to offer VinSolutions products; delivering support to numerous corporate dealership groups in assigned regions

Key Highlights:● Successfully deployed business development initiatives resulting in $1MM+ in revenue over 18 months● Established systems of accountability to pinpoint areas of improvement and enabled dealers to be proactive● Effectively managed relationships, developing and maintaining relations with major dealer groups across all the U.S.● Developed web-to-print marketing and mgmt. solutions while utilizing technology to standardize business processes● Helped dealerships define Customer Relationship Mgmt. to form an environment supporting business development● Led all efforts to launch multiple successful/sustainable business centers, collaborating with top-level executives and key stakeholders to generate sales and marketing materials by creating surveys and carrying out needs assessments

General Sales Manager: Managed 16 employees including providing direction and motivation to ensure maximum productivity and revenue while maintaining high customer satisfaction. Oversaw variable operations and negotiations of sales transactions. Facilitated weekly training and motivational meetings. Key Accomplishments:• Implemented improved selling systems to increase revenue.• Forecasted a $500,000+ annual budget.

Certifications, Automoitve Industry

Business Administration And Management, General

Diploma, General Studies